The Liquid Lunch Project

Matthew Meehan, Luigi Rosabianca
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Aug 30, 2021 • 41min

Ep 16: Tomas Keenan – Say “No” To Being An Average

From running a 7-figure business to shutting that down and then shifting with his family from NYC to Dallas, Texas, to find a better life, it cannot be an ordinary man’s story. Tomas did this all and is here to share what made him make a move like that. Tomas Keenan is now the COO of Break Free Academy. He is also a business coach, a public speaker, a bestselling author, and the Step It Up Entrepreneur Podcast host. His excellent communication skill has helped countless business owners from varying industries succeed in their business. Tomas lets out his extraordinary journey from being a custom car audio installer to becoming a COO of a company to Matthew and Luigi in this episode of The Liquid Lunch Project. Your hosts are impressed with Tomas’s massive moves along his journey to create a space of fulfillment for him. When it comes to crushing your goals, daring to think BIG is one of the most significant steps to it, and here is a podcast episode helping you to do so.   What you will learn: What life-altering event made Tomas realize he was not living up to his potential. Why shifting with his family to Dallas had been one of his best decisions. How Break Free Academy offers life-changing opportunities to people. And much more!   Favorite Quote: “I got a couple of core values, but the biggest one for me is I refuse to be an average.”           -Tomas Keenan   How to get involved: Meet Tomas and know everything about him through his Website here, or you can get social with him on LinkedIn, Instagram, and Facebook.   Follow Break Free Academy on LinkedIn here. Matthew Meehan and Luigi Rosabianca possess, between them, a treasure trove of insight and strategic advice for ambitious business owners.   Get in touch with the guys at  ShieldAdvisoryGroup.    You can also connect with them on Instagram at  The Liquid Lunch Project, Matthew Meehan, Luigi Rosabianca, and Shield Advisory Group.   Make sure you never miss an episode — check out The Liquid Lunch Project on Apple Podcasts, and don’t forget to subscribe, rate, and review!
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Aug 23, 2021 • 35min

EP 15: Julie Traxler and Corey Harris — Keeping Up Pace With Small Business

When it comes to scaling up small businesses, SB PACE is a great team to work with. With the pandemic wreaking havoc on small business owners, Julie and Corey step up with effective tools to help you launch, operate and grow your business. Julie Traxler and Corey Harris are the Founders of SB PACE, a business startup consulting company. The duo, with their complementary skills, makes the most of their partnership in work. They also run a podcast called BizQuik, availing sound business advice for entrepreneurs tired of their daily grind. Seriously? Now What?! A Small Business Guide to Disaster Preparedness is an Amazon bestseller written by the SB PACE team. The book is an ideal one to guide you to build your business strong enough “to withstand the challenging times”. In this episode of The Liquid Lunch Project, it’s worth witnessing the foursome committed to a common goal that is, “how to make small business owners grow their businesses”. Matthew and Luigi interrogate Julie and Corey on their, business dealings, services, partnership, core values, long-term objectives, future dreams, and more to fill the conversation with nuggets of information. Tune in to grow BIG with your small business.   What you will learn: What fabulous partnership led Julie and Corey to set up a “one-stop-shop” in their business. How Julie and Corey work on any disagreement to bring up a peaceful settlement. Why do they customize their approach in their dealing with every individual client? What SB PACE 2.0 looks like with its future dreams. And much more!   Favorite Quote: “What does success look like to me? Honestly, I would say consistent forward progress and happiness.” — Julie Traxler   How to get involved: Find everything about Julie and Corey through their Website here. Matthew Meehan and Luigi Rosabianca possess, between them, a treasure trove of insight and strategic advice for ambitious business owners. Get in touch with the guys at Shield Advisory Group. Make sure you never miss an episode — check out The Liquid Lunch Project on Apple Podcasts, and don’t forget to subscribe, rate, and review!  
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Aug 16, 2021 • 36min

EP 14: Drewbie Wilson - From Rock BottomTo A Multi-Million Dollar Sales Career

When it comes to being a good salesperson, people tend to overcomplicate it by following multiple ways, hardly creating results. Drewbie has a simple way to it as he says, “I truly believe that sales come down to two things- its confidence and empathy.”These had been the secret superpowers for him to pave his way to success.  His success story encompasses a lot more to make him stand out from the crowd. From working at a cigar store to becoming the Vice President of Break Free Academy, a multi-million dollar consulting company, all it needed from his end was his integrity, relentless effort, and humility to serve others at his best. Be it his weight loss program, early childhood issues, drugs, or career, Drewbie attacked the problems head-on and thrived.  He is the author of the best-selling book Crushing the Day and an incredible host of the Crushing the Day podcast. In this episode of The Liquid Lunch Project, Drewbie Wilson jams in a session with your hosts, Matthew and Luigi, letting out step by step his magnificent journey to make it to the top and all it needs to make a mark in life. With his core belief to live with a servant’s heart, he strives to motivate people who are ready to commit to becoming the best version of themselves. He breaks down all the complex formulae to get you a clear roadmap to success in this episode.   What you will learn: What Break Free Academy offers to people. How success is all about your own perspective to it and not to be judged by others. Why it’s crucial to surround yourself with people you admire who add value to your life. How Drewbie’s motto of serving others and providing value benefited him in the long run. And much more!   Favorite Quote: “I always want to be focused on helping other people become successful because I know that the more success I bring to the people around me, the more success I will find within my life.” -          Drewbie Wilson   Connect with Drewbie: Website Crushing The Day Book Crushing The Day Podcast LinkedIn Facebook Instagram   How to Get Involved: Matthew Meehan and Luigi Rosabianca possess, between them, a treasure trove of insight and strategic advice for ambitious business owners. Get in touch with the guys at Shield Advisory Group. Make sure you never miss an episode - check out The Liquid Lunch Project on Apple Podcasts, and don’t forget to subscribe, rate, and review!
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Aug 9, 2021 • 5min

EP 13: Matthew Meehan & Luigi Rosabianca - Scaling Your Business With Tax- Credits

How do tax credits help you efficiently scale your business? What makes you eligible to claim for it? Luigi masters the knowledge and answers your queries in this episode. He explains it, saying, “Tax credit is an incentive the IRS gives us if we meet certain protocols, which allows us to reduce our corporate tax liability burdens.” Large corporations to small business owners can use the opportunity to reduce their corporate tax liabilities with the availability of tax incentives.   In this episode of The Liquid Lunch Project, Mathew and Luigi take up this topic, intending to not only spread awareness but bring clarity to many business owners. Luigi brings to light every ins and outs of tax credits and their benefits to help small business owners understand the utility of tax credits and discover which ones are relevant to their enterprise. Tune in to gain insight into this.   What you will learn:   What different kinds of tax incentives are granted by the IRS. Why small business owners are suffering, and why they aren't aware of tax credits. How tax credit programs can benefit small business owners. And much more! Favorite Quote:   “There are a tremendous amount of grants, incentives, tax incentives out there. It’s just a matter of finding the right ones that fit your company's profile.”      -Luigi Rosabianca How to Get Involved:   Matthew Meehan and Luigi Rosabianca possess, between them, a treasure trove of insight and strategic advice for ambitious business owners. Get in touch with the guys at Shield Advisory Group.   Make sure you never miss an episode - check out The Liquid Lunch Project on Apple Podcasts, and don’t forget to subscribe, rate, and review!
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Aug 3, 2021 • 35min

EP 12: Bradley Roth – Communication Is The Key To Make Or Break Relationships

How often are you actively spending time looking to improve your relationships? Has it ever occurred to you that communicating effectively keeps good relationships making you more productive in your daily activities? Whether it’s in business or marriage, a long-term healthy relationship needs equal effort, care, and nourishment as it needs in building successful entrepreneurship or good health. But what do you need to implement to work out relationships and evolve? Bradley Roth helps high-performing entrepreneurs with practical tools resolving relationship issues with their spouse with mastery. He moved from the digital marketing space to a stunning host of ‘Not Most People Podcast’ for people following the unconventional. From a ‘Mr. Stage Fright’ in his early life to a sensational podcast host is an enthralling journey that will blow your mind. Bradley is hugely successful in his relationship with his fiancé for the last six years, albeit there was a clash in ideologies and misunderstanding at the beginning until they knocked down the hurdles one at a time with deep understanding, communicating, and taking effective means to overcome. They are planning to get hitched soon and enjoy an extraordinary partnership.   In this episode of The Liquid Lunch Project, Mathew, Luigi, and Bradley engage in a gripping conversation about relationship dynamics, what it means to have effective communication, how communicating solves issues to the core, and many more tools into making relationships work out in the long run. Hold your breath and listen to this podcast for what it needs from your end to take your relationship to the next level.   What you will learn: Why communication is the key to all problems and what kind of communication helps to make progress in relationships How Bradley found his niche in the realm of podcasts. How he helps with effective tools entrepreneurs running multimillion-dollar businesses What builds up resentment in relationships, and what it needs to take proper care. And much more!   Favorite Quote: “It’s easier to communicate at the surface level than communicating those uncomfortable conversations, where there are a lot of conflicts and things in the past may be to unpack and stuff like that. But that’s where the biggest challenge is, and that's where the biggest reward and progress is made, as well.”   Bradley Roth   Connect with Bradley: The Not Most People Podcast LinkedIn Instagram    How to Get Involved: Matthew Meehan and Luigi Rosabianca possess, between them, a treasure trove of insight and strategic advice for ambitious business owners. Get in touch with the guys at Shield Advisory Group. Make sure you never miss an episode - check out The Liquid Lunch Project on Apple Podcasts, and don’t forget to subscribe, rate, and review!
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Jul 26, 2021 • 37min

EP 11: Zachary Babcock – A Dark-Side Dude Into A Mastermind

What is life like after being in prison? Transitioning from prison to the mainstream of life was not easy, though Zach was much committed to it. Out of prison, he collaborated with people trying to get a job but had always been pulled down and considered an ‘ex-convict turned entrepreneur”. Zachary Babcock is now the Host and Founder of ‘Underdog Empowerment Podcast, helping entrepreneurs and underdogs use podcasts to build their brand, audience, dominate their industry and take their business to the next level. Within a wink of an eye after launch, his podcast became a top-rated one on Apple. He now rubs his shoulder with multi-millionaires and other delegates, having a real intimate conversation, building relationships, and contributing to each other.He has also taken stand to transform lives of men freed from prison bounce back.  In this episode of The Liquid Lunch Project, Mathew, Luigi, and Zach engage in a riveting conversation, digging deep into Zach’s fascinating life story, hurdles, and his phenomenal journey into making a successful entrepreneur. Tune in to listen to an awe-inspiring, authentic life account, acknowledging, ‘everything is possible for a willing heart!’.   What You Will Learn: What challenges Zach had faced as a child, as a convict, and as a struggler trying to get back to the mainstream of life. How Zach started his career in Podcast, what made him passionate about his new journey. What “baggage” he had been carrying for decades and how he freed himself of that. Why it is essential to have a set of core values in life and your decisions to be in alignment with them. And much more!   Favorite Quote: “I'm really intentional about what type of content I consume. I want to consume legit stuff and not fake garbage.”   Zachary Babcock   Connect with Zach: Website Apple Podcast LinkedIn   How to Get Involved: Matthew Meehan and Luigi Rosabianca possess, between them, a treasure trove of insight and strategic advice for ambitious business owners. Get in touch with the guys at Shield Advisory Group. Make sure you never miss an episode - check out The Liquid Lunch Project on Apple Podcasts, and don’t forget to subscribe, rate, and review!
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Jul 19, 2021 • 39min

EP 10: Dwight Heck- Knowing Where You Are Heading To

What are the effective rules of managing your finances? Dwight says, “I have specific procedures that I help people out with so that they can take charge of their life and live a life where they're not spinning on a hamster wheel.” Here is a way out if you are failing miserably at handling your finances. Dwight Heck is the founder of Give a Heck Financial, where his mission is to empower people with financial education. He is a coach, the Amazon best-selling author of the book 'Give a Heck’, and the host of the Give a Heck podcast. His story is relatable as he spent many years in trials and tribulations while financially supporting five kids as a single dad and living a life of “quiet desperation” to turn things around in a significant way. In this episode of The Liquid Lunch Project, Mathew, Luigi, and Dwight discuss the significant financial issues leading to stressful life and the possible ways of solving those. The guest breaks down the paths of creating more abundance, reinventing yourself, finding your purpose, getting out of debt, creating a successful budget, and much more. Tune in to listen to a story with loads of authenticity and gain insight on living life with intention.   What You Will Learn: What challenges Dwight faced in his initial career while living paycheck to paycheck as a single dad of five children, and how he overcame them. Why it is essential to have at least ‘80% overlap’ in core values and belief systems if you consider one as a mentor. How to balance inflow and outflow of money effectively. And much more!   Favorite Quote: “I want to help people not live in quiet desperation. I want people to live a life that's on purpose and not by accident.”           -          Dwight Heck   Connect with Dwight: Website Instagram Facebook   How to Get Involved: Matthew Meehan and Luigi Rosabianca possess, between them, a treasure trove of insight and strategic advice for ambitious business owners. Get in touch with the guys at Shield Advisory Group. Make sure you never miss an episode - check out The Liquid Lunch Project on Apple Podcasts, and don’t forget to subscribe, rate, and review!  
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Jul 12, 2021 • 34min

EP 9: Jon and Joe DeGroff: Building-Up Your Finances Effectively

Are you able to make good decisions with your money? Are your finances taking you where you want to be? It can all happen with ease following a few essential tools. Jon and Joe, the DeGroff brothers, have spent their entire tenure in the finance industry. They started DeGroff Financial where they provide financial services and counsel. Phase Zero online course is the first iteration of their online program on enlivening money, providing a way for you to gain new tools to strengthen your finances. Their programs will help you master your cash flow. The guests point out, “Good financial planning is not just about accumulating wealth. It's about structuring the finances that can help you grow, become more into one chasing your passions and ambitions. And the more that you're able to do that, the more value is created, and money is created as a byproduct of that.” In this episode of The Liquid Lunch Project, Mathew, Luigi, Jon, and Joe engage in a fascinating conversation about structuring finances wisely, making intentional decisions with money, building a healthy financial future, and much more. Tune in for instruments you need to manage your money and take it to the next level.   What You Will Learn: How to do proper financial planning, allocate money in what you need, where you need, and not make decisions based upon something lucrative with short-term benefits. Why, in their initial journey, they found a lot of financial decisions becoming obstructive. What do the DeGroff brothers intend to deliver through their online programs with a mission statement of ‘Enlivening Money’, and how do people avail them. Why it is essential to follow a structure for not only good financial planning but also keep a balance between family and work. And much more!   Favorite Quote: “The purpose of financial planning is not just to build money, but to ensure that money always exists when you need it.”   Joe DeGroff     Connect with Jon and Joe: DeGroff Financial website Phase Zero Online Joe DeGroff LinkedIn Jon DeGroff LinkedIn   How to Get Involved:   Matthew Meehan and Luigi Rosabianca possess, between them, a treasure trove of insight and strategic advice for ambitious business owners. Get in touch with the guys at Shield Advisory Group.   Make sure you never miss an episode - check out The Liquid Lunch Project on Apple Podcasts, and don’t forget to subscribe, rate, and review!
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Jul 5, 2021 • 34min

EP 8: Lisa Williams - The Simply Digital Nomad

We’re all taught by society to enjoy our lives, and we would need to go to school, get a job, and retire first. Lisa Williams has discovered that this couldn’t be further from the truth. As a digital nomad, Lisa has learned first-hand what it means to live a fearless life to the fullest extent. As a child, Lisa often threw herself into entrepreneurial opportunities, trying her best to profit. As an adult, she realized that she longer wanted to have side gigs. She began the necessary journey of self-growth that led her to where she is today. Now she is a digital marketing nomad, free to live and work where she chooses.  In this episode of the Liquid Lunch Project, Mathew, Luigi, and Lisa explore where digital marketing is going and how trust and connection with clients are fundamental. Lisa also shares what it means for her to thrive and succeed as an entrepreneur. “You learn..you grow..you fail..you experience,” she says. Tune in to learn more.   What You’ll Learn: How Lisa designed a life of travel and freedom after having triumphed through tragedy and heartache.  Why we no longer can depend on metrics to be the best bang for our buck.  That success for Lisa is measured by the experiences she’s had and the people she’s helped along the way.  And much more!   Favorite Quote: “I don’t need to be in the place where I run my business physically…I spent six weeks in Costa Rica, a couple of weeks in Nicaragua. I’m leaving again for Mexico in a couple of weeks…I don’t want to let my work define my life, but my life defines how I work. I Want to experience things while I get to work at the same time.”   Lisa Williams   Connect with Lisa: Linkedin It’s Simply Digital Website   How to Get Involved: Matthew Meehan and Luigi Rosabianca possess, between them, a treasure trove of insight and strategic advice for ambitious business owners. Get in touch with the guys at Shield Advisory Group. Make sure you never miss an episode - check out The Liquid Lunch Project on Apple Podcasts, and don’t forget to subscribe, rate, and review!
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Jun 28, 2021 • 32min

EP 7: Callye Keen - Harnessing The Power Of Product Manufacturing And Development

What’s your million-dollar idea? Entrepreneurs are innovators by nature, but so few of them take that creativity and apply it to an amazing product that fills a need in their market. It’s time to demystify product development for good. After witnessing a wide range of tactics, strategies, failures, and successes in product development and manufacturing, Callye Keen translated his experience into the Red Blue Collective framework.  Now, Callye guides brilliant misfits to generate $50k+ in 90 days of additional revenue without the use of complicated funnels, ads on Facebook, or “questionable tactics.” The Collective takes the strategies Callye built up to aid entrepreneurs in unlocking impactful opportunities, delivering valuable products, and multiplying their customer audience while cutting down on both time and investment. In this episode of The Liquid Lunch Project, Matthew and Luigi sit down with Callye to break down the business-scaling opportunities that open up when you introduce a physical product into your company, what makes one idea thrive while another fails, plus how Callye helps his clients successfully create, grow, and market products and businesses they actually love, and all the ways that Callye is using Clubhouse to gather content ideas and get a handle on what different sections of the market are looking for at the moment. Tune in to get your wheels turning on your next big idea.   What You’ll Learn: How Callye, his podcast, and his own business are combating the “fake guru” craze spreading around the Internet right now in favor of real advice and healthy, significant brand building and business growth Why great ideas often lose out to good ideas in the product world, and the different ways that we (and the market) perceive value What Callye’s schedule looks like between his different pursuits, and how he manages to stay productive while protecting his time And much more!   Favorite Quote: “I say everyone is an inventor and everyone is sitting on a million-dollar idea. And that's, like, not hyperbole… The people out there that are service providers, your coaches, you already have an existing business - you're missing a seven-figure revenue stream.”   Callye Keen   Connect with Callye: The End Hype Podcast (Subscribe, rate, and review!) Keep up with the Red Blue Collective   How to Get Involved: Matthew Meehan and Luigi Rosabianca possess, between them, a treasure trove of insight and strategic advice for ambitious business owners. Get in touch with the guys at Shield Advisory Group. Make sure you never miss an episode - check out The Liquid Lunch Project on Apple Podcasts, and don’t forget to subscribe, rate, and review!

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