Making Sales Social Podcast

Join hosts Brynne Tillman and engage with Ron Gupta, Chief Revenue Officer at Evolution IQ, exploring the dynamic intersection of sales and technology. Discover how Ron transitioned from civil engineering to leading revenue growth and his insights on effective sales recruitment. Delve into the impact of AI on sales strategies, the evolving tech landscape, and the future of revenue generation. Ron shares lessons learned in sales leadership, emphasizing the importance of mentorship and relationship-building. Tune in for a deep dive into innovative sales strategies and technology's role in shaping the industry.

Join Stan Robinson as he delves into the world of sales and procurement with expert Mike Lander, CEO of Piscari Limited. Uncover the intricacies of how procurement teams impact B2B sales strategies and learn essential tips for navigating RFPs and building strong buyer relationships. Mike shares his insights on leveraging platforms like LinkedIn for stakeholder engagement and emphasizes the importance of risk management in sales negotiations. This episode offers valuable guidance for sales professionals looking to enhance their approach to complex commercial deals.

Join Bob Woods and Kevin D. Turner on the Making Sales Social podcast as they explore strategies for enhancing LinkedIn profiles, effectively using social selling, and navigating LinkedIn's evolving features. Kevin D. Turner shares insights on personal branding versus "personal blending" and explains recent LinkedIn updates, including changes to audio rooms and native video capabilities. With a focus on building relationships and engaging audiences, this episode provides valuable guidance for professionals looking to optimize their LinkedIn presence and leverage the platform's tools for business success.

Join Stan Robinson, Jr. as he delves into sales leadership with Paul Morton, CEO of Practical Leadership Academy. Discover how effective sales management is rooted in servant leadership and the importance of putting people first to naturally drive sales. Paul discusses the challenges managers face in shifting their mindset from transactional to relationship-focused strategies and shares insights into leading with love and accountability. Explore the evolving role of human connection in sales amidst technological advancements and learn practical techniques for enhancing team performance. Tune in for valuable leadership lessons tailored for modern sales environments.

Join Brynne Tillman, Bob Woods, and Stan Robinson Jr. on the Making Sales Social podcast as they explore the "12 Days of LinkedIn." This episode focuses on actionable strategies to enhance your LinkedIn presence. Learn how to craft engaging headlines, compelling about sections, and leverage social proximity for networking. The hosts share insights on the importance of sharing valuable content, giving and receiving recommendations and referrals, and engaging authentically with your network to spark meaningful sales conversations. Tune in to discover how to start more conversations without being overly salesy.

Courtney Johns on, a social media expert, joins Brynne Tillman and Bob Woods on the Making Sales Social podcast to explore effective social selling strategies on TikTok. Courtney emphasizes the importance of creating value-driven, human-centered content, especially for business platforms. She shares insights on crafting engaging TikTok videos that offer step-by-step guides and storytelling to build thought leadership and attract potential customers. Discover how to optimize your personal brand over company pages and effectively convert viewers into clients with expert commentary and strategic content creation.

Bob Woods and Stan Robinson Jr. explore strategies for capturing prospects' attention on LinkedIn without being salesy. They outline three steps: viewing profiles strategically, following versus connecting and engaging thoughtfully with substantive comments. Emphasizing relationship-building, they warn against the pitfalls of insincere interactions and AI-generated comments, advocating for genuine connection. The episode encourages listeners to focus on adding value and staying memorable, tapping into LinkedIn's capabilities for fostering meaningful professional relationships. Join the conversation to master the art of subtle yet impactful LinkedIn engagement.

Jennifer Frye, a sales and marketing expert, joins host Brynne Tillman to discuss effective strategies for building and maintaining a robust sales pipeline. They tackle the integration of sales and marketing, emphasize the importance of targeting the ideal client profile, and explore the power of cold calling in an authentic manner. Jennifer introduces her unique approach to lead generation that avoids conventional scripts and focuses on genuine connections. The conversation delves into actionable steps for prospecting, crafting compelling messaging, and ensuring consistent follow-up to maximize sales success.

Brynne Tillman and Stan Robinson Jr. discuss the launch of askSSL.ai on the Making Sales Social podcast, emphasizing the importance of integrating training, tools, and coaching for effective sales and prospecting. They explore challenges like retaining a personal voice in AI-generated content and managing diverse ICPs. The episode introduces the functionality of Ask SSL AI, a platform designed to customize AI responses to match company voices, organize chats, and convert content into meaningful sales conversations. The episode underscores the transformative potential of combining AI with LinkedIn for enhanced sales strategies.

Mark Gambale, CEO of Close With One, joins Brynne Tillman on the Making Sales Social podcast to explore innovative sales frameworks that transform teams. Mark, who has collaborated with top companies like Amazon and Apple, shares insights into closing complex sales efficiently, emphasizing a human-centric approach that saves time and enhances connection. Discover how understanding client aspirations and building genuine rapport can lead to successful outcomes. Learn strategies to avoid common sales pitfalls and enhance your closing techniques in big-ticket B2B sales.