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The Internet Marketing Podcast

Latest episodes

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Jul 28, 2016 • 25min

#351: Audiences and markets drive product success - not ideas (A cohesive sales funnel) - James Loomstein

Today, Andy is joined by James Loomstein, Managing Partner of Rogue Marketing, to talk about the sales funnel and how it fits into the larger marketing picture.James explains what ‘Micro-Moments of Truth’ are and how to use them to engage with your consumers, understand their intent and improve the conversion rates of your business online. Also, Andy shares some examples of unmissable strategies that use a variety of integrated digital marketing channels. Hosted on Acast. See acast.com/privacy for more information.
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Jul 21, 2016 • 15min

#351: How Amazon really works - Jake Langwith

In today’s episode, Kelvin Newman introduces Jake Langwith, who talks about his experience buying and selling on one of the world’s largest retail platforms, Amazon.Jake shares advice on ranking factors for the Amazon Search Engine, such as Descriptions, Titles and Reviews, and also some tips for anyone that wants to get started with Amazon.If you enjoyed this podcast and want to know more about selling on Amazon, join us at the next Brighton SEO conference to attend the Amazon SEO & Marketing training course. Hosted on Acast. See acast.com/privacy for more information.
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Jul 14, 2016 • 23min

#350: Setting up Google Analytics like a Pro

In today’s episode Andy is joined by Jon Hibbitt, Technical SEO Analyst, and Scott Colenutt, Product Manager at SiteVisibility to talk about Google Analytics.Google Analytics is the most widely used web analytics service but even professionals can make mistakes when setting it up. Jon and Scott shed some light on the subject, offering some useful tips to avoid any initial error that could damage the accuracy of your data. Hosted on Acast. See acast.com/privacy for more information.
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Jul 7, 2016 • 20min

#349: What technology is coming and how will it impact digital marketers? - Scott Colenutt

In today’s episode, Andy is joined by SiteVisibility’s own Product Manager, Scott Colenutt to talk about how the latest and upcoming tools and technology are likely to affect the world of digital marketing.Some of the new technologies that Scott addresses include Amazon Echo, Google Allo and VR. So if you are a company that likes to be on the cutting edge of digital marketing and want to know how these tools and services could impact or provide opportunities for your business, be sure to tune in to find out. Hosted on Acast. See acast.com/privacy for more information.
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Jun 30, 2016 • 19min

#348: Marketing lifestyle businesses - Graham Constantine

This week, Andy is joined by Graham Constantine, chief creator at digital freelance to talk about lifestyle businesses and some of the ideas that new entrepreneurs could use in terms of marketing.If you are following your passion creating you own business, you will find some useful tips about Social Media, Networking and Content Marketing and some of the most common mistakes that lifestyle business people do. Hosted on Acast. See acast.com/privacy for more information.
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Jun 23, 2016 • 24min

#347: Creating shareable content - Steve Rayson

In today’s episode, Andy is joined by Steve Rayson, Director at BuzzSumo, to talk about how to create content that is more likely to be shared online. Hosted on Acast. See acast.com/privacy for more information.
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Jun 12, 2016 • 35min

#346: 10 year anniversary show

Andy is joined by Dan Rowels, Kelvin Newman, Jason Woodford and Ciaran Rogers for a 10 year celebration. Hosted on Acast. See acast.com/privacy for more information.
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Jun 1, 2016 • 32min

#345: How to deliver attention with Engagement Design

Andy talks with Paps Shaikh, Managing Director and Partner at Eggmobi - a Digital Creative agency, specialising in the creation of Ads that get users attention. Hosted on Acast. See acast.com/privacy for more information.
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May 27, 2016 • 24min

#344: Stories make great content

Andy talks to Miranda Birch about extracting the stories that make your content compelling and draw in new clients. Hosted on Acast. See acast.com/privacy for more information.
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May 24, 2016 • 17min

#341: SEO Tools to improve your market research

 See acast.com/privacy for privacy and opt-out information. Hosted on Acast. See acast.com/privacy for more information.

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