Power House

This week on Power House, Diego chats with Windsor Mortgage CEO Chris Vinson. After his company, Journey Mortgage, was acquired by the South Dakota-based Plains Commerce Bank, Chris joined the Plains Commerce team to head their growing mortgage division.He and Diego talk about how Windsor is differentiating itself from other wholesale competition by personalized and localized coaching and tech services. They also talk about Windsor’s daily accountability strategy for account executives, their focus on community banks, and how they maintain growth amid a high-rate environment.Here’s what you’ll learn: Windsor focuses on the wholesale channel, primarily conforming agency and jumbo loans. They pride themselves on personal customer service with a small team of account executives. Chris emphasizes the importance of coaching and support for originators. The company leverages personalized technology to enhance the closing experience. Chris believes in accountability and metrics for account executives to drive success. Windsor Mortgage aims to be the best fit for brokers and originators, not the biggest. Related to this episode: Chris Vinson | LinkedIn Windsor Mortgage Plains Commerce Bank HousingWire | YouTube Enjoy the episode!The Power House podcast brings the biggest names in housing to answer hard-hitting questions about industry trends, operational and growth strategy, and leadership. Join HousingWire president Diego Sanchez every Thursday morning for candid conversations with industry leaders to learn how they’re differentiating themselves from the competition. Hosted and produced by the HousingWire Content Studio. Learn more about your ad choices. Visit megaphone.fm/adchoices

On this week’s episode of Power House, Diego talks to Sherry Chris, the special advisor to National Association of REALTORS CEO, Nykia Wright. Sherry retired from her role as Anywhere Expansion Brands president and CEO in 2023, but now she’s back to offer her unique perspective and advice on some of the current challenges that the industry is facing.Diego and Sherry talk about NAR’s work to rebuild relationships with stakeholders and consumers and she shares her thoughts on controversial dual agency and clear cooperation policies. She also discusses some of the ongoing advocacy efforts they’re working on amid the presidential administration transition. Here’s what you’ll learn: NAR is focusing on rebuilding relationships with key stakeholders. Dual agency requires transparency and full disclosure to benefit consumers. NAR membership offers ethical standards, advocacy, and comprehensive support. The clear cooperation policy is under review based on member feedback. NAR's advocacy team is actively engaging with new Congress members. Related to this episode: Sherry Chris Joins National Association of REALTORS® as Special Advisor to CEO Nykia Wright Sherry Chris  | LinkedIn Sherry Chris named special adviser to NAR CEO Nykia Wright Sherry Chris, Anywhere president and CEO, is retiring | HousingWire HousingWire | YouTube Enjoy the episode!The Power House podcast brings the biggest names in housing to answer hard-hitting questions about industry trends, operational and growth strategy, and leadership. Join HousingWire president Diego Sanchez every Thursday morning for candid conversations with industry leaders to learn how they’re differentiating themselves from the competition. Hosted and produced by the HousingWire Content Studio. Learn more about your ad choices. Visit megaphone.fm/adchoices

This week on the Power House podcast, Diego sits down with Tom Davis, the chief sales officer at Deephaven Mortgage. Deephaven has been a pioneer in the non-QM space since its founding in 2012, and Tom joins us today to talk about all things non-QM and 2025 market growth.Deephaven’s non-QM focus accounted for $70 billion in 2023 and is expected to grow to over $80 billion in 2025. Tom talks about specializing in lending, market opportunities in a high-rate environment, and growing a second-lien product line. He also talks about focusing on investor and realtor relationships to unlock and capitalize on market share opportunities.Here’s what you’ll learn: In a high-rate environment, there are still opportunities for growth. Home equity and second lien products are new key areas for growth. Building relationships with investors can lead to multiple loan opportunities. The supply-demand imbalance in housing presents opportunities for growth. Targeting the top 5% of realtors can yield better results. There is a significant need for renovation loans in the current market. Related to this episode: Non-QM Archives - HousingWire  Deephaven Mortgage Tom Davis | LinkedIn HousingWire | YouTube Enjoy the episode!The Power House podcast brings the biggest names in housing to answer hard-hitting questions about industry trends, operational and growth strategy, and leadership. Join HousingWire president Diego Sanchez every Thursday morning for candid conversations with industry leaders to learn how they’re differentiating themselves from the competition. Hosted and produced by the HousingWire Content Studio. Learn more about your ad choices. Visit megaphone.fm/adchoices

This week on the Power House podcast, Diego sits down with Baron Silverstein, the president of Newrez. Baron joined the Newrez team in May of 2020 and has over 30 years of industry experience with senior roles at Bear Stearns, JP Morgan Chase, Merrill Lynch, and Bank of America Securities. With a total unpaid principal balance of $750 billion, Newrez has seen significant growth under Baron’s leadership.Baron talks about past, present, and future growth and acquisition strategies, the 2025 roadmap for customer experience and retention in the tech and AI space, and their continued focus on third-party servicing and owned MSRs. Here’s what you’ll learn: M&A will continue to be a priority for Newrez's growth strategy. Servicing is a core focus, with a strong emphasis on special servicing. Customer retention is key: leverage technology to enhance homeowner experience. Newrez aims to balance servicing and origination efforts based on market conditions. Community engagement is a priority, especially in response to natural disasters. AI initiatives are part of a broader technology strategy, not the sole focus. Related to this episode: Baron Silverstein on Newrez’s AI journey and the call center question | HousingWire 2023 HW Vanguard: Baron Silverstein |  HousingWire Newrez Baron Silverstein | LinkedIn HousingWire | YouTube Enjoy the episode!The Power House podcast brings the biggest names in housing to answer hard-hitting questions about industry trends, operational and growth strategy, and leadership. Join HousingWire president Diego Sanchez every Thursday morning for candid conversations with industry leaders to learn how they’re differentiating themselves from the competition. Hosted and produced by the HousingWire Content Studio. Learn more about your ad choices. Visit megaphone.fm/adchoices

This week on Power House, Diego sits down with Dan Snyder, the CEO of Lower. This past year was a busy year for Lower amid their acquisition of both Neat Labs and Thrive Mortgage. Back in July of 2024, we welcomed Lower’s Chief Strategy officer, Craig Montgomery, to give us the low-down on Lower’s plan to become a top-five mortgage lender. Today, Dan continues that strategy conversation with Diego by discussing how the acquisition of Neat Labs is bringing Lower toward their 2025 goal of developing an end-to-end proprietary tech platform. He also reflects on the success of their Thrive Mortgage acquisition and discusses the challenge of integrating teams while also supporting your producers.Here’s what you’ll learn: The acquisition of Neat Labs is a strategic move to enhance Lower's technology stack. Lower aims to develop a proprietary tech stack rather than becoming a software provider. Cost efficiency is a key focus, and they expect to see significant reductions post-acquisition. Transparent leadership integration is essential for successful acquisitions and team cohesion. Effective communication can alleviate fears at all levels during the acquisition process. Coaching and support for producers are central to Lower's growth strategy. Related to this episode: Thrive Mortgage and Lower strike merger deal | HousingWire Exclusive: Lower acquires software company Neat Labs | HousingWire Lower.com Dan Snyder | LinkedIn HousingWire | YouTube Enjoy the episode!The Power House podcast brings the biggest names in housing to answer hard-hitting questions about industry trends, operational and growth strategy, and leadership. Join HousingWire president Diego Sanchez every Thursday morning for candid conversations with industry leaders to learn how they’re differentiating themselves from the competition. Hosted and produced by the HousingWire Content Studio. Learn more about your ad choices. Visit megaphone.fm/adchoices

This week on Power House, Diego sits down with Varun Krishna, the CEO of Rocket Companies. Prior to joining Rocket in 2023, Varun came up on the personal finance and enterprise software side of the tech space, with roles at Intuit and Paypal.Rocket has a growth plan to make home ownership easier, enjoyable, and sustainable for homeowners. Diego and Varun talk about how Rocket aims to achieve that by using AI tools to optimize the origination-servicing flywheel and by building long–term relationships with clients, not just one-time transactions. They also talk about recent hires to Rocket, their 2025 brand transformation plan, and whats next in-store for the company.Here's what you'll learn: Buying a home is an emotional process that should be simplified. Building long-term relationships, not just transactions, with clients is essential for success. AI is being leveraged at many points during the homebuying process to enhance operational efficiency and customer service. Rocket has an 85% recapture rate due in part to its customer-centric approach. The TPO channel is a significant priority for Rocket's growth strategy. Rocket’s new marketing strategy aims to position Rocket as the 'Apple of homeownership.' Related to this episode: Rocket Companies | HousingWire Rocket Mortgage Company News and Updates | HousingWire How Rocket Mortgage plans to win in 2025 | HousingWire Varun Krishna| LinkedIn Rocket Companies HousingWire | YouTube Enjoy the episode!The Power House podcast brings the biggest names in housing to answer hard-hitting questions about industry trends, operational and growth strategy, and leadership. Join HousingWire president Diego Sanchez every Thursday morning for candid conversations with industry leaders to learn how they’re differentiating themselves from the competition. Hosted and produced by the HousingWire Content Studio. Learn more about your ad choices. Visit megaphone.fm/adchoices

This week on the Power House podcast, HousingWire president Diego Sanchez sits down with Justin Messer, the CEO of Prosperity Home Mortgage. Prosperity was recently ranked at the top mortgage originator for customer satisfaction by JD Power.Today — with that top ranking in mind — Justin and Diego talk about Prosperity’s strategic shift from refinance to purchase and their unique real estate affiliated model, which allows them to focus on better borrow communication and expectations. They also talk about recruiting in a competitive market and what he predicts will happen to rates as we head into 2025.Here's what you'll learn: Effective communication with borrowers is crucial for improving customer experience. The company's unique realtor affiliate model significantly impacts their business strategy. Prosperity aims to balance purchase and refinance opportunities strategically. Servicing partnerships are vital for maintaining customer relationships post-transaction. Market predictions indicate stubborn mortgage rates in the short term. The focus on home ownership extends beyond just mortgage lending. Related to this episode: 2024 Vanguard: Justin Messer - HousingWire How Prosperity Home Mortgage plans to make up for lost volume in 2023 |HousingWire Prosperity Home Mortgage Justin Messer | LinkedIn HousingWire | YouTube Enjoy the episode!The Power House podcast brings the biggest names in housing to answer hard-hitting questions about industry trends, operational and growth strategy, and leadership. Join HousingWire president Diego Sanchez every Thursday morning for candid conversations with industry leaders to learn how they’re differentiating themselves from the competition. Hosted and produced by the HousingWire Content Studio. Learn more about your ad choices. Visit megaphone.fm/adchoices

Happy Holidays from Power House and the entire team at HousingWire! We have some exciting conversations planned for 2025, so we'll see you in the New Year!If you have any feedback or comments about the show, please reach out at diego@hwmedia.com.The Power House podcast brings the biggest names in housing to answer hard-hitting questions about industry trends, operational and growth strategy, and leadership. Join HousingWire president Diego Sanchez every Thursday morning for candid conversations with industry leaders to learn how they’re differentiating themselves from the competition. Hosted and produced by the HousingWire Content Studio. Learn more about your ad choices. Visit megaphone.fm/adchoices

This week on the Power House podcast, HousingWire President Diego Sanchez sits down with loanDepot president and CEO, Frank Martell. Frank, who was a 2016 and 2023 HousingWire Vanguard Awardee, brings to the table over 30 years of mortgage and executive leadership experience.Today’s conversation is all about loanDepot’s return to profitability in Q3 and a behind the scenes look at the launch of Project North Star and their Vision 2025 strategy. Here's what you'll learn: Loan Depot achieved Q3 profitability through directed team effort and strategic focus. loanDepot’s Project Northstar aims to achieve differentiation and profitable growth. Technology should enhance, not replace, human interaction in lending. Understanding and working around customer life events can drive better service. Maintaining a strong company culture is crucial during leadership transitions. Related to this episode: Frank Martell talks loanDepot’s restructuring, path to profitability and M&As | HousingWire Governance - Executive Management loanDepot HousingWire | YouTube Enjoy the episode!The Power House podcast brings the biggest names in housing to answer hard-hitting questions about industry trends, operational and growth strategy, and leadership. Join HousingWire president Diego Sanchez every Thursday morning for candid conversations with industry leaders to learn how they’re differentiating themselves from the competition. Hosted and produced by the HousingWire Content Studio. Learn more about your ad choices. Visit megaphone.fm/adchoices

This week on the Power House podcast, Diego chats with industry veteran and Guild Mortgage CEO Terry Schmidt. Terry joined Guild in 1985 and she stepped into the CEO role in 2023.Terry and Diego talk about Guild’s proprietary AI system, Guild IQ, and how Guild’s recent acquisitions are a step toward growing their reverse presence. They also talk about how they’re managing through a high-rate environment while keeping up with their customer-for-life strategy, and high employee retention through company culture.Here's what you'll learn: Guild Mortgage has a strong focus on finding cultural fits during acquisitions. They aim to provide a comprehensive customer experience throughout the entire homeownership journey. Listen to your employees, even when you might not like what you hear. Guild is expanding their reverse mortgage channel. The Hispanic community is a key target for future homeownership initiatives. AI integration is enhancing Guild's origination processes and customer service. Related to this episode: Terry Schmidt says Guild is seeing more interest in reverse mortgages | HousingWire Guild CEO offers details on Academy Mortgage acquisition | HousingWire Terry Schmidt | LinkedIn Guild Mortgage HousingWire | YouTube Enjoy the episode!The Power House podcast brings the biggest names in housing to answer hard-hitting questions about industry trends, operational and growth strategy, and leadership. Join HousingWire president Diego Sanchez every Thursday morning for candid conversations with industry leaders to learn how they’re differentiating themselves from the competition. Hosted and produced by the HousingWire Content Studio. Learn more about your ad choices. Visit megaphone.fm/adchoices