

SaaS Interviews with CEOs, Startups, Founders
Nathan Latka
What if you knew data behind the fastest growing SaaS companies today? Each morning join Nathan Latka as he spends 15 minutes interviewing SaaS founders. You'll learn how SaaS CEO's launched their startup and grew it into a real SaaS business. SaaS Founders range from bootstrapped to funded, MVP to 10,000 customers, pre revenue to pre IPO.
Episodes
Mentioned books

Sep 14, 2023 • 13min
How 3 University Grads Plan to Take on Buffer with AI Social Media SaaS
3 university graduates launch their no code SaaS on Bubble. How'd they get 15 paying customers in 3 weeks? Why'd they split equity 33% each? How did they get Linkedin Navigator for free?

Sep 13, 2023 • 14min
Finally! How to move from consultant to SaaS CEO (from a consultant who did $800k revenue last year)
Co-founders of Bsolve agency took a pay cut of $150k to invest in their SaaS tool SPRobot. They discuss implementing governance to address content sprawl, their pricing model, and being South African-based. They talk about the affordable cost of living in Cape Town and funding their team through consulting profits. They interview Martin Hadding, CEO of SP, who reveals the success of his consulting company and his investment in SP Robot.

Sep 12, 2023 • 13min
Startup Hits $3k MRR by selling through podcasts. $2.5m Valuation on $255k Pre-Seed too expensive?
Discussion on a startup's revenue growth from zero to $3k MRR, attracting clients through podcasting, and managing runway, revenue, and valuation.

Sep 11, 2023 • 20min
How this SaaS For Music Venues Survived Covid Then hit $3m ARR
COVID should have killed this SaaS tool for live music venues. Instead, he's grown ARR 3x to $3m+ and has investors knocking down his door. With 300 customers paying $7k+/mo his team of 27 is considering embedded finance next.

Sep 8, 2023 • 17min
The King of India Workspaces: How he Logged 20k Bookings Last Month and Took Home $30,000
This marketplace processed over 20k bookings in India last month helping workers find quick co-working space. They take 20-30% of bookings generating $30k in MRR. Now that they've been acquired, the question is, can they grow the value of the parent companies stock to make the exit a big win for everyone?

Sep 7, 2023 • 16min
Non Tech Founder Quickly Gives Up 50% To Tech Co-Founder To Scale Revenue Faster
Non-Engineer launches SaaS using no code. Realizes he needs a co-founder to compete and gives up 50%. Now at $2k in MRR across 30 customers helping them repurpose podcast content. His goal is $20k MRR by December 2023.

Sep 6, 2023 • 17min
The Ultimate Challenge: Selling a SaaS to Universities, he hated what his Daughter went through
This father hated watching his daughter struggle with college admissions. His SaaS for Colleges has its first 12 customers and $120k of ARR. Can he sustain the revenue growth to $1m+ or will he have to kill it before it gets a real chance?

Sep 5, 2023 • 19min
How He Doubled Revenue To $2.4m Using a 5 Page Google Doc over the past 12 months
His sales team uses a unique 5 page google drive Doc. It helped him hit $2.4m in revenue up from $400k in his first year in business (2021). Today he's bootstrapped serving 160 customers with his buyer collaboration platform. Is a big 2024 fundraise next?

Sep 4, 2023 • 26min
The $30m ARR Battle: How 1 VC Forced a 5x Exit When Restaurant SaaS CEO Wanted to Keep Building
CEO, "I'm not happy with VC ArrowRoot who forced us to sell for 5x when I thought we could have gotten 8x". How this experienced SaaS CEO led his company through multiple debt and equity rounds since 2008 to $35m ARR today.

Sep 1, 2023 • 14min
Nigerian Founder Uses WhatsApp Group to Go $0 to $60k in 5 Months for Testing Tool
This Nigerian SaaS founder used a secret WhatsApp group to get his first $60k in sales. His new SaaS helps companies automate their code testing so they can release faster. $45k invested in the MVP so far. He owns 51% of the company, bootstrapped.


