Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business cover image

Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business

Latest episodes

undefined
Aug 12, 2020 • 53min

SPS 066: Myers Briggs for Writing A Book: How To Use Your Unique Personality Type (And Strength) To Maximize The Success Of Your Book with Gary Williams

In this captivating episode, I am thrilled to have Gary Williams. With over 4,000 hours of coaching calls and a passion for helping authors bring their books to life, Gary shares his valuable insights on utilizing the Myers-Briggs personality assessment as a powerful tool in the writing process. Discover the methodology he has honed to perfection, and learn how you can apply this transformative approach to create meaningful change in your life.The Myers-Briggs test provides a comprehensive understanding of the four distinct preference types that shape individuals' unique personalities. This invaluable tool allows authors to uncover their natural preferences and identify their specific personality type. By gaining this self-awareness, you can harness your strengths and optimize your writing journey.As Gary explains, individuals receive and process information through either sensing or intuition. Those who prefer sensing rely on concrete, black-and-white facts to comprehend the world around them. On the other hand, individuals who lean towards intuition rely on their "sixth sense" and thrive in theoretical and imaginative realms.Underlying these preferences are cognitive functions that influence the way our minds work. Different personality types approach the writing process in distinct ways. Structured individuals excel in organized and methodical work, while those who favor intuition embrace the creative freedom of open-ended exploration. Observing these preferences in action throughout the journey of writing a book or embarking on a new project is truly fascinating.Unlock the transformative potential of the Myers-Briggs assessment as you embark on your writing journey. Discover how understanding your unique preferences can empower you to craft your best work and navigate the path to authorship with confidence.Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki
undefined
Aug 5, 2020 • 60min

SPS 065: How To Write & Publish A Quality Children's Book That Kids LOVE to Read And Parents Are Proud To Buy with Marcy Pusey

In this exciting episode, I am joined by Marcy Pusey, a pioneer student at selfpublishing.com and a multi-genre author, including children's books, memoirs, and self-help books. With her extensive experience as an sp.com coach and over 3,000 coaching calls, Marcy has guided numerous students in achieving their publishing dreams. As the creator of the selfpublishing.com Children's Book program, she specializes in assisting aspiring children's book authors.Having spent seven years navigating the traditional publishing industry, attending conferences, and participating in various clubs, Marcy felt frustrated by the lack of tangible results. Despite having traditionally published books, they were only accessible through a small press, limiting their reach to the homeschool community and curriculum settings. Even agents who recognized her talent at writing conferences refused to represent her. Disillusioned, Marcy began to doubt her calling as a writer.Everything changed when Marcy stumbled upon one of my videos, which introduced her to the concept of selfpublishing.com. Intrigued by the possibilities, she joined selfpublishing.com, even though at the time, the program only offered Adult Nonfiction classes. Determined to experience the selfpublishing.com journey, Marcy devised an idea for an adult non-fiction book to participate in the class. It became her last attempt to validate her true identity as a writer and embark on a path aligned with her passion.Join us as we explore the accessibility and benefits of self-publishing, the high overhead costs of traditional publishing, and the importance of retaining creative control over your work. Discover the path to making your children's book a reality, and learn why self-publishing is the empowering choice for authors seeking to share their stories with the world.Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki
undefined
Jul 29, 2020 • 58min

SPS 064: Fundamentals of Fiction: How To Write A Great Story & Build A Fiction Career (What I Learned From 7,000+ Calls With SPS Students) with Ramy Vance

In this captivating episode, I am thrilled to have Ramy Vance as our guest. Ramy was one of the first students at Self Publishing School and is now the lead SPS Coach and the mastermind behind the Fundamentals of Fiction Story program. With an impressive portfolio of 29 books and over 7,000 coaching calls, Ramy brings a wealth of authorship, marketing, and tier one experience to the table.Ramy's publishing journey began in 2004 when he established his own publishing company to navigate the world of book publishing. Despite facing a tight deadline due to his wife's pregnancy announcement in 2014, Ramy set a goal to have his first book published before the baby's due date.As a career author, Ramy understands the importance of identifying and capitalizing on reader trends and fads when selecting a genre. For instance, urban fantasy has seen a sustained trend with the academy theme, reminiscent of the beloved Harry Potter series. However, the key to choosing a genre lies in your personal passion and excitement. Write in the genre that ignites your creativity and fuels your enthusiasm. Simultaneously, it's crucial to comprehend the market, understand reader preferences, and find unique ways to stand out within your chosen genre.Throughout the episode, we delve into essential elements for fiction book success. Ramy shares invaluable insights on crafting a compelling fiction story with five crucial points, discovering your tier one marketing strategy for your fiction book, and the four elements necessary to thrive as a fiction writer.Join us to explore how to carve your own niche in the fiction market, uncover tips and hacks for crafting an engaging fiction book, and find the perfect twist or angle for your premise-level perspective. Ramy also addresses common mistakes made by fiction authors, highlighting the five recurring errors to avoid, and provides guidance on embracing constructive criticism from a writing coach.Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki
undefined
Jul 22, 2020 • 41min

SPS 063: How To Get On Ellen & The Today Show (13 Steps To A NYT Bestseller) with Lewis Howes

In this exciting episode, I have the privilege of hosting Lewis Howes, a renowned keynote speaker, business coach, and NY Times best-selling author of the widely acclaimed book, The School of Greatness. Lewis's newest release, The Mask of Masculinity, has been making waves in the industry. With his immensely popular podcast, The School of Greatness, amassing over 250 million downloads and featuring captivating interviews with remarkable guests, Lewis is here to share his wisdom on leveraging books to grow your business and using publicity to increase book sales.Back in 2009, Lewis was an early adopter of LinkedIn, teaching people how to harness the power of this new platform. He observed that influencers who authored books gained greater recognition and secured lucrative brand deals. "Having a book gives you a sense of authenticity and tangibility as a brand. It's something special."A pivotal moment for Lewis occurred when his brother handed him a book on Christmas in 2007. This captivating read opened his mind to new possibilities, even though he had never been particularly interested in books before. Inspired by this experience, Lewis set out on a mission to write a book that would have a similar impact on others.Tune in to discover why making the New York Times bestseller list is a significant achievement for Lewis, how he distilled valuable takeaways from the top 20 bestselling authors on the list, and the importance of strategic book promotion. Lewis shares his insights on developing a relentless mindset when it comes to asking for opportunities and being prepared to hear the word "no."Keywords: how to get on the Ellen Show, Lewis Howes, keynote speaker, business coach, NY Times best-selling author, The School of Greatness, The Mask of Masculinity, book marketing, business growth, publicity strategies, selling more books, LinkedIn platform, book's impact on brand, book conferences, public speaking, dyslexia challenges, team support, New York Times bestseller list, strategic book promotion, mindset for success, embracing rejection.Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki
undefined
Jul 15, 2020 • 44min

SPS 062: Creating The Perfect Book Title...And The Outreach Template You Can Use To Get Booked On Any Podcast with Dane Maxwell

In this captivating episode, I am joined by Dane Maxwell, a trusted friend and mentor. As the founder of The Foundation, an esteemed online education company that empowers aspiring entrepreneurs, Dane has a wealth of knowledge to share. His impactful speaking engagements, including a recent appearance at Advantage Live, have resonated deeply with conference attendees. Dane's latest book, Start From Zero, is a testament to his passion for guiding others in launching their own successful businesses.Dane believes in the tremendous power of words and their potential to build million-dollar enterprises or six-figure businesses. Drawing inspiration from The Sixteen Word Sales Letter, he emphasizes that crafting compelling copy is as simple as defining one core belief and addressing ten key questions to create copy that sells.When it comes to creating a remarkable book title, Dane encourages aspiring authors to seek uniqueness and draw from their inner selves. What emotions do you want to convey? How does your story benefit others? "By detaching ourselves from the success of our book and acknowledging that our well-being is not dependent on its success, we unlock a state of creativity." Dane reminds us that our book is a beautiful expression in the world and should not be synonymous with our identity.To discover the perfect book title, Dane advises delving into the depths of your being, embracing those aspects that may feel hesitant to be seen, and granting yourself permission to be witnessed by the world. "By granting yourself that permission, stand confidently behind the title that emerges from that profound experience."Join us as we explore the importance of a compelling book title, gain insights into the process of finding the right title for your book, and uncover Dane's innovative book launch strategies that set him apart from others in the industry.Discover how Dane successfully launched his book, Start From Zero, and harnessed it to fuel business growth. Unlock the secrets of writing words that sell and leave a lasting impact on your readers.Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki
undefined
Jul 8, 2020 • 41min

SPS 061: Overcoming Fear & Imposter Syndrome To Write Your Faith-Based Book with Jennifer Allwood

Join me in this captivating podcast episode as I sit down with Jennifer Allwood, a talented author, blogger, and podcaster based in Kansas City. Jennifer's expertise in the Christian space as a speaker and influencer has left a lasting impact on countless lives. In this empowering discussion, we delve into the world of writing Christian children's books and the journey towards creating impactful literature for young minds.Discover Jennifer's personal experiences as she shares candidly about her own fears and challenges, including her intense training for a triathlon and the hurdles she faced during the book writing process. We also explore her decision-making process in incorporating religious content into her book and how she effectively leveraged social media to boost sales.Throughout the episode, Jennifer offers invaluable insights on overcoming obstacles and pursuing one's dreams, drawing from her success as an entrepreneur and business coach. We delve into her decision to embrace her religious-based niche without hesitation and the pivotal moment when she made the bold choice to discard her entire book just six days before publication.Uncover the intriguing mindset and work style of creative individuals as Jennifer shares her experiences and reflections. Gain a deeper understanding of imposter syndrome and its impact on the lives and work of creative individuals, and learn valuable strategies for approaching others for endorsements or promotion of your own book.Whether you're an aspiring writer or simply curious about the process of crafting Christian children's books, this episode offers practical advice, inspiring anecdotes, and a wealth of knowledge from Jennifer Allwood's remarkable journey. Tune in now and unlock the secrets to writing and publishing your own impactful Christian children's book.Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki
undefined
Jul 1, 2020 • 38min

SPS 060: 1M+ Books Sold Through An Infomercial...And How I'm Selling 5k+ Copies/Week With A Free + Shipping Funnel with Dean Graziosi

Join me for an exciting interview with Dean Graziosi, a renowned entrepreneur, New York Times Bestselling author, real estate expert, and captivating speaker. In this episode, we delve into Dean's remarkable journey and explore how he has leveraged books to build a thriving knowledge-based business. Get ready to be inspired as Dean shares his insights and experiences.Dean's most recent book, "Millionaire Success Habits," has transformed the lives of millions worldwide. Through his bestselling book and podcast of the same name, Dean has empowered individuals to take action and unlock their true potential. Additionally, Dean joined forces with Tony Robbins to launch the Knowledge Business Blueprint, a groundbreaking program that empowers entrepreneurs to leverage their expertise and create successful ventures.In this episode, Dean emphasizes the importance of sharing your knowledge and passion authentically. He advises overdelivering on value with initial offerings, creating anticipation for your big-ticket item, and ensuring that readers expect exceptional value from you.Tune in to discover the pivotal role mindset plays in the book creation process, and how writing a book can profoundly impact your life. Dean also shares invaluable tips on extracting marketing pieces from your book and discusses his current strategies for selling thousands of books daily. Learn why books hold the essence of their authors and how crafting an exceptional book can enhance your credibility and influence.Don't miss this insightful conversation with Dean Graziosi, where he reveals the secrets to building a knowledge-based business through the power of books. Gain the tools, inspiration, and knowledge you need to embark on your own journey to success.Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki
undefined
Jun 24, 2020 • 52min

SPS 059: The Ultimate Guide To Publishing A Cookbook That Sells (Growing Your Business As A Health Expert Using A Book) with JJ Virgin

Discover the secrets of crafting a captivating cookbook in this episode featuring special guest JJ Virgin. Join us as we delve into the world of cookbook writing with JJ, an esteemed personality in the fitness industry, a four-time New York Times Bestselling Author, and an accomplished entrepreneur. Her insights and experiences will equip you with the knowledge to embark on your own cookbook writing journey.In this episode, JJ shares her personal journey into book writing, starting with her first book written during her relationship with a screenwriter. While offered a substantial sum by the publisher of Chicken Soup for the Soul, she made the bold decision to self-publish and entered into a contract with her boyfriend that shaped her future endeavors.Her second book, "Six Weeks from Sleeveless to Sexy," led her on a unique publishing journey, where an editor at Simon and Schuster immediately expressed interest upon seeing her book. JJ highlights the differences between traditional and self-publishing, emphasizing the advantages of self-publishing, including the ability to release updated editions more easily.Drawing from her experience writing "The Virgin Diet," JJ reveals the challenges of naming and publishing a cookbook, especially when faced with a competing title released by another author. She provides valuable advice on marketing and the intricacies of cookbook creation that every aspiring cookbook author should knowWatch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki
undefined
Jun 17, 2020 • 49min

SPS 058: Transitioning From Writer To Speaker Using "Endless Referrals" & "The Go-Giver Way" with Bob Burb

Get ready for a fun and insightful episode as we welcome Bob Burg, a renowned speaker and author of captivating books like "The Go-Giver," "The Go-Giver Series," and "Endless Referrals." Bob shares his secrets on how to turn your book into a series while delivering an uplifting and fulfilling approach to business that is not only emotionally rewarding but financially lucrative.In this engaging conversation, Bob recounts his journey in the speaking industry and how he experienced significant growth after heeding the advice of fellow professional speakers. They suggested that he write a book to take his career to the next level. Bob quickly realized that his book could serve as a proactive tool to sell his services more effectively, efficiently, and consistently.Discover Bob's unique process of contacting professionals and utilizing strategic questions to gauge their interest, needs, and budget. He reveals the power of obtaining permission to send someone your book, as it positions your work as a valuable resource that they will appreciate.Prepare to be inspired as Bob reveals how he successfully sold 950,000 books and provides actionable tips on transforming your book into a series. Discover how to leverage your book to grow your speaking business and the importance of building systems and processes to achieve your goals.Tune in now and uncover the secrets to turning your book into a captivating series. Gain valuable insights from Bob Burg's expertise and learn how go-givers and go-getters can go far in the world of business.Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki
undefined
Jun 10, 2020 • 43min

SPS 057: A Skeptic's Guide To Writing A Book with Dave Hollis (How We Use Books To Drive Everything We Do At The Hollis Company)

Join Dave Hollis, a #1 New York Times Best-Selling author and top motivational speaker, in this episode as he shares invaluable insights on how to write a business-based book. Dave, along with his wife Rachel Hollis, co-founded The Hollis Company, a leading inspirational brand dedicated to empowering individuals to make positive and lasting change in their lives. With their media, products, and supportive community, they have transformed countless lives.In this engaging conversation, Dave discusses his journey of scaling his business while venturing into book writing. Despite initial doubts, he embraced the process and now celebrates over four million copies sold. Discover Dave's personal experiences and reflections as he navigated the challenges of authenticity and vulnerability in writing about his struggles and the tools he employed to become a better father and husband.With a candid and honest approach, Dave explores the importance of owning one's story and the difficulty of sharing critical experiences. Additionally, he reveals how he adapted his book launch during the COVID-19 pandemic and adjusted his mindset to effectively deliver his message.Tune in to learn how writing became a therapeutic process for Dave and how his book resonated with readers. Discover the power of authenticity in connecting with your audience and gain valuable tips on writing a business-based book that captures readers' attention. Whether you're a seasoned author or a budding writer, this episode provides actionable insights to help you embark on your own journey of writing a compelling business-based book.Don't miss this opportunity to learn from Dave Hollis and unlock the secrets to writing a successful book that leaves a lasting impact. Start your journey towards becoming a published author and gain the knowledge to share your story with the world.Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode