
The SEO Mindset Podcast
The SEO Mindset is a weekly podcast that gives you actionable, personal growth and development tips, guidance and advice, to help you to optimise your SEO career and not just the algorithms.
The podcast is dedicated to talking about important topics that aren't often spoken about in the industry such as imposter syndrome, burnout, anxiety, self awareness etc. Sarah and Tazmin, along with their special guests highlight important topics, share own experiences as well as giving actionable solutions. Basically we have open, honest and frank conversations to help others in the industry.
Each week we cover topics specific to careers in the SEO industry but also broader topics. We will help you to not only build your inner confidence but to also thrive in your career.
Your hosts are Mindset Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years experience working in the industry.
Latest episodes

Aug 29, 2024 • 48min
How You Can Lead Big Teams During Uncertainty with Sai Deshmukh
How do you successfully manage a team during time of uncertainty? This week we get into this very topic with our guest, Sai Deshmukh who manages a team of 40, where we discuss the good and bad times, and her key learnings.About Sai:Sai Deshmukh is a marketing strategist with a passion for data-driven SEO campaigns. With over 8 years of experience, she's helped 60+ tech startups and giants boost SEO presence in all business verticals.
Sai enjoys traveling, reading and experimenting art in her free time ( and also runs an instagram channel @SEOwithSAI )
In short: SEO enthusiast. Data nerd. Helping websites find their spotlight Where to find Sai:@seowithsai on Instagram Sai on LinkedInAbout 'The SEO Mindset' PodcastBuild your inner confidence and thrive.The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career.Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development.Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry.Sign up to be a guest on the podcast here.Get in touchWe'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode.Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an emailCheck out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook.Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime.Check out all episodes: The SEO Mindset Podcast website Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Resources used for episodeDeepak Mankani on LinkedInCopyright 2025 Sarah & Tazmin Mentioned in this episode:Donate & Support The PodcastWe have set ourselves up on Buy Me A Coffee, meaning that if you enjoy the podcast and our episodes you can give us a one-off donation to support us. If you leave us a message, we can also give you a shout-out.
Click the link below:Buy Me A CoffeeCome join us for the LIVE podcast the night before brightonSEOThat's right, SEO Mindset and Search with Candour podcasts are teaming up again to bring you a LIVE podcast the night before brightonSEO.
Topic: How To Build Your Personal Brand
Date: Wednesday 9th April 2025
Time: 7pm UK
Where: Projects The Lanes, Nile House, Nile St, Brighton, BN1 1HW
Price: FREE
We look forward to seeing you on the night 🙌
Live Podcast Apr 25Check out our sponsor, STAT Search AnalyticsSTAT Search Analytics, a product by Moz, is the ultimate SERP tracking and analytics platform for tackling large-scale SEO with accuracy and ease. Whether you’re juggling multiple sites, millions of pages, or just a ton of keywords, STAT delivers precision SERP insights, fresh each day, so you can unlock new opportunities, drive more visibility, and prove the value of your SEO.
Find out more about STAT by following the link below:STAT

Aug 22, 2024 • 45min
Career Planning without the Overwhelm (plus exciting announcement) with Jack Chambers-Ward
Our good friend of the podcast Jack Chambers-Ward has joined us for a good old natter about how you can plan your career without feeling overwhelmed. We also have an exciting announcement to share with you all...About Jack:Where to find Jack:Jack Chambers-Ward on LinkedInAbout 'The SEO Mindset' PodcastBuild your inner confidence and thrive.The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career.Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development.Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry.Sign up to be a guest on the podcast here.Get in touchWe'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode.Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an emailCheck out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook.Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime.Check out all episodes of the podcast: The SEO Mindset Podcast website Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Copyright 2025 Sarah & Tazmin Mentioned in this episode:Clear Narrative MediaLooking to create awareness, build visibility and enhance growth for your business, organisation or yourself?
Introducing Clear Narrative Media. A purpose-led media and marketing agency that transforms how founders, creatives and organisations share their stories online.
Dedicated to assisting you with all your marketing, content and strategy needs.
You can find them on all social media platforms or using the link below:Clear Narrative MediaCome join us for the LIVE podcast the night before brightonSEOThat's right, SEO Mindset and Search with Candour podcasts are teaming up again to bring you a LIVE podcast the night before brightonSEO.
Topic: How To Build Your Personal Brand
Date: Wednesday 9th April 2025
Time: 7pm UK
Where: Projects The Lanes, Nile House, Nile St, Brighton, BN1 1HW
Price: FREE
We look forward to seeing you on the night 🙌
Live Podcast Apr 25Donate & Support The PodcastWe have set ourselves up on Buy Me A Coffee, meaning that if you enjoy the podcast and our episodes you can give us a one-off donation to support us. If you leave us a message, we can also give you a shout-out.
Click the link below:Buy Me A Coffee

Aug 15, 2024 • 48min
Successfully Transitioning Yourself into a Leadership Role with Miracle Inameti-Archibong
Many people aspire to progress into a leadership role - but how do you know if it is the right role for you?In this episode Tazmin talks to Miracle Inameti-Archibong about transitioning into a managerial role, what skills you need to be good for the role and how to establish if it this is the right career path for you to take.About Miracle:Miracle is Head of Search at John Lewis Finance with over a decade of experience helping Global and National brand increase their visibility. She brings a strong commercial acumen, natural drive, and passion for people to her work.She has contributed to events, webinars, and publications from Brighton SEO, MOZCON, SMX, Search Engine Land, and Women in Tech SEO, among others. Where to find Miracle:@mira_inam on X Miracle's Website Miracle Inameti-Archibong on LinkedInAbout 'The SEO Mindset' PodcastBuild your inner confidence and thrive.The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career.Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development.Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry.Sign up to be a guest on the podcast here.Get in touchWe'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode.Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an emailCheck out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook.Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime.Check out all episodes: The SEO Mindset Podcast website Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Resources used for episodeHow's Work? with Esther Perel | Podcast on SpotifyImportance of EQ in our Careers with Ammar Farishta | The SEO Mindset Podcast - The SEO Mindset PodcastCopyright 2025 Sarah & Tazmin Mentioned in this episode:Clear Narrative MediaLooking to create awareness, build visibility and enhance growth for your business, organisation or yourself?
Introducing Clear Narrative Media. A purpose-led media and marketing agency that transforms how founders, creatives and organisations share their stories online.
Dedicated to assisting you with all your marketing, content and strategy needs.
You can find them on all social media platforms or using the link below:Clear Narrative MediaDonate & Support The PodcastIf you enjoy the podcast and listening to our episodes, you can support the podcast by donating a coffee via Buy Me A Coffee for as little as £5.
If you leave us a message we can also give you a shoutout. Link below:Buy Me A Coffee

Aug 8, 2024 • 43min
Self Paced Learning with Billie Geena Hyde
What is self-paced learning, what are the pros and cons, and how can you be successful with this type of education? This is this week's topic with special guest Billie Geena Hyde.About Billie:Where to find Billie:Billie Hyde on LinkedInAbout 'The SEO Mindset' PodcastBuild your inner confidence and thrive.The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career.Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development.Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry.Sign up to be a guest on the podcast here.Get in touchWe'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode.Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an emailCheck out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook.Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime.Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Check out all episodes: The SEO Mindset Podcast website Copyright 2025 Sarah & Tazmin Mentioned in this episode:Donate & Support The PodcastWe have set ourselves up on Buy Me A Coffee, meaning that if you enjoy the podcast and our episodes you can give us a one-off donation to support us. If you leave us a message, we can also give you a shout-out.
Click the link below:Buy Me A Coffee

Aug 1, 2024 • 48min
The Psychology Behind Your Career Development with Sarah Presch
The Psychology Behind Your Career Development About Sarah:An award-winning international SEO consultant and accomplished public speaker with over 12 years of experience helping major global brands expand abroad. With a background in psychology, my presentations and day-to-day work are informed by ethical considerations, supported by empirical evidence, and designed to inspire fresh thinking. Where to find Sarah:@sarah_presch on X Sarah Presch on LinkedInListen to The SEO Mindset Podcast Sarah's Website About 'The SEO Mindset' PodcastBuild your inner confidence and thrive.The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career.Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development.Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry.Sign up to be a guest on the podcast here.Get in touchWe'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode.Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an emailCheck out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook.Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime.Check out all episodes: The SEO Mindset Podcast website Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Resources used for episodeMindset Book SummaryBalancing Team Happiness and High Performance with Alex Wright - The SEO Mindset PodcastDifferences Between the Fixed & Growth Mindset [Part 2] - The SEO Mindset Podcast - The SEO Mindset PodcastDifferences Between the Fixed & Growth Mindset [Part 1] - The SEO Mindset Podcast - The SEO Mindset PodcastCopyright 2025 Sarah & Tazmin Mentioned in this episode:Clear Narrative MediaLooking to create awareness, build visibility and enhance growth for your business, organisation or yourself?
Introducing Clear Narrative Media. A purpose-led media and marketing agency that transforms how founders, creatives and organisations share their stories online.
Dedicated to assisting you with all your marketing, content and strategy needs.
You can find them on all social media platforms or using the link below:Clear Narrative MediaDonate & Support The PodcastWe have set ourselves up on Buy Me A Coffee, meaning that if you enjoy the podcast and our episodes you can give us a one-off donation to support us. If you leave us a message, we can also give you a shout-out.
Click the link below:Buy Me A Coffee

Jul 25, 2024 • 48min
We Celebrate Reaching 100 Episodes
We celebrate reaching 100 episodes. This week, Sarah and Tazmin talk about why they started the podcast, the impact it has had, and plans for the future.About 'The SEO Mindset' PodcastBuild your inner confidence and thrive.The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career.Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development.Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry.Sign up to be a guest on the podcast here.Get in touchWe'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode.Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an emailCheck out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook.Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime.Check out all episodes: The SEO Mindset Podcast website Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Copyright 2025 Sarah & Tazmin Mentioned in this episode:Clear Narrative MediaLooking to create awareness, build visibility and enhance growth for your business, organisation or yourself?
Introducing Clear Narrative Media. A purpose-led media and marketing agency that transforms how founders, creatives and organisations share their stories online.
Dedicated to assisting you with all your marketing, content and strategy needs.
You can find them on all social media platforms or using the link below:Clear Narrative MediaDonate & Support The PodcastWe have set ourselves up on Buy Me A Coffee, meaning that if you enjoy the podcast and our episodes you can give us a one-off donation to support us. If you leave us a message, we can also give you a shout-out.
Click the link below:Buy Me A Coffee

Jul 18, 2024 • 43min
Why You Need To Stop Pushing Yourself Too Hard with Tash Willings
It's so easy to push ourselves too hard, especially when we're working towards something that is important. Our guest this week, Tash Willings, shares her own personal experience and story about why we shouldn't do this, and why it's important to look after ourselves.About Tash:Tash is the business owner of Limitless Learning UK that pride themselves on using creative methods and gamification to enhance the learning experience and help it to stick!
Limitless Learning UK was officially born in 2018, after spending many years in the very traditional education system. Tash wanted to make sure that no student was left behind and create a different approach of making learning engaging and memorable. It now teaches an array of subjects such as English, Maths, Science, History, Religious Education and Sociology as well as many different exam preparation areas like SATS, Entrance Exams, GCSEs and A-Levels. We even help adults with study skills, functional skills and language classes. Where to find Tash:Natasha's Facebook page @limitlesslearnuk on Instagram @Limitless_Learn on X Natasha's Website About 'The SEO Mindset' PodcastBuild your inner confidence and thrive.The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career.Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development.Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry.Sign up to be a guest on the podcast here.Get in touchWe'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode.Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an emailCheck out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook.Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime.Check out all episodes: The SEO Mindset Podcast website Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Resources used for episodeEnding Toxic Hustle Culture with Josephine Rudolf - The SEO Mindset PodcastRewire: Break the Cycle, Alter Your Thoughts and Create Lasting Change by Nicole Vignola | GoodreadsCopyright 2025 Sarah & Tazmin Mentioned in this episode:Clear Narrative MediaLooking to create awareness, build visibility and enhance growth for your business, organisation or yourself?
Introducing Clear Narrative Media. A purpose-led media and marketing agency that transforms how founders, creatives and organisations share their stories online.
Dedicated to assisting you with all your marketing, content and strategy needs.
You can find them on all social media platforms or using the link below:Clear Narrative MediaDonate & Support The PodcastIf you enjoy the podcast and listening to our episodes, you can support the podcast by donating a coffee via Buy Me A Coffee for as little as £5.
If you leave us a message we can also give you a shoutout. Link below:Buy Me A Coffee

Jul 11, 2024 • 34min
How You Can Level Up Your Public Speaking
Want to improve your public speaking? Tazmin and Sarah share their own experiences, reflecting on what they have learned, and sharing practical, easy-to-implement tips to improve your public speaking skills.About 'The SEO Mindset' PodcastBuild your inner confidence and thrive.The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career.Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development.Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry.Sign up to be a guest on the podcast here.Get in touchWe'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode.Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an emailCheck out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook.Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime.Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Check out all episodes: The SEO Mindset Podcast website Resources used for episodeTalks and Publications — Tazmin SulemanCopyright 2025 Sarah & Tazmin Mentioned in this episode:Donate & Support The PodcastWe have set ourselves up on Buy Me A Coffee, meaning that if you enjoy the podcast and our episodes you can give us a one-off donation to support us. If you leave us a message, we can also give you a shout-out.
Click the link below:Buy Me A Coffee

Jul 4, 2024 • 35min
How People Pleasing is Holding You Back
Is people pleasing hold you back? In this episode we discuss what people pleasing is, the good and the bad, how to stop, and the benefits from doing so.About 'The SEO Mindset' PodcastBuild your inner confidence and thrive.The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career.Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development.Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry.Sign up to be a guest on the podcast here.Get in touchWe'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode.Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an emailCheck out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook.Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime.Subscribe and never miss an episode: The SEO Mindset Podcast website Check out all episodes: The SEO Mindset Podcast website Resources used for episodeBonus: How To Stick To Your Boundaries - The SEO Mindset PodcastStop Excusing Bad Behaviour - The SEO Mindset PodcastCopyright 2025 Sarah & Tazmin

Jun 13, 2024 • 39min
How You Can Positively Challenge Yourself with Inge Boubez
We're delving into the transformative power of positive challenges. In this week's episode, Sarah and Inge discuss daring to step beyond our comfort zones, setting ambitious goals, and pushing our boundaries in a healthy way. We explore why challenging yourself is crucial for personal development and career growth, share inspiring stories, and offer practical tips for embracing challenges. Let's dive in and unlock your potential one challenge at a time!About Inge:Where to find and reach Inge:Inge Boubez LinkedIn profileSend Inge Boubez an emailAbout 'The SEO Mindset' PodcastBuild your inner confidence and thrive.The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career.Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development.Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry.Sign up to be a guest on the podcast here.Get in touchWe'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode.Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an emailCheck out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook.Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime.Subscribe and follow the podcast: Listen to The SEO Mindset Podcast Check out all our episodes: The SEO Mindset Podcast website Copyright 2025 Sarah & Tazmin Mentioned in this episode:Check out our sponsor, STAT Search AnalyticsSTAT Search Analytics, a product by Moz, is the ultimate SERP tracking and analytics platform for tackling large-scale SEO with accuracy and ease. Whether you’re juggling multiple sites, millions of pages, or just a ton of keywords, STAT delivers precision SERP insights, fresh each day, so you can unlock new opportunities, drive more visibility, and prove the value of your SEO.
Find out more about STAT by following the link below:STAT