

Making Sales Social Podcast
Social Sales Link
Welcome to the Making Sales Social Podcast, where we bring you insights from the leading voices in sales and marketing. Join hosts Brynne Tillman, Bob Woods, and Stan Robinson and their Guests as they explore essential tips and strategies that empower revenue-driven professionals to leverage LinkedIn, Sales Navigator, and AI prompt writing. Discover how to transform your outreach, master social selling, and engage with prospects authentically for impactful results.
Episodes
Mentioned books

May 7, 2024 • 33min
Fractional CMOs: Aligning for Success
Join us on this episode of Making Sales Social as we delve into the world of fractional CMOs with our guest, Rajat Kapur. Discover how fractional CMOs offer a strategic advantage for small businesses, tackling challenges from internal communication to digital presence. Learn how to vet and leverage these seasoned professionals to align marketing strategies with business goals, ensuring success and growth. Tune in for valuable insights on maximizing the potential of your marketing efforts.

May 2, 2024 • 31min
Cross-Platform Social Selling
Welcome to the Making Sales Social Podcast, where we dive into the latest strategies in virtual and social selling. In this episode, titled "Cross-Platform Social Selling," hosts Bob Woods, Brynne Tillman, and Stan Robinson Jr. explore how to leverage various social platforms to start crucial sales conversations. They discuss content teasers, platform-specific hooks, and the importance of targeting the right audience across platforms. Learn how to integrate campaigns, engage with interactive content, and drive engagement while maintaining a consistent brand message. Join us as we navigate the ever-evolving landscape of social sales.

Apr 30, 2024 • 29min
Scaling Sales Success: Insights from Cultivize Founder
Join us for another insightful episode of Making Sales Social as we delve into the art of scaling sales success with special guest Jason Kramer, founder of Cultivize. Discover key strategies and technologies essential for building a scalable sales process. From aligning with buyer journeys to leveraging AI, Jason shares invaluable insights gained from over 15 years of experience in B2B lead nurturing and sales strategy. Tune in for actionable tips and expert advice on taking your sales process to the next level.

Apr 25, 2024 • 26min
The Future of B2B Sales Post-Pandemic
Join us in this episode of Making Sales Social as we explore 'The Future of B2B Sales Post-Pandemic.' In a dynamic conversation, Stan Robinson, Jr. and Brynne Tillman delve into the shifts in sales strategies and tools brought about by the pandemic and how they're shaping the future of B2B sales. From the integration of digital tools into CRM systems to the rise of social selling and the newfound accessibility to high-level decision-makers, discover how sales professionals are adapting and thriving in this evolving landscape. Tune in for insightful discussions on leveraging social proximity, the changing mindset of sales professionals, and the exciting prospects of AI integration in the sales process. Don't miss out on valuable tips and tactics for navigating the post-pandemic B2B sales arena!

Apr 23, 2024 • 19min
Stories That Sell: The Power of Primal Connection
In this episode of Making Sales Social, we dive deep into the art of storytelling in sales with special guest Geoffrey Berwind. Discover how storytelling transcends traditional sales techniques, forging genuine human connections and igniting the imagination of prospects. From the science behind storytelling to effective techniques for captivating your audience, Geoffrey shares invaluable insights drawn from his two decades of experience. Tune in as we explore the essential role of origin stories, client success narratives, and example stories in crafting compelling sales pitches. Join us on a journey into the primal essence of storytelling and learn how to harness its power to make your sales soar.

Apr 18, 2024 • 31min
Advanced LinkedIn Networking Strategies
In this episode of the Making Sales Social Podcast, join us as we explore the dynamic world of networking in the digital age. Delving into the conversation inspired by real-life experiences and observations, our hosts uncover invaluable insights into the art of building connections and driving business growth. From the primal origins of networking to the modern-day evolution facilitated by platforms like LinkedIn, learn how to leverage digital tools effectively. Discover practical tips for making meaningful connections, including utilizing LinkedIn's QR code feature and crafting personalized welcome messages. Explore the strategy of networking through client referrals and strategic introductions between partners. Gain valuable advice on remembering key details about contacts and leveraging tools like Sales Navigator for enhanced networking capabilities. Tune in to unlock the power of networking and unleash your digital success.

Apr 16, 2024 • 33min
Integrating AI into Personal Branding on LinkedIn
In this episode, Stan and Bob discuss the innovative ways to integrate chat GPT and AI into personal branding, providing practical advice and strategies for optimizing your content creation process.
Learn about the CRISP model, a structured approach to crafting prompts for AI interaction, and how it can revolutionize your content strategy. Explore the importance of context, role, inspiration, scope, and prohibitions in guiding AI-generated content to align with your brand voice and goals.
Discover how AI can serve as your "intern," assisting you in generating relevant and engaging content tailored to your audience's needs. Gain insights into how to tell your unique story effectively, whether it's in your LinkedIn profile, professional experience, or content creation.

Apr 16, 2024 • 48min
AI Sales Mastery: Navigating the Human Touch in the Digital Era
LinkedIn: https://www.linkedin.com/in/jefferyboyle/Instagram: https://www.instagram.com/jefferyboyle/Company: https://go.bemodo.ai

Apr 9, 2024 • 20min
Building Relationships & Scaling Businesses
In this episode of the Making Sales Social Podcast, join hosts Brynne Tillman and Mark Gordon as they delve into the intricacies of "Building Relationships & Scaling Businesses." Mark shares his journey from call center work to becoming a leader in sales and community-building, emphasizing the pivotal role of genuine curiosity in creating meaningful connections. Together, they explore the power of social media in fostering relationships at scale, transforming handshakes into hugs, and accelerating business growth. From identifying gaps in businesses to providing holistic solutions, Mark offers insights drawn from years of experience in sales and entrepreneurship. Tune in to discover how to bridge the gap between personal connection and business success in the ever-evolving landscape of social selling.

Apr 4, 2024 • 23min
Cold Calling is Better Than Social Selling (and AI is on the down turn)
Welcome to Making Sales Social! In this episode, titled "Cold Calling is Better Than Social Selling (and AI is on the downturn)," hosts Brynne Tillman and Bob Woods take a surprising turn away from their usual focus on LinkedIn and social selling. Buckle up as they dive into why they believe cold calling is making a comeback, leaving social selling and AI in the dust. From the adrenaline rush of interrupting someone's day to the mystery caller advantage, Brynne and Bob explore the nostalgia of smile and dial tactics. But don't be fooled—this episode is packed with April Fools' Day fun! Tune in for insights on the importance of personalized outreach, generating engaging social media content, and leveraging AI for dynamic product descriptions. Join Brynne and Bob as they navigate the evolving landscape of sales, reminding us all to make our sales social. Don't miss out—subscribe to the podcast and leave a review to let us know what you think!