

The Rundown with Ramon - Ramon Ray - small business podcast for entrepreneurs
Ramon Ray, ZoneofGenius.com
The Rundown with Ramon by Ramon Ray, small business podcast for entrepreneurs - strategies and tips to start, grow and scale your business. Don't miss out - subscribe to this podcast and ZoneofGenius.com - www.zoneofgenius.com/subscribe
Episodes
Mentioned books

Apr 10, 2025 • 8min
$200 AI Services - Worth it for you? The Rundown with Ramon
Welcome to the Rundown with Ramon - 8 minutes of insights from The Celebrity CEO, small business expert, Ramon Ray- How can you be a great company to work for? These brands are the best large employers to grow your career. Here's what you can do- Fake job applications are posing a risk for employers. Here's how to not be duped.- Self driving startup gets over $100 million in funding. There's a lesson her for small businesses too- AI services offer $200 a month plans. Should you consider using them?

Mar 28, 2025 • 9min
No Lunch Breaks and 24/7 On the Go - Is it Sustainable - The Rundown with Ramon
No lunch breaks and working 24/7. Is that healthy and sustainable for this new beverage startup founder and MORE on today's Rundown with Ramon.- Facebook is changing it's algorithm for the better- Creators and influencers are being sought after- Chat GPT's servers are being overused (that's good)- Yellowstone broadcasters are fighting (warning to small biz on legal issues)- Men's fashion (tight pants or loose pants?)

Mar 27, 2025 • 26min
Get More Media Publicity for Your Business - Lanetra King
📺 The Rundown with Ramon - Getting Press in 90 Days or Less with PR Expert Lanetra KingIn this value-packed episode, small business expert Ramon Ray interviews PR specialist Lanetra King about how entrepreneurs can secure valuable media coverage without being celebrities or having huge social media followings.🔹 The "BIG" mindset needed for PR success:Believe in yourself and your expertiseIntentions focused on transformation, not vanityGoals centered on sustainable business growth🔹 How to be "press ready" with:Professional headshots (not selfies!)Concise press bios focused on your expertiseB-roll footage for TV opportunities🔹 Why PR campaigns sometimes fail:Poor communication and unclear expectationsMissing supporting elements (marketing, sales, etc.)Inconsistent branding and online presence🔹 Strategies to leverage press coverage:Social sharing across all platformsEmail marketing to your listIncluding in professional signatures🔹 Media training essentials:Creating natural conversational flowMaximizing limited interview timeUsing effective body language🔹 Why PR is 90% more effective than advertising (Forbes/Nielsen stat)Lanetra's company, https://www.indiekater.com/ has a proven track record of getting clients on TV, radio, or in print within 90 days or less!

Mar 27, 2025 • 5min
Why a Hot Seat is Essential for Your Business
Last night I was in a "hot seat" for business owners. If you've never been in a hot seat, this video is important. A hot seat is where a group of business owners, 10 - 20 give or take, help each other solve business questions. Of course a "hot seat" could be for marriage help, fitness or anything else. But wow, if you're not part of a community of other business owners, and never experienced a "hot seat" you definitely want to experience it.

Mar 26, 2025 • 8min
Does Branding Really Matter? Lessons from Under Armour back to the NFL
Does branding really matter? 9 minutes of insights on- Under Armour is back to the NFL (lessons in branding for small biz)- Google's new AI is rocking (but wait there's more...)- Amazon's new shopping assistant - is it scary?- Dollar Tree and Family Dollar - didn't work out (know your customer)- Kudos to Jotform for their new form to task feature!SO JUICY don't miss this - don't miss out - sign up to ZoneofGenius.com and subscribe to our YouTube Channel

Mar 25, 2025 • 32min
How Local Companies can Expand Globally - Dr. Daniel Thadani
In this episode of The Rundown with Ramon, Ramon Ray sits down with global business expert Dr. Daniel Thadani to discuss how American business owners can successfully expand internationally. With deep experience across Europe, Asia, and now the U.S., Dr. Thadani shares powerful insights on local marketing, cultural adaptation, hiring, and building sustainable global strategies. Whether you're a startup or a mid-sized business, this conversation will help you think beyond borders and grow globally.#InternationalBusiness #GlobalMarketing #Entrepreneurship #RamonRay #BusinessGrowth

Mar 24, 2025 • 5min
Choose the Right Customer. It's Essential to Your Business.
Choosing the right customer is so important.Choose the wrong customer and you and your team will have weeks or years of difficulty and more.Choose the customer that wants the cheapest work with the most difficult fulfillment, and you'll go home frustrated daily.Choosing the right customer is essential.You get to choose how your business grows and operates day to day.Having the right customer for you and your business, is a key part of that choice. See the full article here - https://zoneofgenius.com/pick-right-customer/

Mar 20, 2025 • 43min
Relationships Are Essential Says CRM Legend Jon Ferrara
The Power of Relationships in Business | Jon Ferrara & Ramon RayIn this insightful conversation, Jon Ferrara, founder of Nimble, and Ramon Ray, publisher of ZoneofGenius.com, discuss the keys to business success in today’s digital world. Jon shares his thoughts on the importance of authentic relationships, why businesses should focus on serving rather than selling, and how CRM tools need to evolve beyond just tracking sales.Key takeaways include:✅ The power of human connection in a digital-first world✅ Why businesses should prioritize relationships over transactions✅ How AI can enhance—but not replace—authentic engagement✅ Practical advice for new and seasoned entrepreneurs“People don’t buy great products; they buy better versions of themselves.” – Jon Ferrara#Entrepreneurship #Networking #CRM #BusinessGrowth #Nimble

Mar 18, 2025 • 35min
Is Email Marketing Still Relevant? 6 Tips from Drip CEO Pam Webber
In a world dominated by TikTok, Instagram, and the latest AI technologies, it's easy to question whether email marketing still has a place in your business strategy. According to Pam Webber, CEO of Drip, the answer is a resounding yes. In a recent interview with Ramon Ray, publisher of ZoneofGenius.com on his "Rundown with Ramon" podcast, Webber made a compelling case for why email marketing remains not just relevant but essential for entrepreneurs and small business owners. Sign up to our YouTube channel

Mar 17, 2025 • 19min
Hiscox Exec Shares How Entrepreneurs Can Thrive Adim Uncertainty
In a recent interview on "The Rundown with Ramon," Regine Fiddler, Chief Marketing Officer and Head of Direct for Hiscox USA, shared insights about small business success. She spoke with host Ramon Ray about how entrepreneurs can thrive amid uncertainty. Full interview - https://zoneofgenius.com/embrace-uncertainty/Key Points:Small business ownership inherently involves risk and uncertaintyResilience is essential for navigating economic and political challengesThe passion that drives small business owners can sometimes hinder growthKnowing when to delegate and bring in help is crucial for scalingPersonal experiences often shape entrepreneurial journeysHiscox provides affordable insurance tailored to small businessesSmall businesses are the heart of America's economy