The Thoughtful Entrepreneur

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the Co-Founder of Creative Director of Digital Trailblazer, Leah Getts. Leah Rae Getts co-founded Digital Trailblazer, a company dedicated to helping impact-driven entrepreneurs scale their businesses, such as consultants, course creators, and coaches. Their mission is to help these entrepreneurs connect with the right people and implement effective automation and systems to positively impact a larger scale. Leah shared her insights on the concept of sales and marketing funnels. She noted that the traditional one-directional funnel, where prospects are pushed toward a sale, is less effective now. Instead, she suggests considering the funnel an entire ecosystem, where prospects are nurtured and engaged across multiple platforms and touchpoints. This approach involves driving traffic, generating leads, and guiding prospects through various funnels simultaneously, such as email sequences, text message sequences, and Facebook groups. By creating a holistic ecosystem, prospects are exposed to the brand in multiple ways, which nurtures them and builds trust. Regarding content creation, Leah suggests starting with one thing and gradually adding more as you get comfortable. She emphasizes the importance of having ads running and a Facebook group set up, which can be managed by virtual assistants (VAs). The VAs can handle tasks like booking sales calls and welcoming people to the group, allowing you to focus on engaging with your audience. Leah suggests that short-form vertical videos can be done in just a couple of hours a week, and the key is to batch and schedule content. By leveraging automation and delegating mundane tasks to the team, you can spend around 25 hours a week on content creation and engagement while the rest is handled. Key Points from the Episode: Overview of Digital Trailblazer's work with impact-driven entrepreneurs Discussion on the evolution of sales and marketing funnels Shift towards a holistic ecosystem approach in funnels Importance of nurturing and engaging prospects across multiple platforms Addressing the concern of complexity in creating content Gradual approach to content creation and leveraging virtual assistants Process of client engagement and lead generation Problem-oriented approach rather than sales-focused About Leah Rae Getts: Leah Rae Getts and her husband, Todd, are the visionary minds behind DigitalTrailblazer.com. The power couple embarked on their online business journey in 2016 with determination but no prior business experience. Leah, a former nurse, and Todd, a band teacher, defied the odds by establishing a thriving online enterprise. By 2017, they had bid farewell to traditional jobs to fully immerse themselves in their digital venture and spend more time with their children. Pioneers in the art of helping experts, coaches, consultants, and entrepreneurs, Leah and Todd specialize in crafting, launching, and scaling lucrative online courses and coaching programs. Their initial online course in 2018 became a monumental success, achieving multiple six-figure monthly sales within six months. Their prowess as award-winning marketers and captivating speakers has garnered recognition from esteemed industry bodies. They have graced stages, podcasts, interviews, and articles, showcasing their expertise in crafting compelling offers, designing effective funnels, and employing organic and paid traffic strategies. Beyond business, Leah and Todd are driven by faith and family values, tirelessly striving to amplify the impact of those with positive aspirations on a global scale. With their multifaceted skills encompassing content creation, lead generation, copywriting, sales team management, and more, Leah's vibrant presence and engaging storytelling make her an exciting addition to any audience. About Digital Trailblazer: Digital Trailblazer is your go-to resource for mastering contemporary social media marketing strategies and achieving remarkable success with your online, home, or small business. Helmed by Todd and Leah Rae Getts, experts in internet marketing, lead generation, and traffic optimization, this platform equips you with a comprehensive toolkit. Digital Trailblazer covers every aspect, from branding precision and constructing sales funnels to social media business promotion, organic and paid traffic techniques, and effective prospect conversion. Whether you seek enhanced revenue or aspire to streamline your online business operations, their guidance empowers you to prioritize income-generating tasks and assume the role of an actual business CEO. Moreover, the platform extends specialized training for network marketing novices, eliminating the perplexity of commencing an online venture. With a focus on concise, actionable steps, Todd and Leah simplify the process, fast-tracking your journey toward profitability. Digital Trailblazer's training is an invaluable resource for newcomers seeking direction and a solid starting point, fostering a successful online business foundation. Tweetable Moments: 07:25 - "I actually want your help, I want to work with you because I want my customers to feel the same experience. I don't want to be that aggressive, going after people salesperson. I just want to help and serve the people who are ready and want my help." Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Digital Trailblazer website at https://app.digitaltrailblazer.com/register-launch-scale Check out Digital Trailblazer on LinkedIn at https://www.linkedin.com/company/digital-trailblazer/ Check out Digital Trailblazer on Facebook at https://www.facebook.com/digitaltrailblazer/ Check out Digital Trailblazer on Instagram at https://www.instagram.com/digitaltrailblazer/ Check out Digital Trailblazer on Twitter at https://twitter.com/DgtlTrailblazer Check out Digital Trailblazer on TikTok at https://www.tiktok.com/@digitaltrailblazer Check out Leah Rae Getts on LinkedIn at https://www.linkedin.com/in/leahraegetts/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the Business Coach, Entrepreneur CEO and Founder of TRG International, Rick Yvanovich. Rick's core belief is that we all have the potential to be architects of change in this era of constant transformation. He emphasizes actively shaping a path forward, drawing from his transformation journey and continuous learning. Rick believes we are in a new era, driven by trends such as generative AI. While some may find AI intimidating or confusing, Rick sees it as a tool that underscores the importance of human qualities and skills. He believes that the unique qualities of humans make us extraordinary and different. AI is a certainty that touches nearly everything, and we need leaders who can harness these tools to innovate and change lives. Rick adds that leaders must be decisive, embrace change, and be employee role models. Drawing from his background as an accountant and his transition into coaching and mentoring, Rick emphasizes the need for leaders to guide their teams through the changing landscape. Key Points from the Episode: Rick's belief in the potential for individuals to be architects of change in the current era Discussion on the concept of the new renaissance and the role of generative AI Emphasis on the importance of human qualities and skills in relation to AI AI as an inevitability and its impact on leadership and innovation Overview of TRG International and their focus on accounting and performance management systems Mention of TRG International's work with various industries, particularly hotels Introduction of TRG International's offshore development center and software engineering services Explanation of TRG International's assessment services, including psychometrics and 360 surveys About Rick Yvanovich: Rick Yvanovich is a seasoned entrepreneur and finance professional with over 40 years of experience in various industries across the UK, China, Singapore, Switzerland, and Vietnam. As a fellow of the Chartered Institute of Management Accountants (CIMA) and CPA Australia, he holds prestigious qualifications, including a Chartered Global Management Accountant (CGMA) and an MSc in Strategic Business Management from Manchester Metropolitan University. Rick has significantly impacted Vietnam, where he's been based since 1990, contributing to the business community in various roles. He serves as Treasurer and Board Member of BritCham Vietnam, Vice-Chair of the AMCHAM HCMC ICT Group, and Chairman of the Industry Advisory Committee at RMIT Vietnam. He's also actively involved as a CIMA assessor and co-founder of the International Project Management Association of Vietnam, with a history of founding and investing in multiple startups. Rick is known for his Talent, Accounting, ICT, Digital Transformation, Project Management, and international trade and investment expertise. He's a frequent speaker on these topics and has a notable coaching journey, including Emotional Intelligence and OKR Champion certifications. Rick's extensive experience and contributions make him a respected figure in Vietnam's business landscape. About TRG International: TRG International is a prominent global professional services company that delivers top-tier technical solutions. With a focus on technical excellence, TRG stands out in the ever-evolving and demanding market by providing IT solutions that seamlessly operate in the background, allowing their clients to concentrate on their core business activities. As a trusted consultant and partner, TRG possesses an in-depth understanding of their clients' business challenges, ensuring the delivery of tailor-made solutions. Their vision is to continually guide businesses toward greatness, while their mission is to be the preferred partner for delivering effective and reliable systems. TRG International's commitment to technical expertise and customer-centric approach has solidified its reputation as a go-to provider for businesses seeking seamless IT solutions to support and enhance their operations. Tweetable Moments: 03:14 - "Every day our actions, big or small, shape our future." 3:14 - “I want everyone listening to remember this: you are your own brand and every single decision you make is part of the unique story that you are crafting for yourself.” Apply to be a Guest on The Thoughtful Entrepreneur:  https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out TRG International website at https://www.trginternational.com/ Check out TRG International on LinkedIn at https://www.linkedin.com/company/trg-international/ Check out TRG International on Twitter at https://twitter.com/TRG_INTL Check out TRG International on Facebook at https://www.facebook.com/TRGInternational/ Check out Rick Yvanovich on LinkedIn at https://www.linkedin.com/in/rickyvanovich/ Check out Rick Yvanovich on Twitter at https://twitter.com/RickYvanovich Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the Coach & Author of The Soul-Aligned Ghostwriter, Danielle Perlin-Good. Danielle shed light on the different options available for producing a book. She explained that someone with abundant time and energy can learn to write a book by taking craft classes or going on writing retreats. However, hiring a ghostwriter is a viable option for those who are time-poor but have the financial resources. This saves time and energy and ensures a professional touch to the writing. Danielle also introduced two in-between options. The first is a day-intensive experience where the writer and ghostwriter meet for hours to flesh out the book's framework and create an outline. The second option is coaching, where the writer is responsible for the writing, but the ghostwriter coaches them to achieve their goals. She also mentioned her new writing accountability group, where writers meet weekly for 12 weeks to receive accountability and support in achieving their writing goals. Danielle also explained the steps involved in book publishing after a manuscript is completed. These steps include cover design, formatting, proofreading, and marketing. She emphasized the importance of having clear goals for the book, such as leaving a family legacy, increasing speaking engagements, or establishing credibility and authority for a coaching practice or business. Key Points from the Episode: Types of books worked on by Danielle Perlin-Good Approach to ghostwriting nonfiction books Options for producing a book: self-writing, hiring a ghostwriter, day intensive, coaching Introduction of Danielle's writing accountability group Recommendations for hiring a ghostwriter: meeting for synergy and connection, importance of trust Steps in the book publishing process after manuscript completion Importance of clear goals for the book About Danielle Perlin-Good: Danielle Perlin-Good is an accomplished ghostwriter and bestselling author known for her work in empowering company founders to share their stories and wisdom through nonfiction content. With over two decades of experience, she has contributed to over twenty books spanning various genres, including memoirs, business, and personal growth. Danielle also offers C-suite executives coaching, editing, and consulting services, ensuring their messaging is impactful and authentic. Beginning her career with the Chicago Tribune Company, Danielle has since excelled in corporate digital marketing roles and made notable contributions to Albert Whitman & Co., a renowned children's publishing house. She distinguishes herself by integrating mindset techniques, exceptional editing, and expert interviewing skills into her work. She uses quantum healing modalities to guide her clients' transformative journeys toward crafting publishable and cherished books. In her free time, Danielle enjoys various activities such as swimming, yoga, spinning, cycling, and boxing, all while cherishing moments spent with her husband and two children in the great outdoors. About The Soul-Aligned Ghostwriter: The Soul-Aligned Ghostwriter, represented by Danielle Perlin-Good, specializes in helping individuals and company founders share their unique stories, wisdom, and expertise through nonfiction writing. This niche form of ghostwriting goes beyond mere content creation; it seeks to capture the essence of the author's soul and vision, making it deeply personal and authentic. The Soul-Aligned Ghostwriter's core mission is to empower clients to amplify their lasting legacies by unleashing the power of their words. This involves writing and providing book and story coaching, editing, and consulting services. They work closely with C-suite executives and authors from various fields to ensure their messages are concise, beautiful and genuinely aligned with their values and visions. Utilizing a blend of mindset techniques, exceptional editing skills, and adept interviewing abilities, The Soul-Aligned Ghostwriter ensures that each client's transformative journey culminates in a beautifully crafted and publishable book that holds profound meaning for both the author and their readers. This unique approach to ghostwriting adds depth and authenticity to the written word, fostering a meaningful connection between the author and their audience. Apply to be a Guest on The Thoughtful Entrepreneur:  https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out The Soul-Aligned Ghostwriter at https://thesoulalignedghostwriter.com/ Check out The Soul-Aligned Ghostwriter on LinkedIn at https://www.linkedin.com/company/soul-aligned-ghostwriter/ Check out The Soul-Aligned Ghostwriter on Facebook at https://www.facebook.com/groups/soulalignedghostwriting Check out Danielle Perlin-Good on LinkedIn at https://www.linkedin.com/in/daniellebperlingood/ Check out Danielle Perlin-Good on Twitter at https://twitter.com/daniellebpg Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the Ecommerce Business Consultant & Coach of Prime Seller Solutions, Mike Bryan. Mike discussed the specific challenges that e-commerce sellers face. Platforms like Amazon have become more complex, requiring sellers to navigate various hurdles and meet higher standards. Competition from other platforms like Walmart and eBay has also increased, making it crucial for sellers to focus on building their brand and offering high-quality products. Mike emphasized the importance of staying in supply and continuously developing new products to stay ahead of the competition. When asked about their ideal clients, Mike mentioned that Prime Seller Solutions typically works with e-commerce sellers who have been in business for at least a year and have generated sales. They focus on finding the right fit for each individual and helping them align with their values. They assist sellers in identifying tasks that can be trimmed, transferred, or treasured, allowing them to focus on advancing their business. Mike emphasized the importance of time management and regularly auditing how time is spent to optimize productivity. Mike explained that they start by asking where the clients want to be. Through the time audit process, they often discover that clients spend more hours than necessary on their business. They aim to help clients reduce their workload and have more energy for personal life, such as spending time with family. Mike emphasized that the journey with each client is unique, and they strive to deliver a personalized experience based on individual goals and motivations. Key Points from the Episode: Prime Seller Solutions helps ecommerce business owners save time and energy and create the business they envisioned Challenges faced by ecommerce sellers, including complex platforms and increased competition Importance of building a brand and offering high-quality products Negative consequences of not playing by the rules on platforms like Amazon Importance of having a system in place for smooth and efficient business operations Ideal clients for Prime Seller Solutions are ecommerce sellers who have been in business for at least a year and have generated sales Focus on time management and optimizing productivity through time audits Vision for clients is to reduce workload and have more energy for personal life About Mike Bryan: Mike Bryan is a seasoned entrepreneur with a remarkable journey in e-commerce. Over six years ago, he embarked on his entrepreneurial path, venturing into selling his products on Amazon while managing a manufacturing operations team comprising more than 20 members. Today, Mike has achieved impressive success, launching two brands that generate over $1 million in annual revenue. Leveraging his wealth of experience, Mike founded Prime Seller Solutions, where he serves as an e-commerce business Consultant and Coach, specializing in operations for e-commerce sellers. He assists clients in reclaiming time, focusing on their areas of expertise, boosting profits, and achieving greater freedom in their personal and professional lives. Mike's impact is evident in the testimonials of satisfied clients who credit him with propelling their businesses to success. His professional and strategic approach has empowered businesses to achieve substantial growth and operational efficiency, making him a respected figure in the e-commerce consultancy. About Prime Seller Solutions: Prime Seller Solutions is a comprehensive Amazon seller agency, offering businesses a range of essential services to optimize their performance on the e-commerce giant, Amazon. Their expertise encompasses sales growth, listing management, and ad management, making them a valuable partner for businesses seeking success in the competitive online marketplace. With Prime Seller Solutions, clients benefit from strategic guidance and support to boost their sales and revenue on Amazon. They excel at optimizing product listings, ensuring they are not only visible but also appealing to potential customers. Moreover, their adept ad management services help clients effectively reach their target audience, maximizing their return on investment. In a world where Amazon dominates e-commerce, Prime Seller Solutions stands out as a reliable partner that can help businesses navigate the complexities of the platform, ultimately driving growth and success. Apply to be a Guest on The Thoughtful Entrepreneur:  https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Prime Seller Solutions website at http://www.primesellersolutions.com/ Check out Mike Bryan on LinkedIn at  https://www.linkedin.com/in/themichaelebryan/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

Dr. Alok Trivedi, Founder & Author, discusses the connection between the brain and healing, and how entrepreneurs can rewire their brains to improve decision-making. He shares success stories and highlights the role of physical factors in mental health. He also explores the impact of unhealthy thinking on wealth creation, and offers insights on achieving true abundance while maintaining health.

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the Founder & CEO of Intelogos, Vasily Malyshev. Vasily Malyshev delved into several critical topics related to the innovative platform known as "Intelogos." He founded this platform as CEO and leads harnesses the power of analytics and artificial intelligence to revolutionize employee well-being, recognition, and performance management. It not only aids employees in avoiding burnout and receiving awards for their work but also offers valuable insights to employers, enhancing team performance and efficiency, particularly in remote work environments. Vasily highlighted the shortcomings of traditional performance management methods, such as subjective employee reviews and daily questions, citing their tendency to produce inaccurate and biased data. He emphasized the critical need for fair and objective feedback in fostering employee satisfaction and retention. He stressed the significance of providing employees with clear metrics for raises and bonuses, underscoring the potential consequences of failing to do so, which can lead to job dissatisfaction and increased turnover rates. Vasily also explained how Intelogos' AI-driven platform can anticipate issues and opportunities by analyzing extensive datasets and recognizing patterns of behavior that lead to either positive or negative outcomes. This capability enables users to proactively identify risks and opportunities and receive actionable suggestions based on these patterns. While Vasily believed that Intelligence could benefit a wide range of companies, he identified particular suitability for those engaged in computer-based work, larger organizations struggling with team management, and companies with remote work arrangements. Key Points from the Episode: Explanation of Intelogos as an employee well-being, recognition, and performance management platform Use of analytics and AI to help employees avoid burnout and get recognized for their work Assistance provided to employers in understanding team performance and improving efficiency Importance of intelligent tools for assessing and monitoring employee performance, especially for remote teams Discussion on current methods of performance management and their limitations Importance of fair and objective feedback for retaining valuable employees Desire for objective feedback to help employees grow and achieve personal goals Explanation of how Intelogos platform anticipates problems and seizes opportunities through data analysis and AI Target audience of Intelogos, including computer-based companies, larger companies with team management challenges, and companies with remote work Benefits of Intelogos for junior employees in measuring performance and progress objectively About Vasily Malyshev: Vasily Malyshev is a dynamic entrepreneur with a notable track record over the past decade. He has founded and managed three successful companies, showcasing his business acumen and leadership skills. His entrepreneurial journey includes merging his first venture into the second and orchestrating the successful acquisition of his second company. Currently, Vasily is spearheading his latest venture, Intelogos. Alongside his business accomplishments, he has pursued a dual education in law, completing studies at two law schools. Vasily's dedication to professional growth is also reflected in his personal life, having entered into marriage. This website serves as an informative platform, offering insights into his achievements and aspirations, aimed at engaging potential partners, colleagues, and investors for future endeavors. About Intelogos: Intelogos is a groundbreaking people analytics and AI performance management platform headquartered in New York and operating with a fully remote structure. The company is revolutionizing its perspective on human resources by leveraging advanced analytics and artificial intelligence. By harnessing these technologies, Intelogos offers innovative solutions that enhance how organizations view and manage their workforce. The platform empowers businesses to gain deeper insights into employee performance and engagement, facilitating data-driven decisions for optimal results. With its New York roots and remote operations, Intelogos is at the forefront of shaping the future of work and transforming the conventional approach to human resource management. Tweetable Moments: 15:01 - "Our platform will allow those junior employees who just came to the company if they work just as well as a middle or senior, our platform will suggest that they should get a raise, they should get a bonus because they are doing at least as good as everybody else and therefore they should be compensated fairly as well." Apply to be a Guest on The Thoughtful Entrepreneur:  https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Intelogos website at https://www.intelogos.com/ Check out Intelogos on LinkedIn at https://www.linkedin.com/company/intelogos/ Check out Intelogos on Twitter at https://twitter.com/intelogos Check out Intelogos on Facebook at https://www.facebook.com/intelogos Check out Intelogos on Instagram at https://www.instagram.com/intelogos.software/ Check out Vasily Malyshev on LinkedIn at https://www.linkedin.com/in/vasilymalyshev/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the Brand Experience Expert, Katie Mares. Katie Mares is a force to be reckoned with. Her impact is centered on creating standout moments for customers and employees at her dealership and through her work at Perma Shield USA. Her mission is to help male-dominated spaces expand their reach to capture the world's most influential female consumers. Katie shared some eye-opening statistics: 65% of new car purchasers are women, and women make 85% of the decision-making in coupled relationships. Despite these figures, there's an apparent disconnect between the gender of the consumers and the gender of those designing and delivering the buying experience. Men still dominate the upper management and sales roles in the industry. Katie explained an apparent disparity in how men and women are treated when they walk into a dealership. She shared the results of her customer survey, where 87% of women said they would only go to a dealership with their husbands. Katie shed light on the importance of understanding and catering to the needs of female consumers in the automotive industry. There's a need for a shift in the industry that acknowledges and values women's influence and buying power. As Katie Mares continues her mission, we want to see more inclusive and tailored experiences for all consumers in the automotive industry. Key Points from the Episode: Katie Mares' impact and mission in creating standout moments for customers and employees Disconnect between the gender of consumers and those designing and delivering the buying experience Statistics on women's influence in car purchasing decisions Disparity in how men and women are treated at dealerships Results of Katie's customer survey on women's dealership experiences Importance of tailoring the buying experience to the individual customer Women's larger limbic brain and emotional intelligence Women's ability to communicate with creativity and logic Men's tendency to communicate only with logic and its impact on relationship-building About Katie Mares: Katie Mares is a prominent brand experience expert with a deep understanding of organizations' challenges in crafting sustainable and impactful customer experience (CX) programs tailored for female consumers. With a background as Chief Inspiration Officer, she brings extensive expertise in building company infrastructure and designing CX initiatives. Katie is a vocal advocate for positive change within partner organizations, leveraging her master's degree in Adult Training and Development from Schulich School of Business and her certification as a Certified Training and Development Professional (CTDP). A globally sought-after speaker, she has captivated audiences worldwide, reshaping perspectives on female consumers, customer experience, and leadership. Katie has collaborated with renowned brands like Honda, Celebrity Cruises, and Canada Post. Residing in Toronto with her three children, Katie finds balance through travel, consulting, speaking engagements, and personal pursuits like yoga, shoe shopping, and cherished movie nights with her kids. Tweetable Moments: 04:21- "The reason I break it down into gender and the reason it's so important is because the men of the industry are not even recognizing the female when coming in with a man, so like right off the bat we have a gender equality issue when it comes to the female consumer." 12:48 - "We communicate with creativity and logic which means we can listen to all the details and we can also sift through them logically and then soften it up by creating that relationship and using that sort of creative language at the same time." Apply to be a Guest on The Thoughtful Entrepreneur:  https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Katie Mares website at https://katiemares.com/ Check out Katie Mares Consulting on LinkedIn at https://www.linkedin.com/company/katie-mares-consulting/ Check out Katie Mares on LinkedIn at https://ca.linkedin.com/in/katie-mares-ctdp-mcatd-cpsa Check out Katie Mares on Twitter at https://twitter.com/hellokatiemares Check out Katie Mares on Instagram at https://www.instagram.com/katiemares/ Check out Katie Mares on Facebook at https://www.facebook.com/katie.mares.16 Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the President of FlexScreen, Joe Altieri. Joe highlights that FlexScreen is the market's first and only flexible window screen. Unlike traditional aluminum screens that are difficult to handle and easily damaged, Flex Screen is easy to install and incredibly durable. It can even withstand being run over by a car! The idea for FlexScreen started as a hobby in Joe's garage about ten to twelve years ago. Being in the window and door industry, Joe saw a need for a better solution and took it upon himself to create it. Joe discussed how FlexScreen has scaled their business and protected their intellectual property. They purchased a digital marketing company to help spread the word about their product and have changed their business model to rely on licensing their technology to window manufacturers. This allows them to scale without the pain and capital investment of opening new manufacturing locations. Joe emphasized the importance of having the right attorney to protect their patents and ensure non-compete agreements are in place with licensees. He acknowledges the concern of cheap knockoffs and mentions the need to protect their intellectual property actively, even if it means going to court. Joe also talked about the importance of educating window manufacturers on how to sell their products as a differentiator in the market. Key Points from the Episode: Description of FlexScreen as a flexible window screen that is easy to install and durable Comparison of FlexScreen to traditional aluminum screens Explanation of why aluminum screens are still used despite their drawbacks Origin of the idea for FlexScreen and its development in Joe's garage Discussion of how FlexScreen has scaled their business and protected their intellectual property Importance of having the right attorney to protect patents and ensure non-compete agreements Need to actively protect intellectual property, even through legal action if necessary Importance of educating window manufacturers on selling FlexScreen as a differentiator Encouragement for entrepreneurs to seek education and support in entrepreneurship About Joe Altieri: Joe Altieri's journey began as an independent window industry salesman, where he notably excelled in selling window screens. His ability to persuade manufacturers to outsource screens led to annual sales exceeding three million dollars. Frustrated by the flaws in traditional window screens, Joe took on the challenge of innovating the century-old technology. His breakthrough came with a flexible frame design using spring steel, solving the issue of fragile aluminum frames. He further improved the product by bonding mesh with PVC for durability. Joe was invited to present his flexible window screen to the Sharks, and he appeared in Season 11, Episode 10 to a national television audience of 30+ million. About FlexScreen: Founded by Inventor & CEO Joe Altieri in 2013, FlexScreen introduced the pioneering concept of the "world's first flexible window screen." Developed to address long-standing issues with traditional aluminum screens, FlexScreen revolutionized the window industry. After obtaining multiple patents, the product entered the market, initially targeting window manufacturers and dealers. However, due to industry hesitance, Joe shifted his focus and engaged in direct consumer sales through a strategic digital marketing campaign. The brand's rapid growth and innovative design captured the interest of ABC's Shark Tank, further propelling its recognition. FlexScreen's unique approach and adaptability represent a significant advancement in window screen technology, marking a transformative milestone in a previously stagnant market. Tweetable Moments: 21:00 - "We believe that every person has a message that can positively impact the world." Apply to be a Guest on The Thoughtful Entrepreneur:  https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out FlexScreen website at https://curiositybased.com/ Check out FlexScreen on LinkedIn at https://www.linkedin.com/company/flexscreenllc/ Check out FlexScreen on Twitter at https://twitter.com/flexscreenllc Check out FlexScreen on Facebook at https://www.facebook.com/flexscreen Check out FlexScreen on Instagram at https://www.instagram.com/flexscreen/ Check out FlexScreen on TikTok at https://tiktok.com/@flexscreen Check out Joe Altieri on LinkedIn at https://www.linkedin.com/in/jaltieri/ Check out Joe Altieri on Twitter at https://twitter.com/joealtieri Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the President of Command Your Brand, Jeremy Slate. Jeremy passionately emphasizes the need for a strategic mindset and a focus on impact rather than becoming fixated on vanity metrics when contemplating a role as a podcast guest. Jeremy maintains that podcasting opens doors for networking and paves the way for fruitful collaborations and business partnerships. By inviting guests to participate in podcasts, individuals can seize the opportunity to showcase their expertise and craft content that holds substantial value and is adaptable to multiple platforms. He emphasizes that adopting a proactive and practical approach is imperative to extract the maximum benefits from podcast appearances. Transforming podcast episodes into diverse content formats, such as blog posts, proves invaluable, especially in light of challenges presented by social media platforms like Facebook, LinkedIn, and Instagram, which often discourage users from straying outside their domains. Jeremy Ryan Slate also delves into the intricacies of the customer journey and user experience for prospective podcast guests. He underscores the importance of delivering value to the audience and establishing oneself as a bona fide expert during interviews. Offering free content and courses is a powerful strategy to construct a favorable reputation and amplify visibility. Jeremy urges guests to tailor their offerings to align with the audience's needs and desires, thereby determining the value they bring to the table. Key Points from the Episode: Benefits of being a guest on podcasts Power of podcasting as a marketing and networking tool Importance of mindset and impact in podcasting Networking opportunities in podcasting Showcasing expertise and creating valuable content as a guest Repurposing podcast episodes into other forms of content Overcoming challenges of sharing content on social media platforms Providing value and establishing authority as a podcast guest Focusing on the needs and desires of the audience About Jeremy Slate: Jeremy Ryan Slate is the dynamic host of the Create Your Own Life Podcast, dedicated to dissecting the strategies of top achievers worldwide. A graduate in literature from Oxford University, Slate also possesses a Master’s in Early Roman Empire Propaganda from Seton Hall University. His podcast garnered significant recognition, hailed as the #1 Podcast to Listen To by INC Magazine in 2019 and landed him a spot on Podcast Magazine's Top 40 Under 40 list in 2022. Alongside his wife Brielle, he co-founded Command Your Brand Media, a pioneering new media PR agency empowering entrepreneurs to convey their message through podcast guest appearances. Based in Stillwater, NJ, Slate's diverse pursuits include raising chickens and his past as a competitive powerlifter. About Command Your Brand: Command Your Brand is a trailblazing force in the evolving landscape of New Media, recognizing podcast as a prime avenue for optimal client exposure. Founded in 2016, the organization's initial vision, shaped by the audio equivalent of blogs, has evolved to encompass a broader spectrum, including Rumble, YouTube, and other consumed media forms. Focusing on clients with potent and often controversial messages that challenge prevailing norms and reshape perspectives, Command Your Brand operates within a context where podcasts embody the last stronghold of extended, unfiltered expression. In an era where genuine comprehension hinges on thorough discourse, rather than brief soundbites, podcasts offer unfettered, lengthy discussions that foster proper understanding and intellectual growth. Rejecting the notion of third-party curation, Command Your Brand empowers the public to engage with and sift through these ideas, cultivating a space where individuals independently assess and determine the resonance of the concepts presented. Apply to be a Guest on The Thoughtful Entrepreneur:  https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Command Your Brand Media website at https://uniform.dev/ Check out Command Your Brand Media on LinkedIn at https://www.linkedin.com/company/uniformdev/ Check out Command Your Brand Media on Twitter at https://twitter.com/CYBMedia Check out Command Your Brand Media on Facebook at https://www.facebook.com/commandyourbrand/ Check out Command Your Brand Media on Instagram at https://www.instagram.com/commandyourbrand/ Check out Jeremy Ryan Slate on LinkedIn at https://www.linkedin.com/in/jeremy-ryan-slate-bb7b284a/ Check out Jeremy Ryan Slate on Instagram at https://www.instagram.com/jeremyryanslate/   Check out Jeremy Ryan Slate on Twitter at https://twitter.com/JeremyRyanSlate   Check out Jeremy Ryan Slate on Facebook at https://www.facebook.com/Jeremyryanslate/   Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.  

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the President of Uniform, Darren Guarnaccia. Darren pointed out that many companies had to adapt quickly to stay connected with their customers in a digital world. However, he also acknowledged that there is still room for improvement. Companies are exploring new technologies and innovations to enhance their digital presence and customer experience. Darren shared how Uniform is revolutionizing how teams collaborate to create compelling digital experiences. Uniform is more than just a platform; it's a tool that allows digital teams to blend content, data, and technology seamlessly. The goal is to overcome common challenges such as inefficient communication, waiting for developers, and general frustration. One of the unique aspects of Uniform is its "composable" nature. Darren likened it to Lego bricks, where users can assemble and reassemble different components to create a customized solution that meets their needs. This modularity allows for flexibility and adaptability, enabling users to easily plug in and remove other elements to test and learn what works best. Key Points from the Episode: Importance of collaboration and building customer experiences online Impact of COVID-19 on remote work and digital customer experiences Challenges faced by teams without a collaborative platform like Uniform Uniform as a visual workspace for blending content, data, and technology Integration with existing tools and benefits for clients in various industries Concept of "composable" and its application in Uniform's platform Making the platform easy to use, navigate, and connect data and content sources Focus on enhancing collaboration and streamlining processes About Darren Guarnaccia: Darren Guarnaccia is the President of Uniform, a pioneering Digital Experience Composition Platform (DXCP) empowering developers and marketers to manage their digital experience stack. With a wealth of experience, he combines top-tier product marketing and management techniques to navigate business hurdles, distinguish products, and catalyze remarkable expansion. In his role, Darren takes charge of crucial aspects, including marketing, product strategy, and enablement at Uniform. His leadership steers the development of innovative solutions, fostering seamless collaboration between technical and creative teams. Under Darren's guidance, Uniform continues to push the boundaries of digital experience management, offering a comprehensive platform that streamlines control over the intricacies of crafting and delivering exceptional digital experiences. About Uniform: Uniform DXCP empowers contemporary enterprises to construct swift and adaptable digital experience platforms. By establishing a uniform visual layer for content coordination across all channels, Uniform empowers business users, including marketing and e-commerce teams, to swiftly construct and experiment with ideas sans developer assistance. This proficiency is facilitated by pre-built integrations that eliminate the necessity for custom code when connecting content sources like legacy DXPs, customer data platforms, and headless services. Consequently, projects are expedited with reduced costs, all while preserving long-term adaptability for innovation. Uniform further enhances high-performance digital experiences by directly dispatching content to the forefront of modern CDNs, even accommodating personalized content delivery. Through these capabilities, Uniform DXCP stands as a catalyst for streamlined, cost-effective, and agile digital experience creation. Tweetable Moments: 11:36 - "That idea of being composable and staying composable, staying flexible, staying modular is super important." Apply to be a Guest on The Thoughtful Entrepreneur:  https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Uniform website at https://uniform.dev/ Check out Uniform on LinkedIn at https://www.linkedin.com/company/uniformdev/ Check out Uniform on Twitter at https://twitter.com/uniformdev Check out Darren Guarnaccia on LinkedIn at https://www.linkedin.com/in/dguarnaccia/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.