
Heavy Hitters: The Digital Industrial Podcast
The podcast where heavy industrial industries meet the venture capital ecosystem. Interviewing thought-leading investors and founders to better understand the opportunities and challenges that lie ahead for digital industrial innovation.
Latest episodes

Oct 18, 2021 • 33min
37. Tim Keebler, OpenView - Product-Led Growth in Industrials
Tim shares his own driver for jumping into the digital industrial investment ecosystem, what he defines as the ‘pre-covid and post-covid’ macro factors that outlined the time was now to focus on these industrial markets in order to both drive alpha for the fund and align to OpenView’s mission to “improve people’s working lives”, why he thinks specialization and having a prepared mind are critical to moving fast within industrial automation applications, how OpenView applies their Product-Led Growth (PLG) model into blue collar industries, and aligned to deploying resources such as PLG, how their platform leverages an impressive 6:1 OpenView employee headcount-to-portfolio company ratio to drive value for their portfolio.

Oct 11, 2021 • 34min
36. Brentt Baltimore, Greycroft - Builtworld on the Horizon
We walk through how Brentt found himself carving out a thematic focus on the Builtworld ecosystem within Greycroft, how he defines the Builtworld ecosystem start-to-finish, why the time was now to begin investing behind that thesis to drive alpha for their fund, why its critical to be thematically and sector-focused in order to compete within the venture asset class today, how Greycroft leverages their value-add platform of resources to support founders scaling in these sectors, share Builtworlds themes of “What’s Hot and What’s Hype”, and how he evaluates exit potential within the emerging Builtworld ecosystem.

Oct 4, 2021 • 37min
35. Cutler Knupp, Haskell Dysruptek - Innovating the General Contractor
Cutler shares why a world-recognized, 60-year old general contractor decided in 2018 to launch a dedicated innovation division, Dysruptek, what his latest industry pulse on the state of construction tech today is, what some of the unique challenges that come with deploying innovation within a construction environment, how he leverages Dysruptek’s corporate venture capital platform to drive sector-focused value both to startups and to Haskell, and we wrap up discussing construction tech trends “What’s Hot and What’s Hype”.

Sep 20, 2021 • 30min
34. Chris Stallman, Fontinalis Partners - Reinventing the Way People and Goods Move
Chris walks us through the history that led to Fontinalis Partners launching one of the very first thematic VC funds specifically targeted on mobility and “Reinventing the way people and goods move”, how the broader mobility ecosystem has evolved over the past 12 years since launching the fund and what that has meant to Fontinalis’s thematic strategy, why sector-focus and thematic specialization in venture capital is important to compete in the current VC asset class, why the automotive industry specifically is somewhat unrecognizable from the decades past, and finally his thoughts on “What’s Hot and What’s Hype” within the mobility ecosystem right now.

Sep 13, 2021 • 27min
33. Sam Baker, Scale Venture Partners - Cognitive Apps are the Future of Work
Sam shares how his iconic, early-stage enterprise s/w venture fund found itself investing in emerging tech applications like warehouse robotics, drones, etc., outlines why “cognitive applications” will be the next generation of great s/w companies and how those apps are built on top of the current foundation of cloud & SaaS infrastructure, describes how Scale leverages their Mega-Trends Process to identify the upside potential/alpha within emerging technologies, walks us through lessons learned of what does and doesn’t work to hit product-market-fit in industrial robotic settings where bits meet atoms (hint: start with doing one high-frequency task associated with a tangible ROI really well!), and finally he discusses how he thinks about early-stage investment syndication within these emerging tech and industrial applications.

Sep 7, 2021 • 31min
32. Rayfe Gaspar-Asaoka, Canaan - A Generalist VC or a Portfolio of Thematic Specialists
Canaan is a storied, early-stage venture VC fund that has been around 34 years with ~6B AUM across 12 funds, and Rayfe discusses what the macro factors were that led Canaan into expanding a frontier and industrial tech thesis that would drive alpha for their fund. With a large and diverse partnership that is split 1/3 healthcare (digital, biopharma, medtech) and 2/3 tech (consumer, fintech, enterprise/cloud, frontier), he discusses both how to navigate a partnership into a new investment category/thesis and how the diversity of thinking within such a broad partnership leads to the beneficial cross-pollination of complimentary ideas and networks. He discusses how he leverages his thematic specialization to diligence and win deals (hint: a prepared mind from specializing = speed!), how he thinks about financing syndication nuances aligned to the categories of frontier and industrial tech applications (hint: supercharge networks), and finally why he is for off-cycle founder conversations to ensure deep relationships are built long before a fundraising process.

Aug 30, 2021 • 29min
31. Ginger Rothrock, HG Ventures - When Industrial Innovation Meets the Physical World
Ginger explains why a private, fourth-generation family-owned industrials business founded in 1930 with over 38 operating companies (heavy construction and materials, environmental services, and specialty chemicals) would spool up a venture group, how her team leverages the extensive resources of The Heritage Group to drive differentiated value to their portfolio companies, why we should all remember industrial innovation relies on physical world innovation (i.e. hardware) not just digital innovation, what team DNA is required to lead these hard tech innovations that often require physical materials, and finally a capital markets discussion on the downstream investment and exit underwriting outlook in these categories (hint: value the moat!).

Aug 23, 2021 • 36min
30. Trevor Zimmerman, Blackhorn Ventures - Redefining Resource Efficiency in Industrial Sectors
Trevor outlines how having a sector focus, and associated domain expertise, provides a prepared mind that allows him to both underwrite investments quickly and provide sector-aligned value back to their portfolio companies, where he thinks the venture asset class is headed between sector focused funds and generalist funds, why Blackhorn expanded its multi-stage investment capabilities from seed-to-growth with an opportunity fund that provides the ability to ‘play through’ with investments throughout the lifecycle of a company, how specialized growth equity (and SPACs!) has a key role to play within some of the sub-sectors involved with industrial innovation, and we finish with some tech trends of “What’s hot and what’s hype”.

Aug 16, 2021 • 33min
29. Travis Connors, Building Ventures - A Better Builtworld
Travis explains how they saw the opportunity to build an architecture, engineering and construction (AEC) and real estate focused network of investors to launch Building Ventures to invest in ‘sapling-stage’ companies, helps define what the terms Built Environment and Builtworld mean to them, outlines why buildings and the associated construction process of making them have a massive role to play in sustainability efforts going forward, why he feels the term “Constructuring” is indicative of how construction is evolving to be more like manufacturing settings, and how he thinks about the end game for startups in this Builtworld sector.

Aug 2, 2021 • 35min
28. Bryan Dow, Stifel - A Capital Markets Outlook on Digital Industrial Innovation
Bryan has easily been one of the most active investment bankers within the digital industrial ecosystem, and he kicks off the discussion outlining why he believes Desktop Metal’s SPAC in late 2020 was the catalyst that set off the record level of dry powder in the capital markets to target the digital manufacturing ecosystem. He walks us through how 8 months after Desktop Metal’s SPAC there have been 61 transactions and ~$7B in transaction volume; which is on par for the entire history of investment in this category. Of those 61 deals, 22 deals and $5B were in public equity (SPACS, Follow-ons, IPOs), 22 deals and $1.3B were in M&A, and 17 deals and $420M were in private markets. We then discuss why we both feel this current flurry of manufacturing investment activity both is not a bubble and is structurally very different than the digital manufacturing wave of 2013-2014 (3D Systems, Stratasys, Protolabs, etc.), and how SPACs specifically have re-emerged in the capital markets to fill a growth-stage investment gap that existed in this category. Finally, we wrap up with a ‘What’s hot and what’s hype?’ section on innovation trends Bryan is seeing in the market.