Making Sales Social Podcast

Bob Woods and Stan Robinson Jr. delve into LinkedIn's Social Selling Index (SSI) on "Making Sales Social Live." They discuss the importance of SSI, from establishing a professional brand to engaging with insights and building quality relationships. They also touch on using LinkedIn Sales Navigator for better searching and prospecting. This episode emphasizes viewing SSI as a coaching tool rather than a performance metric to enhance your LinkedIn usage and personal brand. Insights include advice on effective LinkedIn engagement and leveraging SSI for improved social selling results.

Pete Romano from Segwik joins Brynne Tillman to explore how combining technology with humanism can revolutionize business processes. Pete shares insights on mapping out scalable customer journeys, ensuring meaningful touchpoints, and leveraging AI for personalized interactions. Learn why structured processes are vital for scaling and enhancing the customer experience. Discover practical examples and strategies that can elevate your business operations.

B2B video expert Alex Sheridan joins Bob Woods to discuss the transformative power of video in sales. From Sheridan's journey of making videos to key insights on scaling content and harnessing social media platforms like LinkedIn, this episode offers practical strategies for entrepreneurs and large companies alike. Learn about the "Be Smart" video strategy and how to integrate video into your entire sales process. Sheridan also addresses maintaining consistency in messaging and fostering creativity in sales teams while ensuring brand alignment. Discover cutting-edge tips to make your sales truly social.

In this episode of Making Sales Social, we welcome Daniel Andrews, a seasoned entrepreneur and the "Chief Instigator" at Networking and Action International. With over 36 years of self-employment experience across four careers, Daniel shares his insights on moving beyond surface-level networking to building genuine, impactful professional networks. He explains how mastering referral partnerships requires intentionality, authenticity, and asking the right questions to create lasting business relationships. Tune in to learn how to stop networking and start connecting with the right people to elevate your business success.

Bob Woods, Brynne Tillman, and Stan Robinson Jr. delve into five crucial activities to enhance your LinkedIn presence and drive effective social selling. Discover how to update your LinkedIn profile with a focus on the services section, leverage exported connections for prospecting, and connect with multiple stakeholders within a company. They also emphasize the significance of curating, creating, and engaging with content as a key social selling strategy, laying out a comprehensive approach to making the final third of 2024 your most successful sales period yet.

Brynne Tillman welcomes Michael Hansen, CEO of Growth Genie, to discuss bridging the gap between sales and marketing. They delve into leveraging marketing content for sales prospecting, the importance of creating helpful content, and the role of personalized engagement. Michael shares insights on using AI like ChatGPT for research, not writing, and stresses the value of authenticity in sales. Learn actionable strategies to convert content consumers into potential clients while maintaining a human touch. Join the conversation and uncover practical tips for modern digital selling in 2024 and beyond.

Bob Woods, Brynne Tillman, and Stan Robinson, Jr. dive into mastering virtual presentations in the latest "Making Sales Social Podcast." Gain insights on maintaining audience engagement, the importance of eye contact, effective use of visual aids, and avoiding common presentation pitfalls. Explore techniques like open-ended questions and leveraging Zoom reactions to make your virtual meetings more interactive. Featuring tips inspired by Julie Hansen’s book "Look Me in the Eye," this episode arms you with essential strategies for impactful virtual communication and social selling.

Join Brynne Tillman in an enlightening conversation with Graham Hawkins on the Making Sales Social podcast. Discover how Graham is revolutionizing digital sales with an AI-guided selling platform called queues, developed in collaboration with Brent Adamson. Uncover the secrets to success in data-led selling and creating trust-based conversations in a digital landscape. With expert insights on leveraging LinkedIn and sales Navigator effectively, this episode is a must-listen for sales professionals looking to navigate the ever-evolving world of sales. Don't miss out on this captivating episode!

Discover how to start trust-based conversations with second-degree connections on LinkedIn. Brynne Tillman, Stan Robinson Jr., and Bob Woods delve into leveraging warm networks, leading with value, and earning trust through referrals. Learn effective strategies like filtering connections, reciprocity, and sharing client success stories to foster meaningful interactions. Join the Making Sales Social podcast for actionable insights and expert advice on social selling.

In this engaging episode of the Making Sales Social podcast, Jill C. Lublin shares valuable insights on the power of publicity and how it can elevate your business. She emphasizes the importance of crafting a consistent publicity message that resonates with your audience, both online and offline. Jill's expertise shines through as she discusses effective strategies for boosting credibility, leveraging media attention, and capitalizing on topical pegs to secure valuable publicity opportunities. Key topics covered in this episode include the significance of being congruent with your message, the impact of finding your voice and being heard by millions, and the ooh-ah factor that can make your publicity efforts stand out. Jill's practical tips and real-life examples underscore the ROI of publicity and provide actionable advice for listeners looking to enhance their media presence and drive business growth.