In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the President and Owner of Zelen Communications, Terry Zelen. Terry Zelen, President of Zelen Communications, explores the intersection of technology and marketing. With over three decades of experience, Zelen Communications has established itself as a leader in the digital space. Zelen Communications has pioneered leveraging technology to drive marketing success, excelling in website development, online marketing tools, and artificial intelligence (AI). Serving a diverse client base, including startups and Fortune 500 companies, they have impacted various industries, such as restaurants, medical, builder development, and education. Terry Zelen highlighted the role of AI in Zelen Communications' strategy. AI is integrated into their ideation, analytics, and concepting processes. However, quality control is crucial to ensure AI-generated content aligns with a brand's standards and voice. This balance between innovation and oversight distinguishes their agency. Terry provided insights into the evolving landscape of branding and marketing, emphasizing the importance of maintaining brand integrity amid AI's growing influence. Zelen Communications' recent rebranding initiative reflects its commitment to evolving while staying true to its core values. Key Points from the Episode: Zelen Communications' expertise in technology and website development Use of AI in various aspects of their work Services offered by Zelen Communications, including custom website development and e-commerce solutions Insights into current trends in branding and marketing The agency's recent rebranding efforts Importance of maintaining brand integrity in the age of AI-generated content Commitment to community involvement and giving back Encouragement for potential clients to explore the agency's website and social media accounts Emphasis on providing in-depth reporting and tracking for marketing efforts Overall dedication to client satisfaction and transparency About Terry Zelen: Terry Zelen, with over 35 years of marketing expertise across diverse industries, leads as the President and Creative Director at Zelen Communications, Inc., based in Tampa, FL. At Zelen Communications, he manages a team of strategic professionals dedicated to ensuring the highest quality in their creative and marketing efforts for their clientele. A true marketing trailblazer, Terry thrives on embracing cutting-edge technology, earning his reputation as an innovative thinker who seamlessly merges creativity with strategy. His firm specializes in real estate, medical, and restaurant marketing both locally and nationally, with clients including Outback Steakhouse, Sykes Global Communication, and HCA Hospital. Beyond his professional endeavors, Terry is active in the community, participating in various organizations and serving on several boards. About Zelen Communications: Zelen Communications is a forward-thinking marketing agency specializing in web design, creative services, SEO/digital marketing, and AI integration. They are dedicated to building true partnerships and tailored solutions to meet each business's unique needs, emphasizing client success as their own. Zelen Communications prides itself on putting clients first and focusing on how they can assist in achieving goals and growing businesses. Their services include traditional and digital advertising, custom website design, AI integration, SEO, social media, branding, photography, video production, and public relations. They have particular expertise in marketing for real estate developers, homebuilders, hospitality, healthcare, and education. Their innovative approach and commitment to leveraging the latest technology ensure that clients stay ahead in today's competitive market. Tweetable Moments: 11:06 - "Just because it's cheap doesn't mean it's good, right? AI language will improve in time, but the base AI language is very distinct, and experienced people know exactly what you're doing." Links Mentioned in this Episode: Want to learn more? Check out Zelen Communications’  website at https://zelencommunications.com/ Check out Zelen Communications on LinkedIn at https://www.linkedin.com/company/zelen-communications-inc-/ Check out Zelen Communications on Facebook at https://www.facebook.com/Zelen-Communications-Inc-73282533883/ Check out Zelen Communications on Instagram at https://www.instagram.com/zelencommunications/ Check out Terry Zelen on LinkedIn at https://www.linkedin.com/in/terry-zelen/ More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the CEO and Co-Founder of eBusiness Institute, Matt Raad.   Matt Raad, a leading authority on buying and selling online businesses, provides insights into the complexities and opportunities of digital entrepreneurship. Matt Raad is a seasoned expert in online business transactions. His extensive knowledge of the digital marketplace has guided many to achieve financial success through strategic acquisitions. Matt highlighted the significant potential for wealth generation in online business acquisitions. He emphasized that the digital age has made entrepreneurship more accessible, enabling individuals to own and operate businesses without the traditional constraints of brick-and-mortar establishments. According to Matt, acquiring an online business with the right approach can be transformative for aspiring entrepreneurs. For those interested in digital investment, Matt prioritized education and mentorship to build a solid foundation of knowledge. He also recommended starting small to facilitate hands-on learning with manageable risks. Key Points from the Episode: Process of buying and selling online businesses Potential for generating wealth through online business acquisitions Strategies and opportunities in the online business acquisition field Expertise and insights from Matt Raad Identifying, renovating, and selling online businesses Opportunities and challenges in the online business acquisition industry Importance of due diligence Advice for those interested in getting started in online business acquisition About Matt Raad: Matt Raad is a business and website investor, angel investor, and a leading educator in digital investments. Alongside his wife, Liz Raad, Matt is recognized as an Australian expert in buying, renovating, and selling profitable websites and businesses. They have successfully trained thousands across Australia in digital marketing and online business success and are sought-after public speakers. Matt and Liz Raad began their careers buying and selling traditional offline businesses but shifted their focus to online businesses' high returns and growth potential. They now own a portfolio of websites and advise clients on buying and building website portfolios valued at up to $20 million. Through their eBusiness Institute, they help people gain digital skills. They offer practical courses on digital marketing and website investment strategies, ensuring their students can secure their futures in the digital age. About eBusiness Institute: The eBusiness Institute is a private digital education company dedicated to helping Australians and international students upskill or retrain with high-demand digital-focused skills. They offer comprehensive digital marketing training courses, certifications, and micro-credentials tailored for various skill levels, including complete beginners. Founded by successful online entrepreneurs Matt and Liz Raad, the eBusiness Institute provides practical and profitable digital marketing skills. Their mission is to equip students with skills that enable them to generate income from anywhere, ensuring they are well-prepared for the evolving digital landscape. By focusing on real-world applications and industry-relevant training, the eBusiness Institute aims to create a workforce adept at navigating and succeeding in the digital economy. Tweetable Moments: 04:24 - "We live on a beautiful property, and next thing you know, we're effectively exporting to America with no geographical barriers. It's the ultimate location freedom business." Links Mentioned in this Episode: Want to learn more? Check out eBusiness Institute’s  website at https://www.ebusinessinstitute.com.au/ Check out eBusiness Institute on LinkedIn at https://www.linkedin.com/company/ebusiness-institute-australia/ Check out Matt Raad on LinkedIn at https://www.linkedin.com/in/matt-raad/ Check out  Matt Raad’s website at https://www.mattandlizraad.com/ Check out  Matt Raad on Facebook at https://www.facebook.com/MattandLizRaad Check out Matt Raad on Youtube at ​​https://www.youtube.com/@digitalinvestorshow More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the CEO of ProcureAbility, Conrad Snover.Conrad Snover, the CEO of ProcureAbility, discussed the pivotal role of procurement in business success and how ProcureAbility is revolutionizing this function. It assists organizations in acquiring essential services and materials, handling technology upgrades and process improvements, enhancing supplier performance, and optimizing logistics. Conrad highlighted ProcureAbility's journey from a consulting firm to a comprehensive procurement services provider, emphasizing their adaptability and customized solutions for clients. This flexibility helps businesses streamline their procurement processes.He also discussed the evolving dynamics between suppliers and customers, noting that suppliers now need to provide value-added services and foster collaborative relationships to meet the changing needs of their customers and achieve shared success.Key Points from the Episode:Overview of ProcureAbility's work in assisting companies with procurement needsChallenges of procurement, including underfunding, lack of training, and underutilizationImportance of efficient procurement practices in saving money for large companiesEvolving role of suppliers in providing value-added services to customersInsights from Conrad's experience as a professional cyclist and their relevance to business mindsetProcureAbility's evolution from a consulting firm to a comprehensive procurement services providerEmphasis on the importance of collaborative relationships between suppliers and customersNeed for procurement organizations to upgrade skills, platforms, and processesAbout Conrad Snover:Conrad Snover, CEO of ProcureAbility, has over 25 years of experience in strategic procurement and supply chain management. He excels in client success, employee engagement, and product innovation. He has launched and managed numerous programs focusing on strategy design, procurement transformation, category management, strategic sourcing, supplier development, and organizational sustainability.Conrad has consulted for Fortune 1000 companies across various industries, including oil and gas, utilities, technology, banking and insurance, hospitality, and healthcare. He serves on the Board of Directors for the Utility Supply Management Alliance (USMA) and the Utility Purchasing Management Group (UPMG). He is a sought-after presenter at national supply chain conferences. Conrad holds a bachelor's degree in business from the University of Washington. In his free time, he enjoys adventuring outdoors with his family and is a retired sponsored athlete and aspiring ski mountaineer.About ProcureAbility:ProcureAbility is a leading provider of procurement services, offering a comprehensive suite of solutions that include advisory, managed services, digital, staffing, and recruiting. ProcureAbility has focused exclusively on procurement organizations’ success for over 25 years, helping clients transform their operations and drive growth.Combining leading methodologies, analytics, market intelligence, and industry benchmarks, ProcureAbility employs a uniquely flexible and customizable service delivery model. Trusted by global organizations of all sizes, ProcureAbility excels in elevating procurement functions and enabling clients to reimagine what’s possible.Tweetable Moments:14:49 - "The most powerful lesson for me is to focus on being in the now, to be present and not overly concerned with what happened yesterday or what might happen tomorrow."Links Mentioned in this Episode:Want to learn more? Check out ProcureAbility’s website athttps://procureability.com/Check out ProcureAbility on LinkedIn athttps://www.linkedin.com/company/procureability/Check out ProcureAbility on Youtube athttps://www.youtube.com/channel/UCsgUIE2RZU0KPJnMtPXuWJACheck out Conrad Snover on LinkedIn athttps://www.linkedin.com/in/csnover/More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with a High Achievement Coach, Founder and CEO of Leap To Your Success, Jaclyn Strominger. Jaclyn Strominger, founder and CEO of Leap to Your Success, is a renowned high-performance, high-achievement coach. Her approach focuses on achieving the 1% edge necessary for transformative change in life and business. Jaclyn advises entrepreneurs to list their goals, envision their future, and prioritize activities aligning with them. She emphasizes time management and recommends using timers and time-tracking tools to maintain focus and consistency. Using her Leap Framework (Leveling up, Energy, Action, Propel, and Performance), Jaclyn redefined his mission and values, restored his energy, and created a clear weekly action plan and a 30-60-90 day strategic roadmap. Jaclyn created the Unstoppable Achievers Journal, an interactive digital resource for crafting mission statements and refining goals for those seeking further development. She also offers a complimentary strategy session to support personal and professional growth. Key Points from the Episode: Jaclyn Strominger’s work as a high performance, high achievement coach Examples of how she helps clients achieve their fullest potential in their lives and businesses Importance of achieving the 1% edge and leveling up The Leap Framework for business improvement Advice for overwhelmed or exhausted business owners Importance of time management and prioritizing activities Resource for listeners: the Unstoppable Achievers Journal Practical advice for improving productivity and focus Guidance for achieving personal and professional goals Complimentary strategy session with Jaclyn About Jaclyn Strominger: Jaclyn Strominger is a High Achiever Success Coach specializing in elevating ambitious individuals to achieve peak performance in both business and personal realms. She excels in helping high achievers break through their limitations and make significant advancements, creating an environment rich in confidence and excellence. Jaclyn’s approach is not just about mentoring—it’s about sparking profound transformations in professionals poised to lead and innovate within their sectors. Starting her career over three decades ago in magazine publishing, Jaclyn observed that many skilled individuals needed clearer direction. This insight led her to embrace entrepreneurship in 2013, focusing on empowering professionals to thrive using a comprehensive approach that bolsters inner resilience and external assurance. Her coaching services are designed to assist high achievers in making strategic advances in their careers and personal lives, offering crucial support and accountability through their challenges and successes. Her clients’ surpassing their objectives is a testament to her coaching methodology’s efficacy and core values. About Leap To Your Success: Leap To Your Success offers targeted coaching services for individuals aiming to elevate their careers and improve their business performance. It addresses common challenges like misalignment with core values, lack of confidence, and inadequate planning, providing strategic guidance and accountability. The program is structured to help clients realign their personal and professional goals, promoting substantial growth through practical advice and support. The services include personalized coaching tailored to various needs, from personal development to navigating significant career or business changes. Leap To Your Success is committed to helping clients reach and surpass their goals, ensuring they become more confident and effective industry leaders. The focus is on delivering results through proven strategies that foster long-term success. Tweetable Moments: 09:45 - "I took a three by five card and I put my goals on that card. I would paperclip it to my day every morning, and it was the thing that I looked at every single day. It got me energized, it got me moving towards what I wanted to be doing, and got me refocused. That excitement came back because I wasn't doing the busy work, and I was in my business. I wasn't just in it; I was running the business, and the business wasn't running me." Links Mentioned in this Episode: Want to learn more? Check out The  Leap To Your Success’  website at https://www.leaptoyoursuccess.com/ Check out  Leap To Your Success on LinkedIn at https://www.linkedin.com/company/leap-to-your-success/ Check out Jaclyn Strominger on LinkedIn at https://www.linkedin.com/in/jstrominger/ Check out Jaclyn Strominger on Facebook at https://www.facebook.com/JaclynStrominger Check out  Jaclyn Strominger on Instagram at https://www.instagram.com/jaclyn.strominger/ More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the Founder and CEO of The Intention Collective, Zach Montroy. Zach Montroy, the driving force behind The Intention Collective, is dedicated to cultivating healthy small business environments. His approach to helping small businesses grow and scale effectively starts with establishing a clear vision. He champions using 90-day sprints, a targeted method that enables teams to achieve their goals with clarity and purpose. Zach observes key trends transforming workplace culture and leadership, such as a move towards greater transparency, a desire for meaningful work engagement, and the critical role of integrity and accountability. He envisions the modern workplace as a space that promotes compassion, empathy, challenge, and connection. According to Zach, another fundamental aspect of a successful team is creating an environment that encourages open communication and problem-solving. This openness boosts productivity and fosters a sense of belonging and mutual respect among team members. Key Points from the Episode: The goal of The Intention Collective Trends in workplace culture and organizational leadership Importance of transparency, meaning, and engagement in work Integrity and accountability in the workplace Practical advice for SMB founders and leaders Creating a healthy work environment through clarity and expectations The work of The Intention Collective in helping small and medium-sized businesses Free guides and resources offered by The Intention Collective Invitation for business owners and leaders to reach out for a discovery call Valuable insights into creating a healthy workplace culture and empowering teams About Zach Montroy: Zach Montroy, Founder & CEO of The Intention Collective, has honed his expertise over two decades in executive roles, learning from industry leaders and applying his insights to assist entrepreneurs in overcoming stagnation and scaling their ventures. His approach integrates culture and strategy where people management, organizational transformation, and strategic planning work in unison. This methodology ensures that all aspects of a business are aligned, enhancing overall execution. Zach's extensive qualifications include certifications as a Dare to Lead Practitioner, StratOp Facilitator, and Leadership Coaching Specialist from the ICF, among others, in Emotional Intelligence, Motivational Code, and various personality assessment tools. His educational background is equally impressive, as he holds an MBA in strategic management and leadership, with further studies at Harvard in Industrial Psychology and Change Management. A member of the Forbes HR Council and the HBR Advisory Council, Zach is dedicated to providing lasting value by helping leaders tap into their unique capabilities. He resides in Franklin, TN, with his family, actively contributing to the community and professional forums. About Intention Collective: The Intention Collective is dedicated to breaking the typical growth plateau many entrepreneurs face by offering strategic planning, workshops, and leadership coaching tailored for sustainable growth. Unlike other consultancies, The Intention Collective takes a hands-on approach, focusing on deep involvement rather than brief, superficial engagements. This commitment to “train and stay” ensures that clients receive continuous support, enabling them and their teams to evolve and implement strategies effectively. This is crucial for scaling their businesses beyond current limitations. The Intention Collective emphasizes a ‘People First Approach.’ They provide a suite of proven tools and resources to address unique leadership challenges, ensuring that each solution is tailor-made for the client’s needs. Their coaching style is distinctively immersive, as they engage directly in the trenches with clients, acting more as active participants than mere advisors. This method fosters a conducive environment for real growth and learning, pushing conventional boundaries on team health and business scalability. Tweetable Moments: 02:26 - "I think one of the trends that we continue to see is this growing level of transparency in the workplace, which can be a really good thing and a really challenging and hard thing all at the same time." 05:29 - "The interesting thing about authenticity, and closely related, is vulnerability. Showing up and saying, 'I'm here to get this right, not to be right,' can lean into emotional exposure, risk, and uncertainty." Links Mentioned in this Episode: Want to learn more? Check out The Intention Collective’s  website at https://intentioncollective.co/ Check out The Intention Collective on LinkedIn at https://www.linkedin.com/company/intention-collective/ Check out Zach Montroy on LinkedIn at https://www.linkedin.com/in/zacharymontroy/ More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with a Host, Author, Empowerment Strategist, and Founder of The Empowering Minds Network, JJ Flizanes. JJ Flizanes, the host of "Spirit, Purpose, and Energy" and the founder of the Empowering Minds Network, focuses on her impact as an empowerment strategist and the workings of her podcast network. JJ's podcasting journey began as a market test to understand her audience's needs. This led her to connect with truth seekers, aiming to improve their lives. Her podcast, "Spirit, Purpose, and Energy," became a resource for those seeking deeper truths and holistic life improvement. As an empowerment strategist, JJ assists individuals in addressing both emotional and strategic aspects for personal and professional growth. Her coaching emphasizes understanding core wounds and rewiring patterns essential for success in business and relationships. JJ's podcast network promotes engagement and growth. She offers classes on talk therapy, the impact of emotions on healing, and strategies for monetizing podcasts. The network also provides opportunities for mastermind participation, live events, and VIP days, emphasizing trust and resonance with the audience before business coaching or network involvement. Key Points from the Episode: JJ's impact in the world and her work as an empowerment strategist JJ's journey in podcasting and her target audience JJ's approach to business coaching Information about JJ's podcast network and engagement opportunities Repurposing content across different podcast brands within JJ's network The significance of branding and aesthetics in attracting the audience JJ's role as an empowerment strategist and the founder of the Empowering Minds Network About JJ Flizanes: JJ Flizanes is renowned as an empowerment strategist and the dynamic host of the Spirit, Purpose & Energy podcast, a nominee for the People's Choice Awards. Her work primarily targets conscious, spiritual truth-seekers, aiming to eliminate emotional barriers that hinder their success. By identifying and addressing sabotaging patterns, JJ facilitates a transformation of struggles into joy, effectively guiding her clients toward emotional wellness. Her approach includes various clarifying exercises tailored to each individual, allowing her to develop personalized roadmaps for emotional healing. JJ is deeply passionate about equipping people with the necessary knowledge and awareness to realize their dream lives. Her strategies are designed to teach and empower her clients to enact significant life changes. About The Empowering Minds Network: JJ Flizanes is the driving force behind The Empowering Minds Network, a podcast network which connects and inspires conscious, spiritual truth seekers. Her platform is dedicated to helping individuals identify and overcome emotional blocks that hinder their success, transforming struggle into joy. With a passion for empowering people, JJ provides content that equips listeners with the knowledge and awareness needed to live the life of their dreams. Through her podcast, she fosters a supportive community focused on personal growth and spiritual enlightenment. With a passion for empowering people, JJ provides content that equips listeners with the knowledge and awareness needed to live the life of their dreams. Through her podcast, she fosters a supportive community focused on personal growth and spiritual enlightenment. Empowerment Strategy: As an Empowerment Strategist, JJ Flizanes focuses on assisting conscious and spiritually attuned individuals, aiming to dismantle the emotional barriers that obstruct their success across health, business, and personal life spheres. She specializes in identifying self-sabotaging behaviors and transforming these struggles into experiences of joy and achievement. Her method is particularly effective for those who feel blocked and seek a deeper understanding of their obstacles. JJ employs a series of detailed and clarifying exercises designed to illuminate each client's unique challenges and needs. This personalized approach enables her to craft specific roadmaps for emotional healing tailored to individual circumstances. Her passion lies in empowering her clients with the knowledge and tools necessary to live out their ideal lives, instilling a sense of possibility and confidence in their transformations. Tweetable Moments: 02:59 - "It took me about 350 episodes and 18 months to realize that separating my content into six new shows instead of one big show was the key to success." Links Mentioned in this Episode: Want to learn more? Check out JJ Flizanes’ website at https://jjflizanes.com/ Check out The Empowering Minds Network at https://jjflizanes.com/podcasts/ Check out JJ Flizanes on LinkedIn at https://www.linkedin.com/in/jj-flizanes/ Check out JJ Flizanes on Facebook at https://web.facebook.com/jflizanes/?ref=hl&_rdc=1&_rdr Check out JJ Flizanes on Instagram at https://www.instagram.com/jjflizanes/ Check out JJ Flizanes on Youtube at https://www.youtube.com/user/jjflizanes Check out JJ Flizanes’ book “THE INVISIBLE FITNESS FORMULA” at https://jj-flizanes.mykajabi.com/free-book-the-invisible-fitness-formula More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the Founder and President of Interview Connections,Jessica Rhodes. Jessica Rhodes, the founder of Interview Connections, a leading podcast booking agency, recently shared her insights on the transformative power of podcast guesting as a marketing strategy. Jessica emphasized that successful podcast guesting hinges on authentic connections with hosts, which can open doors to future collaborations and opportunities. Jessica also covered the importance of repurposing interview content. She suggested that transforming a single podcast appearance into various forms of content, such as blog posts, social media snippets, or YouTube videos, can significantly enhance visibility and audience engagement across multiple platforms. Interview Connections operates by representing entrepreneurs and business owners, assisting them in monetizing their interviews and converting listeners into leads. The agency offers a tailored approach, including creating a guest expert media kit and strategically selecting podcasts that align with the client's objectives. Additional support is provided through group coaching calls and interview audits to ensure sustained engagement and success. Jessica also addressed a common misconception about the importance of audience size in podcast guesting. They highlighted the advantages of focusing on quality over quantity, advocating for appearances on niche podcasts that target ideal customers to foster more profound impacts and higher conversion rates. Key Points from the Episode: Impact of podcast guesting as a marketing strategy Value of relationships and networking in podcast guesting Repurposing interview content for increased visibility and engagement Importance of targeting specific audiences through podcast guesting Democratization of voices in podcasting Role of Interview Connections in representing entrepreneurs and business owners Strategies for monetizing interviews and converting listeners into leads Misconception of focusing solely on audience size Importance of diversity in the podcasting industry Support provided to clients by Interview Connections About Jessica Rhodes: Jessica Rhodes is the visionary founder of Interview Connections, the world’s pioneering podcast booking agency established in 2013. At a time when the concept was novel, Jessica’s agency broke new ground by being the first dedicated service of its kind. Under her leadership, Interview Connections has achieved remarkable success, booking over 30,000 podcast interviews for more than 800 clients, significantly enhancing their online presence and business growth. Her innovative approach to marketing and commitment to creating authentic connections have been pivotal in transforming the digital landscape for entrepreneurs. Beyond her professional achievements, Jessica has diverse personal interests that ground her in community and wellness. She actively participates in health practices such as using a sauna and cold plunge and enjoys managing her backyard chickens. Despite her initial hesitance, Jessica has also embraced the role of team mom for her daughter’s all-star cheer team. Her multifaceted life reflects her dedication to her career, her personal life, and community involvement in Rhode Island. About Interview Connections: Interview Connections, co-owned by Jessica Rhodes and Margy Feldhuhn, is a trailblazer in the podcasting industry. It is credited with being the first-ever podcast booking agency. Since its inception in 2013, the agency has transformed how entrepreneurs gain visibility and leverage strategic connections to advance their businesses. Recognized by Corporate Vision Magazine as the Best Specialty Podcast Booking Agency of 2021, Jessica and Margy have demonstrated exceptional leadership, guiding their team in providing impactful publicity solutions that have reshaped the landscape for service-based entrepreneurs. The ethos of Interview Connections is rooted in innovation and a commitment to excellence, focusing on aligning client appearances to specific business objectives rather than convenience. This approach ensures that each podcast interview is a strategic tool for business growth. The company employs over 25 full-time local staff and offers business mentorship, emphasizing their investment in client success and community development. Through dedicated service and strategic insights, Interview Connections has cemented its role as a pivotal player in enhancing entrepreneurial success through podcasting. Tweetable Moments: 2:39 -  "We represent entrepreneurs and business owners who often feel like the best kept secret." Links Mentioned in this Episode: Want to learn more? Check out Interview Connections’ website at https://interviewconnections.com/ Check out Interview Connections on LinkedIn at https://www.linkedin.com/company/interviewconnections/ Check out Jessica Rhodes on LinkedIn at https://www.linkedin.com/in/jessica-rhodes-9a291020/ More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to a Corporate Advisor, Co-Author, and Senior Partner of Brunswick Group, Lucy Parker. Lucy Parker, a pioneer in social value and sustainable business practices, co-authored "The Activist Leader: A New Mindset for Doing Business." She explores the complex relationship between corporate leadership and social activism, highlighting how contemporary leaders can manage businesses conscientiously. Lucy focused on the significant changes in business operations in response to societal challenges. She underscored the need for leaders to understand their company's influence on the world and actively ensure this impact is positive and significant. As the founder of the Brunswick Group's social value initiatives, Lucy provided insights into how companies can incorporate sustainable practices into their main strategies. She cited examples of organizations that have effectively leveraged social value to bolster their brand and contribute positively to society. Key Points from the Episode: Social value and sustainable business The Activist Leader: A New Mindset for Doing Business (book) The role of activism in leadership and business Strategies for integrating social value into business practices The impact of sustainable business on society and the environment About Lucy Parker: Lucy Parker is a distinguished corporate advisor and coach renowned for her leadership at the Brunswick Group, where she co-founded the firm’s practice on social value and sustainable business. Her work predominantly focuses on guiding global companies through complex societal challenges, particularly environmental, social, and governance (ESG) issues. With over two decades of experience across diverse sectors such as pharmaceuticals, engineering, retail, and telecoms, Lucy has been pivotal in shaping corporate strategies that address critical societal impacts. She regularly writes on the role of business in society and has co-authored two influential books with Jon Miller, Everybody’s Business, and The Activist Leader. Before her tenure in corporate advisory, Lucy’s career began in journalism as a documentary maker at the BBC, where she produced content on social issues. Transitioning to a business context, she has effectively utilized her storytelling skills to enhance corporate communication with various stakeholders, including investors, employees, and governments. From 2008 to 2010, Lucy chaired the UK Prime Minister’s Taskforce for Talent and Enterprise under Gordon Brown, emphasizing the strategic importance of high-value skills for maintaining a competitive edge in the global economy. About Brunswick Group: Brunswick Group is a global advisory firm specializing in critical business issues, helping companies build and maintain trusted relationships with all their stakeholders. Known for its robust background in financial communications, Brunswick understands the intricate dynamics of how businesses operate. The firm emphasizes the importance of integrity, reflected in its commitment to diligence, openness, and accuracy in all dealings. This approach is essential not just for managing perceptions but for the effective overall functioning of a business. Operating as a unified firm worldwide, Brunswick boasts a diverse team of highly skilled professionals from various backgrounds, ensuring high-caliber and experienced consultancy. No matter the complexity of the task or its geographic location, Brunswick is adept at assembling the right experts from across its network to address each client's specific needs. The firm’s overarching goal is to assist the world’s leading value-creating organizations play a more successful and constructive role in society. Tweetable Moments: 02:15 - "If you're running a business today or you have a leadership role in a business today, you need to be looking at these issues very seriously and stepping into them on your own momentum. You own the change that needs to happen; don't have it forced out of you." Links Mentioned in this Episode: Want to learn more? Check out Brunswick Group’s website at https://www.brunswickgroup.com/ Check out Brunswick Group on LinkedIn at https://www.linkedin.com/company/brunswick-group/ Check out Brunswick Group on Facebook at https://www.facebook.com/brunswickgroupllp Check out Brunswick Group on Twitter at https://twitter.com/BrunswickGroup Check out these two books Lucy Parker co-authored: “Everybody's Business” https://www.amazon.co.uk/Everybodys-Business-Jon-Miller/dp/1849546088 “The Activist Leader” https://www.theactivistleader.online/ More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to a Franchise Consultant, Author and Founder of Your Franchise Fast Pass, Liz Leonard. Liz Leonard presents a realistic perspective and deep expertise to those interested in franchise ownership. She shares insights and lessons from her conversation with a journalist, offering potential game-changers for aspiring franchisees. Liz's journey from education to franchise industry ownership is intriguing and informative. Her background in education uniquely prepared her for the complexities of business and franchise management. Liz discussed her experiences with franchise ownership, which sharpened her business skills and fueled her desire to mentor others navigating the intricate process of owning a franchise. A significant focus of the conversation was Liz's book, "Your Franchise Fast Pass”. More than a mere publication, this book provides a comprehensive guide for prospective entrepreneurs to identify their ideal franchise venture. Liz emphasized the critical importance of detailed research and careful evaluation of franchise opportunities, underlining that such decisions should always be made with time. Her book is essential for those prepared to begin their franchising journey. Key Points from the Episode: Liz Leonard's background in the franchise industry Insights into the franchise industry and trends Liz's approach to helping individuals explore franchise ownership Liz's transition from education to the franchise world The content and purpose of Liz's book, "Your Franchise Fast Pass" Importance of thorough investigation and evaluation in franchise opportunities Liz's engagement process and the support she provides Real-life stories of successful and unsuccessful franchise ownership Benefits of franchising, including risk mitigation and leveraging proven track records Valuable information for anyone considering franchise ownership About Liz Leonard: Liz Leonard is a recognized expert in the franchising industry, having established herself as a Franchise Advisor after a successful stint in corporate America. She authored "Your Franchise Fast Pass: Your Guide to Finding Your Ideal Business," drawing from her experiences in founding, operating, and selling her own business before venturing into franchise ownership. Since 2014, Liz has been guiding aspiring entrepreneurs through the complexities of finding and acquiring franchises that align with their personal goals and lifestyles. Her commitment extends beyond mere business matching; Liz is focused on enabling individuals to build wealth and attain entrepreneurial success through tailored franchise opportunities. As a speaker, she shares her insights and strategies, influencing a broad audience that includes industry novices and seasoned entrepreneurs. Liz's approach is informed by her journey and achievements in the franchise world, making her a pivotal figure for those looking to navigate the path of entrepreneurship through franchising. About Your Franchise Fast Pass: "Your Franchise Fast Pass" is a comprehensive guide designed to simplify the complex world of franchising for aspiring entrepreneurs. Authored by seasoned Franchise Advisor Liz Leonard, this step-by-step guide offers a structured approach to finding and securing the ideal franchise opportunity. It is a crucial resource, providing free expert guidance, effective franchise matchmaking, and a unique FranchisEEE Education Portal. The book is tailored to help readers understand their options and navigate the often intimidating landscape of franchise investment and management. Under Liz Leonard's expert direction, "Your Franchise Fast Pass" emphasizes education and empowerment in the franchise selection process. It provides diverse franchise options and assistance with franchise funding, ensuring entrepreneurs are well-equipped to make decisions that align with their personal and financial goals. Liz's extensive experience and individual success in the field add invaluable credibility and depth to the guidance offered, making this book an essential tool for anyone looking to enter the franchise industry and achieve entrepreneurial success. Tweetable Moments: 13:30 - "Motivations drive success, and that's really what their stories are about." Links Mentioned in this Episode: Want to learn more? Check out Your Franchise Fast Pass’ website at https://www.franchisefastpassbook.com/ Check out Your Franchise Fast Pass on LinkedIn at https://www.linkedin.com/company/your-franchise-fast-pass/ Check out Your Franchise Fast Pass on Facebook at https://www.facebook.com/yourfranchisefastpass Check out Your Franchise Fast Pass on Twitter at https://twitter.com/franchisefast Check out Your Franchise Fast Pass on Instagram at https://www.instagram.com/franchisefastpass/ Check out Liz Leonard’s website at https://lizleonardfranchiseadvisor.com/ Check out Liz Leonard on LinkedIn at https://www.linkedin.com/in/lizaleonard/ Check out Liz Leonard on Youtube at https://www.youtube.com/channel/UCKDAwUcp1wN-0z6s86yUHJw More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the Founder and CEO of ENTRE Institute, Jeff Lerner. Jeff is the founder and CEO of Entre Institute, an author, musician, podcaster, husband, and father. His early experiences performing in affluent homes inspired his pursuit of entrepreneurship, drawing parallels between jazz improvisation and business innovation. Jeff openly shares his struggles during the 2008 recession, which left him deeply indebted, but these challenges paved the way for his recovery. He found success in the internet economy through online marketing and lead generation, leading to the creation of a digital agency that he later sold, allowing him to retire at 39. Jeff emphasizes the importance of freedom and creativity, which motivated him to start the Entre Institute. This educational platform focuses on reshaping the mindsets and skills of aspiring entrepreneurs. Key Points from the Episode: Jeff Lerner's personal journey and experiences as an entrepreneur and leader Jeff's unconventional path to success and his transition into the online marketing and lead generation industry The establishment of Entre Institute, an entrepreneurial education platform Key skills essential for entrepreneurial success, including technical, organizational, and human skills Introduction to love-based leadership and nonviolent communication as transformative concepts in work environments Resources available for aspiring entrepreneurs and business leaders, including Jeff's book and the Entre Institute's YouTube channel About Jeff Lerner: Jeff Lerner's journey from a struggling jazz musician to a distinguished entrepreneur with over $100 million in online sales exemplifies a dramatic transformation driven by his "3 Ps of Success" (Physical, Personal, & Professional). His tale has amassed a considerable social media following and motivated millions to take charge of their futures. In 2019, he founded the ENTRE Institute, an innovative educational platform dedicated to entrepreneurship, which has since instructed over 150,000 students and earned a place on the INC 5000 list under his leadership. Beyond education, Jeff has continuously expanded his entrepreneurial pursuits to address specific needs within his community. In 2021, he launched Entresoft, a popular small business software suite, to alleviate significant pain points for his students. Simultaneously, Jeff contributes to various initiatives, including hosting a top 100 business podcast and actively growing his YouTube channel. Despite his business commitments, Jeff remains a devoted husband and father, ensuring he spends quality time with his four children and continuing his passion for playing the piano daily. About ENTRE Institute: ENTRE Institute positions itself as a pioneering platform, uniquely blending entrepreneurship education with life design since its inception in 2019. The institute differentiates itself with its holistic approach, offering an all-in-one solution for entrepreneurs keen on building successful ventures. This encompasses a comprehensive suite of services, including education, coaching, community engagement, software, and live events—all designed to help entrepreneurs achieve their business goals. At the core of ENTRE's educational philosophy is the provision of "Transformational Education" delivered by successful entrepreneurs. This method ensures that learning is transactional and transformative, aiming to change students' personal and professional lives profoundly. ENTRE emphasizes a well-rounded development strategy focusing on physical, personal, and professional growth, ensuring that entrepreneurs achieve success and fulfillment. This approach is supported by a strong community, ENTRE Nation, fostering connections that contribute to immediate success and lasting legacies. Tweetable Moments: 02:18 - "I always felt disconnected, and I view that as a huge blessing because it led me to ask questions most people never even consider." 14:24 - "Until work is a loving environment, we're not going to be fully loving people." Links Mentioned in this Episode: Want to learn more? Check out ENTRE Institute’s website at https://entreinstitute.com/ Check out ENTRE Institute on LinkedIn at https://www.linkedin.com/company/entre-institute/ Check out ENTRE Institute on Facebook at https://www.facebook.com/EntreInstitute Check out ENTRE Institute on Instagram at https://www.instagram.com/entreinstitute/ Check out Jeff Lerner’s website at https://jefflernerofficial.com/meet-jeff/ Check out Jeff Lerner on LinkedIn at https://www.linkedin.com/in/jefflernerofficial/ Check out Jeff Lerner on Facebook at https://www.facebook.com/jefflernerofficial Check out Jeff Lerner on Twitter at https://twitter.com/thejefflerner Check out Jeff Lerner on Instagram at https://www.instagram.com/jefflernerofficial/ Check out Jeff Lerner on Youtube at https://www.youtube.com/c/JeffLernerofficial Check out Jeff Lerner’s book “Unlock Your Potential” at https://jefflernerofficial.com/bookstore/ More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.