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The Disruptive Voice

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Jan 9, 2024 • 35min

120. Butterfly's Digital Revolution In Ultrasound: A Conversation with Darius Shahida

Five years ago, Darius Shahida, a member of the HBS Class of 2019, joined us in the podcast studio to discuss how Butterfly Network, a disruptive startup where he was employed as Chief Growth Officer, was working to revolutionize the ultrasound industry. Now, as the company's Chief Strategy Officer and Chief Business Development Officer, he joins his former BSSE professor, Derek van Bever, to reflect on Butterfly Network's entrepreneurial journey over the last half decade. Since Darius was last on the podcast, the company has gone public; has successfully commercialized the world's first semiconductor-based, whole-body, single-probe digital ultrasound device; has introduced its second generation device, Butterfly iQ+, along with new advances on the AI and software side of the business; and Butterfly has significantly expanded its market of users, with a presence in over 100 countries through commercial sales or global health deployments. In this conversation, Darius highlights these developments and also reflects on how the BSSE frameworks have helped to inform the company's emergent strategy over the years. As a hybrid disruptor - both a low end and a new market disruption - Butterfly Network's growth is fascinating to observe. Listen to learn about the company's enabling technology and disruptive business model, the promise of artificial intelligence, the different types of Butterfly customers (and the ramifications of that for strategy, particularly when competing against non-consumption), the company's vision for the future of ultrasound, and more!
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Dec 12, 2023 • 37min

119. Right Kind Of Wrong: A Conversation with Amy Edmondson

Amy Edmondson, author of 'Right Kind of Wrong: The Science of Failing Well', talks about the importance of embracing failure as a source of learning. She discusses the concept of intelligent failures and their relationship to innovation. The speakers also reflect on personal sliding door moments and the struggles of accepting mistakes in the writing process.
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Nov 21, 2023 • 60min

118. Leading Into The Age Of AI Through Fusion Strategy: A Panel Discussion

The promise of artificial intelligence is immense and companies that view AI as an enabler of corporate transformation can reap potentially enormous benefits in terms of both value creation and growth. In this panel discussion, Freddy Solis hosts his Innosight colleague and co-leader in the company’s global AI practice, Shari Parvarandeh, along with renowned thought leaders in management and information systems, and co-authors of the forthcoming book, Fusion Strategy, Vijay Govindarajan and Venkat Venkatraman, for a wide-reaching discussion on artificial intelligence and its implications for companies. Their conversation spans the genesis and current state of AI in business; its transformative impact across industries; blockers and enablers of adoption; different types of models and use cases; and when to build, buy, or partner, to cite but a few examples. Companies that stand to benefit from the vast opportunities that AI presents in virtually every industry will be those that act boldly and ahead of the curve. Listen to learn more!    Further information on Fusion Strategy can be found here: https://fusion.tuck.dartmouth.edu Innosight’s e-book, Leading Into The Age Of AI, can be found here: https://www.innosight.com/wp-content/uploads/2023/10/Innosight_Leading-into-the-Age-of-AI.pdf    
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Oct 31, 2023 • 45min

117. Creating Pathways To Opportunity at Western Governors University: A Conversation with Scott Pulsipher

Higher education has long been on an unsustainable trajectory, with rising costs - and subsequent debt passed on to students - hindering the ability of many to get ahead. In this episode of The Disruptive Voice, education author and researcher, Michael Horn, hosts fellow Harvard Business School alumnus Scott Pulsipher, President of Western Governors University (WGU). Among many topics, the two discuss how the accredited, non-profit university is disrupting traditional models of higher education through its online, competency-based model. A long-time friend of Clayton Christensen's, Scott shares how Clay’s frameworks have been instrumental to his thinking and also how Clay's work helped to inform WGU's unique model, even before Scott became President. With a strong focus on serving its students, the majority of whom haven’t been well served or served at all by traditional models of learning, along with an alumni base of over 340,000 graduates, Western Governors University is a prime example of Disruptive Innovation as a powerful force for democratizing access and opportunity.
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Oct 10, 2023 • 33min

116. Four Companies Creating a Market for Solar Energy in Nigeria: A Conversation with Efosa Ojomo and Sandy Sanchez

Last June, Efosa Ojomo and Sandy Sanchez were on the podcast to discuss the process of market creation - discovery, distribution, and democratization - and specifically, as it applied to the creation of a market for solar energy in Nigeria. In this new episode, they return to the recording studio to share with us specific examples of four companies that are getting it right. SunFi, co-founded by HBS alumnus Tomiwa Igun, highlights successful employment of an emergent rather than deliberate strategy; Steamaco illustrates benefits drawn from a clear understanding of customers' Jobs To Be Done; Husk Power Systems exemplifies the strength of pull (as opposed to push) strategies in emerging markets; and Auxano is a company now firmly in the midst of the important distribution phase of the market creation process. There are lessons to be learned from all four of these examples, businesses that to-date have been successful in addressing barriers to market creation in the energy sector in Nigeria. In this conversation, Efosa and Sandy reflect on these learnings. Of further note is that, for listeners wanting to learn more, the duo have also recently published a paper entitled, Accelerating The Adoption of Solar Energy in Nigeria: A Market-Creation Strategy. As Efosa says, “People don’t want solar. People want progress.” With this in mind, real advancements can be made towards reaching the last stage of the market creation process - democratization, and in this case democratizing access to electricity in Nigeria and beyond.  
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Sep 19, 2023 • 46min

115. Build The Life You Want: A Conversation with Arthur Brooks and Karen Dillon

Arthur Brooks, who teaches Leadership and Happiness at Harvard Business School, joins Karen Dillon to discuss practical strategies for becoming happier from their book 'Build The Life You Want'. They explore misconceptions about happiness, the importance of emotional self-management, strategies for becoming metacognitive, and the neurochemical cascade of falling in love. Listen to learn more!
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Aug 29, 2023 • 31min

114. The Role of Senior Executives in Leading New Growth Initiatives: A Conversation with Robyn Bolton

In this podcast, Robyn Bolton discusses the role of senior executives in leading new growth initiatives. She highlights the importance of senior leaders standing astride mainstream and disruptive growth businesses, sensing changing circumstances, and adjusting metrics to create space for employees to spot disruptive opportunities. Robyn emphasizes the need for senior leaders to act when business is good rather than during difficult times. The chapter descriptions include exploring the challenges of information asymmetry, managing innovation, and the importance of vigilance in disruptive innovation.
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Aug 8, 2023 • 47min

113. The Capitalist's Dilemma: A Conversation with Derek van Bever

"In our view, the crux of the problem is that investments in different types of innovation affect economies (and companies) in very different ways – but are evaluated using the same (flawed) metrics. Specifically, financial markets – and companies themselves – use assessment metrics that make innovations that eliminate jobs more attractive than those that create jobs.” This quote comes from the 2014 HBR article that Clayton Christensen and Derek van Bever co-authored, entitled The Capitalist’s Dilemma. As you’ll hear in this conversation, the article is as relevant today as it was when it was first published nearly a decade ago. In this episode – originally recorded as part of Aidan McCullen’s three month series on The Innovation Show dedicated to Clay’s life and work - Derek joins Aidan to discuss a number of topics related to the article's main theme, that being the assertion that “the tools we use to guide our investments are blind to the best opportunities for creating new jobs and new markets.” For instance, Derek considers how our behavior, in interacting with metrics, can often lead to unfortunate consequences; the pull of established markets; the different types of innovation (performance-improving, efficiency, and market-creating) and their respective impacts on growth; the scarcity of long-term investors; and the challenges faced by corporate innovators, to cite but a few examples. Also discussed are potential solutions to the capitalist's dilemma, along with the observation that if people understand the dilemma, they are then better equipped to respond to the challenges that it presents. 
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Jul 18, 2023 • 49min

112. The Microstress Effect: A Conversation with Rob Cross and Karen Dillon

Clayton Christensen, in a 2012 Tedx Talk, while drawing on insights from How Will You Measure Your Life, said, "The way we invest our time and energy and talents (sometimes) causes us to implement a strategy that we wouldn't at all plan to pursue." Now, his co-author on that book, Karen Dillon, has partnered with Rob Cross to write The Microstress Effect: How Little Things Pile Up And Create Big Problems - And What To Do About It, which she views as a sort of companion book to How Will You Measure Your Life. Specifically, while her work with Clay sets forth important frameworks for thinking about the decisions that we make in our lives, including the longer term consequences of our choices, The Microstress Effect helps readers to understand why and how we make those decisions, while also providing concrete tools for living intentionally. There is certainly a hidden but very real toll resulting from the accumulation of small moments of stress in our lives. However, if we recognize these microstresses - those that drain our capacity to manage work and life; those that deplete our emotional reserves; and those that challenge our identities - we can then take deliberate actions to navigate the obstacle course of those stresses, leading to increased resilience and overall happier lives. In this conversation, hosted by Katie Zandbergen, Rob and Karen not only delve into the concept of microstress but also discuss a number of antidotes, including finding purpose, the power of living a multidimensional life, the importance of authentic and diverse connections, and more that can be done to proactively foster resiliency and improve well-being.
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Jun 27, 2023 • 34min

111. Creating a Market for Solar Energy in Nigeria: A Conversation with Efosa Ojomo

Nigeria is home to the largest energy deficit in the world. What can be done to address the striking level of energy poverty in the country? Clayton Christensen used to say that good theory helps us to explain the world but that great theory helps us to transform it. With this in mind, co-author with Clay of The Prosperity Paradox, Efosa Ojomo, joins host Sandy Sanchez to consider the application of the frameworks to the energy sector in Nigeria, using them as lenses through which to assess the adoption – or lack thereof – of solar energy in the country. Solutions to many of the current energy sector challenges in Nigeria lie in the process of market creation, which Efosa outlines as discovery, distribution, and democratization. Currently, too many attempt to jump from the discovery phase directly to democratization, wanting to push modular energy solutions out to the population but without first understanding the process by which markets are created or the context in which the solutions may be absorbed. With a better grasp of Nigerians’ Jobs To Be Done (e.g. "How is this energy going to power your life?"), those in the energy sector can establish value-add solutions and business models that will work for the adoption of solar energy, such that people will want to pull the solutions into their lives, creating new energy markets along the way. The distribution phase is crucial to this process, as it is in this phase where infrastructure is built, where trust is established, where discoveries are made profitable, and where democratization becomes possible. In other words, theory can help us to better understand how to get crucial solar energy infrastructure to as many people as possible, building a stable bridge between discovery and democratization. Listen to learn more about the process and potential of market creating innovations and, in this instance, how it's applied to the acceleration of solar energy adoption in Nigeria.

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