The Jasmine Star Show

Ready to learn what’s been working, what hasn’t, and where my focus is as I reflect on the past three months? GOOD.As raw, uncomfortable, and vulnerable as these conversations can be, I record them so you can learn from my experiences—the highs, the lows, and everything in between.In this episode, I’m taking you behind the scenes of my business as I reflect on the bricks I laid in Quarter Three and share key moments from the first two quarters of 2024.If you're interested in how I’m building momentum brick by brick—focusing on my ideal client, refining my offers, and creating strategies to grow my business—this episode is packed with insights, honest reflections, and actionable takeaways to help you do the same. I hope it serves you well.Click play to hear all of this and…(00:00:00) An overview of my "Laying Bricks" series and a reflection on the first two quarters of 2024.(00:02:37) My TOP focus for the third quarter.(00:03:33) The first brick I laid in Q3 and how it helped me identify the needs of my ideal client and gaps in the market.(00:04:30) The three key questions I kept in mind when doing market research.(00:08:12) The importance of having a valuable offer rather than just focusing on messaging.(00:09:06) The second brick I laid in Q3 and how it’s given me access to new opportunities.(00:12:10) The difference between corporate and event-style speaking tracks and what I’m currently pursuing.(00:14:05) The third brick I laid in Q3 and how it’s freeing up my time as a CEO.(00:16:48) The strategies I’m using to build my email list and the importance of segmenting your audience.(00:19:58) The fourth brick I laid in Q4 and how it’s helping me be more productive.(00:21:45) An honest overview of the month of July in my business.(00:24:30) The importance of defining your target audience before the branding process.(00:25:21) A heartfelt moment with JD (my husband and business partner) about professional challenges and growth.(00:28:15) My strategy for inviting seven-figure entrepreneurs to attend Mastermind and why I chose personal outreach.(00:30:46) What I’ve learned from conducting sales calls.(00:34:09) My VeeCon2024 experience and the thing that surprised me the most.(00:42:46) A discussion on achieving balance while pursuing business goals and aspirations.(00:44:33) My honest feelings and thoughts after being surrounded by highly successful people.(00:45:39) The importance of preparing for the level of success you desire.(00:47:53) The transformative experience I had at a mastermind retreat in Santa Fe, New Mexico.(00:49:46) What I hope to accomplish during our leadership retreat with my team.For full show notes, visit: jasminestar.com/podcast/episode479Listen to the Rest of the “Laying Bricks” Series:Join me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures. You know that feeling when you find a platform that just works—and you never have to worry about switching? That’s been me and Showit for the past 10+ years.I built my website with Showit because it gives me total design freedom.If you’re ready to build a website that works FOR you—and not against you—head to JasmineStar.com/showit for a 14-day free trial + first month free when you subscribe!

>> Sign up for my FREE LIVE CLASS: Create a Lead Magnet: Your Step-by-Step Guide to Attract Dream Customers: http://jasminestar.com/leadmagnet << Let’s be real: we all have plenty of emails in our inbox, and getting someone to subscribe these days takes more than just saying “Don’t forget to subscribe to my newsletter!”People are selective with their time and inbox space, so if you want them to hand over their email, you must offer something they truly find valuable.Because even though, yes – inboxes are flooded, your email list is still one of the most powerful tools you have to build relationships and grow your business.In this episode, you’ll learn how to brainstorm and test opt-in (AKA freebie or lead magnet) ideas, my five-step framework for creating lead magnets, and how to effectively market them.Click play to hear all of this and…(00:00:00) The topic of lead generation and the importance of trust in attracting clients.(00:01:00) The definition of lead magnets and why you should have them to build trust.(00:02:01) Why email is the best tool for maintaining contact with potential clients.(00:03:58) My personal recommendation on how often to create lead magnets.(00:04:51) My five-step framework for creating effective lead magnets.(00:05:44) The importance of understanding your offer and identifying who your ideal client is.(00:07:36) Why you must identify what your ideal client truly needs to know before they invest in your offer.(00:10:17) How to make sure your lead magnet is what your ideal client wants.(00:12:04) Tips on effectively marketing your lead magnet to your audience.(00:14:58) Methods for sharing your lead magnet on social media, podcasts, and through ads.For full show notes, visit: jasminestar.com/podcast/episode478Resources Mentioned in This Episode:Download the Lead Magnet Workbook with 10 ideas for your business: http://jasminestar.com/leadmagnetSubscribe to My Weekly Newsletter: https://jasminestar.com/newsletterListen to the Imposter Syndrome Audio Series: http://jasminestar.com/imposterListen to Related Episodes:Four Secrets to Unstoppable Marketing: https://podcasts.apple.com/us/podcast/the-jasmine-star-show/id1479619320?i=1000671645761How to Turn Sales Objections Into Opportunities [13 min]: https://podcasts.apple.com/us/podcast/the-jasmine-star-show/id1479619320?i=1000670024823Understanding Client Behavior: Neuromarketing Strategies That Work: https://podcasts.apple.com/us/podcast/the-jasmine-star-show/id1479619320?i=1000668990288Connect with Me:Instagram: Join me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures.

Everyone tells you that the secret to happiness and success is… AUTHENTICITY.But…what does it really mean to be authentic?Today’s guest answers this beautifully by sharing a framework to live with intention, purpose, and best yet: keeping FUN at the center of it all.I’m thrilled to welcome Ben Nemtin, speaker, author, and co-creator of The Buried Life.Ben (so graciously) opened up about his journey from being a collegiate athlete struggling with depression to creating a movement focused on helping people realize their dreams.Click play to hear all of this and:(00:00:19) Why fun is the ultimate gauge for success in life and work.(00:06:25) How to handle high-pressure situations and the anxiety and depression that come with them.(00:09:09) The power of tackling your bucket list while helping others and building your legacy.(00:10:42) Ben’s golden framework for overcoming tough times.(00:11:40) The impact of misalignment on your mental health.(00:16:20) How to find sponsors to keep your dream alive, even when money is tight.(00:17:02) How Ben and his team made a bold pivot.(00:18:41) The behind-the-scenes process of selling his show to MTV while keeping creative control.(00:20:15) Spotting early signs of anxiety and understanding what they’re trying to tell you.(00:20:41) How Ben stepped outside his comfort zone by delivering a top-watched TED talk.(00:25:30) Facing mortality head-on—how confronting death can clarify what truly matters.(00:26:51) Why the fear of failure and judgment hold us back from living fully.(00:34:05) How small actions lead to massive momentum over time.(00:35:16) How to build a personal brand that lasts.(00:36:46) The Bucket List Journal—turning dreams into action (seriously, grab yours!).(00:37:35) Scaling speaking engagements and product sales—Ben’s strategy.(00:39:29) The best accountability tools you can use to guarantee lasting impact.(00:40:23) Ben’s approach to sourcing and distributing physical products efficiently.(00:40:54) Turning events into marketing engines—how post-event buzz can drive product demand.(00:41:19) Amazon vs. DTC—why Ben prefers Amazon for sales (and where DTC could win).(00:43:19) Course creation 101—how to integrate signature keynotes into a learning platform.Listen to Related Episodes:How to Deal with Negative CommentsHow to Create More Meaningful Relationships in Business5 Mindset Shifts for Business GrowthJoin me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures. You know that feeling when you find a platform that just works—and you never have to worry about switching? That’s been me and Showit for the past 10+ years.I built my website with Showit because it gives me total design freedom.If you’re ready to build a website that works FOR you—and not against you—head to JasmineStar.com/showit for a 14-day free trial + first month free when you subscribe!

“17 Ways You Can Screw Up Your Kids”“5 Mistakes That Will Ruin Your Credit Forever“4 Reasons You’ll Never Lose Weight”Have you seen this type of fear-based marketing?It might lead to short-term actions, but it hardly ever leads to long-term loyalty.When I was struggling with my weight, these headlines were everywhere. They’d hook me by playing on my insecurities, but it doesn’t deliver the clarity and support you need to actually improve your situation.The solution: Possibility Marketing.Possibility marketing is about inspiring action by offering hope and tangible solutions. (Instead of scaring people into believing they're doomed.)It wasn't until I found health professionals who focused on education and empowerment that I began to see real change.In this episode, you’ll learn four new strategies to uplevel your marketing efforts, the Three C’s of Marketing, and my Three-Step Possibility Marketing Framework.Click >>PLAY<< to hear all of this and…(00:00:00) The importance of sustainable growth and lasting relationships in marketing(00:02:33) The struggles I’ve faced around my weight and how fear-based marketing impacted my health(00:06:16) My Three-Step Possibility Marketing Framework(00:09:09) The importance of collaborations and a recent experience I had with a peer when pitching one(00:12:34) My checklist for initiating collaborations(00:15:27) What “long-term marketing” really means and how to implement it in a strategy(00:21:00) How to build trust and strengthen relationships with your audience(00:22:47) Strategies for over-delivering value to build credibility with your audience(00:26:14) Your action step to after this episodeFor full show notes visit: jasminestar.com/podcast/episode476Creating Brand Loyalty, Social Media Virality, and User-Generated Content with Michelle Cordeiro GrantHow to Create Sustainable Business Success by Prioritizing Your Health with Dr. Gabrielle LyonJoin me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures. You know that feeling when you find a platform that just works—and you never have to worry about switching? That’s been me and Showit for the past 10+ years.I built my website with Showit because it gives me total design freedom.If you’re ready to build a website that works FOR you—and not against you—head to JasmineStar.com/showit for a 14-day free trial + first month free when you subscribe!

He’s worked on campaigns for household brands (think: Nike, Apple, and Samsung.)Chase Jarvis, author and photographer, has found success with life and business because of one singular philosophy: never play it safe.There are cells in our brains that are hardwired to keep us comfortable and safe, actively steering us away from risk. It’s a survival mechanism designed to avoid discomfort and uncertainty. But here’s the catch: when you continuously avoid risk, those same cells reinforce patterns of fear and stagnation.This is exactly why I knew I had to bring him on the show. In this episode, Chase shares his journey of breaking the mold, taking creative risks, and how embracing discomfort has been key to his success.Click >>PLAY<< to hear all of this and…(00:00:00) What can happen when you refuse to play it safe in life and business.(00:06:12) The importance of sharing knowledge and building a community.(00:13:19) The crazy (yet, transformative) experience of broadcasting a live wedding and its impact on their careers.(00:17:45) The deeper lessons learned through vulnerability and the importance of stepping out of comfort zones.(18:05) The value of personal experiences in learning from both wins and losses.(18:38) An (unconventional) equation for achieving success.(19:33) The necessity of creativity and overcoming fear to achieve remarkable experiences.(22:16) The struggle to maintain authenticity amidst societal pressures to conform.(23:08) How Chase defines creativity.(23:51) The intertwining of creativity and business.(33:00) The harsh realities of venture capital pressures and investor expectations.(35:48) The challenges of maintaining company culture during rapid growth phases.(00:36:58) Key lessons Chase learned from transitioning between leadership roles in a company.(00:38:04) The importance of stepping outside comfort zones to achieve personal growth.(00:39:51) Personal betrayals Chase’s career and the lessons he learned from them.(00:42:48) The process and challenges Chase faced while writing his book.(00:44:04) The attention you need to achieve personal and professional goals.(00:48:28) The importance of taking action rather than overthinking or remaining passive.For full show notes, visit: jasminestar.com/podcast/episode475Join me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures. You know that feeling when you find a platform that just works—and you never have to worry about switching? That’s been me and Showit for the past 10+ years.I built my website with Showit because it gives me total design freedom.If you’re ready to build a website that works FOR you—and not against you—head to JasmineStar.com/showit for a 14-day free trial + first month free when you subscribe!

“Curiosity led me to where I am today.”When Ena Hull, TIGER 21 Chair for Newport Beach, said this on the show, I paused. I realized just how underrated curiosity is.Curiosity brings new tests and experiments.Curiosity leads to new ways of thinking.Curiosity opens doors to new possibilities and opportunities.From a young age, Ena observed and studied successful people, asking questions and seeking knowledge. This understanding of how successful people engage, talk, and live shaped her into the successful leader she is today.In this episode, we discuss tips for career transitions, the power of self-advocacy, and how you can reinvent yourself anytime you want.Click play to hear all of this and…(00:00:00) How you CAN reinvent yourself whenever you want to.(00:02:27) How Ena’s curiosity and observational skills shaped her career from a young age.(00:08:11) How Ena started her career at age 20 and what it turned into.(00:12:50) The hard (but smart) decision Ena made during the pandemic.(00:16:29) Why Ena left her CEO position and her tips for transitioning careers.(00:17:43) The importance of relationships and networks in business.(00:19:28) Ena’s decision to invest in her personal growth instead of traditional assets.(00:20:33) The need for budgeting and financial readiness before making significant career changes.(00:21:41) How Ena was introduced to TIGER 21 and how it led to her current role.(00:32:31) Tips on how to get the most out of group coaching and mastermind experiences.(00:35:50) The importance of being bold in asking for what you want.(00:38:25) Three key principles for career transitions.(00:39:17) The importance of knowing whom to ask for assistance in leadership roles.For full show notes, visit jasminestar.com/podcast/episode474Listen to related episodes:Emotional Intelligence in Leadership: How You Can Develop, Practice, and Improve ItQuarter 2 Review: The Actions I Took to Build My FutureReinventing Yourself: Ready for Your Next Chapter?Join me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures. You know that feeling when you find a platform that just works—and you never have to worry about switching? That’s been me and Showit for the past 10+ years.I built my website with Showit because it gives me total design freedom.If you’re ready to build a website that works FOR you—and not against you—head to JasmineStar.com/showit for a 14-day free trial + first month free when you subscribe!

Imagine your team like a rowboat, all rowing in different directions. Discover how to establish systems that foster clear communication and collaboration. Learn a three-step framework to address communication gaps and empower your team. Explore the role of technology in streamlining processes and enhancing efficiency. Dive into the importance of creating a safe space for sharing ideas and concerns. Embrace vulnerability for a more cohesive and motivated team, ultimately driving your business towards growth.

You know what one of the biggest goldmines for market research is?Objections. (Yes, you heard that right.)If you listen closely, objections can reveal opportunities for you to get your clients closer to “YES!”.Now, you might be thinking, “Jasmine, how can objections be a goldmine? Aren't they just hurdles in the way of getting a sale?"And, that's fair. But what if I told you there's a way to flip those objections, use them as information, and turn them into golden opportunities?In today's episode, I'm sharing the top ways to handle the most common sales objections by digging deep into the underlying concerns behind them.Click play to hear all of this and:(00:00:20) How to effectively address the objection of “I just don't have time”(00:02:53) How to help your prospect find creative solutions to their pricing concerns(00:03:50) What I've learned from my own experience about finding solutions to pricing objections(00:07:31) How to effectively address the "I don't know if it's a right fit" objection(00:10:25) How to create ease and excitement when someone is afraid to commit🎧 Listen to the full episode, Do THIS to Close More Sales, >>HERE<<Listen to Related Episodes:How to Create Content That Removes Objections and Increases Your SalesThree Sales Strategies to Increase Your RevenueFor full show notes, visit jasminestar.com/podcast/episode472Join me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures.

Jereshia Hawk, a private business mentor, expertly shares her journey from corporate life to thriving entrepreneurship. She discusses the importance of becoming a public figure to sell intellectual property and how to cultivate real relationships in business. Jereshia reveals her strategies for scaling effectively, including ‘flipping the funnel’ towards high-ticket offers. She reflects on her first $60,000 sales month and stresses the value of adaptability in sales, making her insights invaluable for anyone looking to reignite their business growth.

How can you create ways (for not only your business) but your community to WIN?When your community wins, you're not just making a difference – you're building a stronger foundation for your business to succeed.And during this discussion, I heard some of the most creative ways to do exactly this.But what I found truly fascinating about today’s guest, Peter Lobanov, the Chief Creative Officer of Pudgy Penguins, is his exploration of the creative side of Web3.(If you’ve been a listener for a while, by now you know that I’m OBSESSED with all things NFTs.)If you want to geek out with ya girl on how creativity, community, and strategic growth blend in the digital age, this episode is for you!!We’re diving into the business of NFTs, the process of rebranding and redefining your company roadmap, and how to build a community that’s aligned with your brand’s values.Click >>PLAY<< to hear all of this and…(00:05:12) The challenges of acquiring a project after it already had initial success(00:11:30) The process of engaging and aligning an existing community with a new vision and leadership(00:15:34) How Peter deals with the skepticism and concerns from the web3 space(00:20:08) What it really takes to overhaul a complex brand(00:22:19) How Pudgy Penguins entered the retail market (in Walmart, no less!)(00:24:05) How to license digital assets from NFT owners(00:26:07) The legal implications Pudgy Penguins navigated in a new market, and the best way to address those complexities(00:31:20) Integrating web3 wallets and gamification into retail products to create a unique physical experience(00:34:11) The social media strategy that garnered 10 million views in one day!(00:39:31) The virality formula: how to create engaging and relatable content(00:49:12) A strategy to target a younger demographicListen to Related Episodes:430: How to Get Attention and “Embrace the Dirt” for Long-Term Success with Gary Vaynerchuk336a: What’s Changing the Landscape for Business Owners: Thoughts on AI, Crypto, and more with Daniel DiVenereFor full show notes, visit jasminestar.com/podcast/episode470Connect With Peter:https://www.pudgypenguins.ioJoin me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures. You know that feeling when you find a platform that just works—and you never have to worry about switching? That’s been me and Showit for the past 10+ years.I built my website with Showit because it gives me total design freedom.If you’re ready to build a website that works FOR you—and not against you—head to JasmineStar.com/showit for a 14-day free trial + first month free when you subscribe!