TechMagic with Cathy Hackl

In this week's episode, Cathy and Lee talk about the AI, spatial computing, and tech hype cycles. Cathy thinks spatial computing is in the Innovation Trigger section of the chart. Cathy gives her first impressions of the Humane AI Pin. Lee visits Super Nintendo World in LA. Cathy and Lee discuss layoffs at Nike and discuss companies that created virtual studios.Improve your marketing performance. Adobe and Meta solutions help advertisers optimize ad targeting, decrease cost per action, and see a more complete picture of campaign activity.Show Notes:8 TED Talks To Help You Prepare for The Era Of AI-Driven Spatial ComputingGoogle Lays Off Thousands More Employees Despite Record Profits One Year After Laying off 12,000 Employees As Workers Begin Worrying AI is Slowly Replacing ThemNike lays off tech leaders as company cuts costsLG-Made Quest Pro 2 Will Reportedly Ship In H1 2025Apple Ponders Whether to Develop Smart Glasses, Fitness RingThe First TV SeriesA woman is marrying an AI hologram, ushering in a weird new era for human-robot relationshipsHybrid couple - Alicia FramisYour fingerprints can be recreated from the sounds made when you swipe on a touchscreen — Chinese and US researchers show new side channel can reproduce fingerprints to enable attacks | Tom's Hardware (tomshardware.com)Subscribe and Share:Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

On the latest episode of AIQ presented by Microsoft Advertising, host Cathy Hackl sits down with Sandy Carter, the Chief Operating Officer at Unstoppable Domains to discuss the future of business and the role of AI within it.  During the conversation, they talked about the potential of AI to transform industries, the importance of technologies like the blockchain in ensuring authenticity and trust, and the significance of women's involvement in shaping the AI landscape. Carter also discusses her book, "The Tiger and the Rabbit," which explores the intersection of AI, the metaverse, and Web3 and the importance of forming agile "rabbit teams" to drive innovation and the potential for AI to enhance personalization. We get it. The digital advertising industry is changing rapidly and it’s hard to keep up. Finding ways to grow is proving harder than ever.  At Microsoft Advertising we are committed to finding a better way forward. With us, you'll have access to valuable Microsoft audiences while enabling you to reach new audiences across the open web.  We are paving the way for an exciting new era in our industry by harnessing the power of generative AI, integrated into our advertising technology and consumer experiences. Our full suite of advertising capabilities, built on a strong backbone of industry-leading AI and deep audience intelligence, provides the tools you need to create powerful growth possibilities.  With Microsoft Advertising, you'll have the opportunity to connect with new audiences, create powerful growth possibilities, and overcome the challenges you face so you can truly grow.  Don't miss this opportunity to discover what's possible with Microsoft Advertising. Visit our website at www.microsoftadvertising.com to learn more about how we can help your business. Join us in creating a brighter future.  Hosted on Acast. See acast.com/privacy for more information.

In this episode, Cathy and Lee talk about the types of robots they want to see after Lee sees a trash-filtering robot during his travels. Cathy announced the pre-order of her 5th book, Spatial Computing An AI-Driven Business Revolution with Irena Cronin. Cathy and Lee segway to the Apple Vision Pro and Meta Quest 3 hardware. Cathy and Lee talk about Sora, Gen AI text to video. Lee fights with his ChatGPT. The hosts end with the future of amusement parks and entertainment.Show Notes:Spatial Computing: An AI-driven Business Revolution is announcedMark Z’s personal video response to the AVPMeta's CTO calls its AR glasses prototype "the most advanced thing we've ever produced as a species"Meta’s big vision for face computers might be better than Apple’sTikTok’s native app arrives for the Vision ProApple Arcade takes players into a new dimension with spatial gamingSora Gen AI Video is hereInteractive 'Dungeons & Dragons' theatre show to premiere in New YorkNTU develops thinner-than-hair stretchable tech to mind-control robotsImprove your marketing performance. Adobe and Meta solutions help advertisers optimize ad targeting, decrease cost per action, and see a more complete picture of campaign activity.Subscribe and Share:www.adweek.com/podcasts/tech-magic/Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

From shaping consumer experiences to revolutionizing the ad creation processes, the integration of generative AI into advertising is slowly reshaping the industry as we know it. On the latest episode of AIQ presented by Microsoft Advertising, host Cathy Hackl sits down with Corporate Vice President Kya Sainsbury-Carter to discuss Microsoft's journey in leveraging AI to enhance advertising experiences for consumers, advertisers, and publishers. At Microsoft Advertising we are committed to finding a better way forward. With us, you'll have access to valuable Microsoft audiences while enabling you to reach new audiences across the open web.  We are paving the way for an exciting new era in our industry by harnessing the power of generative AI, integrated into our advertising technology and consumer experiences. Our full suite of advertising capabilities, built on a strong backbone of industry-leading AI and deep audience intelligence, provides the tools you need to create powerful growth possibilities.  With Microsoft Advertising, you'll have the opportunity to connect with new audiences, create powerful growth possibilities, and overcome the challenges you face so you can truly grow.  Don't miss this opportunity to discover what's possible with Microsoft Advertising. Visit our website at www.microsoftadvertising.com to learn more about how we can help your business. Join us in creating a brighter future.  Hosted on Acast. See acast.com/privacy for more information.

In this week's episode, Cathy and Lee recap the Super Bowl and the tech they noticed during the show. Lee finally got to demo the Apple Vision Pro and they discussed the use of AI on the device, as well as how it compares to the Meta Quest 3. Cathy and Lee talk about Disney’s $1.5 billion stake in Epic Games. Later in the episode, Cathy interviews Nic Hill, Co-Founder and Head of Interactive at Sawhorse Productions.Producer Lily Snyder brings you the Dispatch from the Fringe. Cathy introduces AIQ, a limited-run podcast presented by Microsoft that aims to help professionals level up their AI knowledge. Come for the tech, stay for the magic.Show Notes:Cathy’s HBR Article: How Early Adopter Companies Are Thinking About the Apple Vision ProFCC declares AI-generated voices in robocalls are illegalThe FTC isn’t too happy with Microsoft’s Activision Blizzard layoffsBrilliant Labs’s Frame glasses serve as multimodal AI assistantDisney to take $1.5 billion stake in Epic Games, maker of FortniteAI Companies Take Hit as Judge Says Artists Have “Public Interest” In Pursuing LawsuitsSNL New Game SkitHow virtual power plants are shaping tomorrow’s energy systemNic Hill on LinkedInSubscribe and Share:www.adweek.com/podcasts/tech-magic/Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

Introducing AIQ Presented by Microsoft Advertising, a new limited podcast series hosted by Cathy Hackl dedicated to leveling up your IQ around all things Artificial Intelligence. Over the next four weeks, the series will focus on Generative AI. What is it, how can brands use it to their advantage, and what pitfalls should they avoid? In episode one, Hackl sits down with Jenny Nicholson, ECD and Creative Strategist at Queen of Swords who shares how to get started with AI, why you should look at curiosity more than fear, and how you can start thinking about GPTs. We get it. The digital advertising industry is changing rapidly and it’s hard to keep up. Finding ways to grow is proving harder than ever.  At Microsoft Advertising we are committed to finding a better way forward. With us, you'll have access to valuable Microsoft audiences while enabling you to reach new audiences across the open web. We are paving the way for an exciting new era in our industry by harnessing the power of generative AI, integrated into our advertising technology and consumer experiences. Our full suite of advertising capabilities, built on a strong backbone of industry-leading AI and deep audience intelligence, provides the tools you need to create powerful growth possibilities.  With Microsoft Advertising, you'll have the opportunity to connect with new audiences, create powerful growth possibilities, and overcome the challenges you face so you can truly grow. Don't miss this opportunity to discover what's possible with Microsoft Advertising. Visit our website at www.microsoftadvertising.com to learn more about how we can help your business. Join us in creating a brighter future.  Hosted on Acast. See acast.com/privacy for more information.

In this week's episode, Cathy announces the launch of her new company, Spatial Dynamics. Cathy talks about her experience with the Apple Vision Pro and shares her first reactions to the Vision Pro apps. In other news, Roblox is introducing AI for real-time chat translations, the biggest female streamer on Twitch, Pokimane, is leaving the platform, and Palworld is quickly becoming a best-selling independent game on Game Pass. They segway into AI news and discuss The New York Times creating an AI division. Join us back on the feed this Friday for the first episode of AIQ, a brand-new limited series hosted by Cathy Hackl, which will help level up your knowledge when it comes to all things AI. Presented by Microsoft AdvertisingShow Notes:Roblox introduces AI-powered real-time chat translationsPalworld best selling 3rd party game on Games PassPokimane leaves TwitchApple might be buying an AI startupNY Times explores AI teamAI in product placementSubscribe and Share:Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

In this episode, host Cathy Hackl and guest host Lee Kebler talk about the launch of Apple Vision Pro and continue their conversations around spatial computing. They segway into AI with talks of Taylor Swift deepfakes and possible legislation to protect against deepfakes. They also discuss robots and haptics and why “personas”, a reflection of you, works for a 3D presence. Producer Lily Snyder brings you the Dispatch from the Fringe. Come for the tech, stay for the magic.Show Notes:Taylor Swift deepfakes spark calls in Congress for new legislationThe Tremendous Yet Troubled State of Gaming in 2024Robot avatar lets people see and feel things remotely through VRHow TikTok created a new accent – and why it might be the future of EnglishYour Satellite Needs a Tow? Call the Semi Trucks of SpaceSubscribe and Share:www.adweek.com/podcasts/tech-magic/Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

In this episode, Cathy and Lee talk about the change in work culture with Millenials and Gen Z. Cathy talks about her experience ordering the Apple Vision Pro. The best-selling game of 2023 was Hogwarts Legacy. Minecraft partnered with Planet Earth for education. Walmart closed its R&D unit, Store No. 8. Producer Lily Snyder brings you the Dispatch from the Fringe. Show Notes:Cathy’s experience pre-ordering the Apple Vision ProWhat is Spatial Computing? (by Cathy Hackl)YouTube and Spotify Won’t Launch Apple Vision Pro Apps, Joining NetflixBofA upgrades Apple stock to Buy citing Vision Pro and generative AI as growth catalystsLas Vegas Could be Game for Atari-Themed Casino Resort - Casino.orgGamechangers, trends, and concerns — how AI is dominating the tech space | WatchFor the first time since 2008, the best-selling game wasn’t ‘Call of Duty’ or a Rockstar Games titleExperience Planet Earth III with Minecraft | Minecraft EducationWSJ News Exclusive | Walmart Closes Store No. 8 Innovation UnitAlex Kipman’s new company: AnalogWhat is Nightshade?Subscribe and Share:Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

Tech and gaming executive, Cathy Hackl and guest host Lee Kebler release their 14th episode of TechMagic, the show that dives deep into today’s tech news and explores the future of tech and gaming. This week Cathy is at the World Economic Forum in Davos. She’ll share more next week when she’s back on the podcast.In this episode Lee and producer, Lily Snyder, host the show. Lee and Lily reminisce about Palm Pilots and tech gadgets before smartphones and discuss devices like the Rabbit R1. Lee and Lily talk about Apple Vision Pro updates. Apple released an advanced multimodal system called Ferret, which excels beyond Chat GPT-4 in computer vision tasks.Show Notes:Davos World Economic ForumThe 7 Most Important AI Gadgets You Need to Know AboutApple says its Vision Pro is ‘spatial computing,’ not VR‘Rec Room’ to Roll Out Full-body Avatars in MarchHow Apple’s New AI Shakes Up the AI World by Seeing What GPT-4 MissesUNIVERSITY ENROLLING AI-POWERED "STUDENTS" WHO WILL TURN IN ASSIGNMENTS, PARTICIPATE IN CLASS DISCUSSIONSUK's antitrust agency is going to put the screws to US big tech in 2024AI to Make the Metaverse Relevant Again, CES 2024Tween taste is expensive these days. Blame social media.ZooGears TheButter — a "piano" for dogsFlappie AI cat doorSubscribe and Share:www.adweek.com/podcasts/tech-magic/Cathy Hackl on LinkedInLee Kebler on LinkedInLily Snyder on LinkedIn Hosted on Acast. See acast.com/privacy for more information.