Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business cover image

Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business

Latest episodes

undefined
Nov 6, 2024 • 42min

SPS 285 How To Get On TV with Forbes Riley (What I Learned Doing $2B+ Infomercials)

Unlock the secrets to mastering the art of pitching with insights from the dynamic Dr. Forbes Riley, a celebrated TV personality and entrepreneur. Discover how she transformed an unexpected opportunity with Body by Jake into a thriving career in television, shaping her expertise in selling and marketing. If you've ever dreamed of making your mark on TV or capturing an audience with your book, Forbes offers invaluable wisdom on breaking through the noise and capturing attention.From crafting compelling pitches to leveraging public speaking for book promotion, this episode is packed with strategies to elevate your media presence. We explore the shifting landscape of television and infomercials, recognizing the enduring influence of strategic marketing and the increasing importance of digital platforms. With personal anecdotes from touring with industry titans and insights into the role of storytelling, we provide a roadmap for engaging with audiences and making a meaningful impact.Join us as we delve into collaborative ventures and online entrepreneurship, showing how networking and family support can propel success. Dr. Riley shares exercises for honing your pitching skills, turning concepts into published works, and gaining visibility. As she gears up to launch her new book, "Pitch Secrets," Forbes invites listeners to engage with her masterclass, designed to empower and inspire you to achieve your goals. Whether you're an author, entrepreneur, or aspiring TV personality, tap into this treasure trove of knowledge and set yourself on the path to success.Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki
undefined
Oct 30, 2024 • 35min

SPS 283: How I Sold 12,000+ Copies & Generated $2M+ From My Book with Brad Hart

What if you could transform a simple book into a $2 million business empire? Join us for an enlightening conversation with Brad Hart, the innovative mind behind Build A Mastermind and author of "The 8-Minute Mastermind." Brad's passion for writing and facilitating masterminds has not only shaped his career but also cultivated a thriving global community. Here, he shares his journey of participating in over 50 masterminds, the unique value of the "hot seat" experience, and how a catchy book title can spark worldwide interest.Brad unveils the mastermind behind his book funnel strategy, which cleverly captures potential readers through strategic free value offerings. By thinking in numbers and focusing on relationship-building, Brad demonstrates how providing valuable resources from the start can lead to meaningful customer engagements. These insights are drawn from his finance background, emphasizing the long-term profitability of nurturing connections with readers. Through thoughtful follow-ups and refined offerings based on feedback, Brad showcases how a book can evolve to better serve its audience over time.Dive into the art of pricing and converting leads with Brad's expert advice on optimizing sales funnels. Discover the power of free plus shipping offers, order form bumps, and one-time offers that keep customers engaged and coming back for more. Brad explains the psychology behind pricing and the importance of testing different points to find what works best for your audience. With a keen focus on maintaining a sustainable balance between advertising costs and sales outcomes, this episode wraps up by highlighting the innovative use of book funnels for self-liquidating customer acquisition, urging authors to see their publications as powerful lead generators.Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki
undefined
Oct 23, 2024 • 41min

SPS 282 Scaling Faith Based Businesses & Running Massive Live Events with Nick Unsworth

Ever wondered how an entrepreneur seamlessly pivots between industries while aligning business with personal faith? Get inspired as Nick Unsworth shares his incredible journey from San Diego to Texas, navigating the worlds of telecom, real estate, and Facebook marketing. Having sold his first business by age 30, Nick reveals the secrets of timing and the power of being an igniter. His story is a masterclass in leveraging past successes and failures to fuel future growth, all while integrating his profound journey of faith into his business endeavors.Discover how Nick’s transformative experience as a born-again Christian shaped a business model that intertwines spiritual growth with entrepreneurial success. By sharing his personal testimony and incorporating faith into his company's mission, Nick has built a community rooted in shared values, leading to explosive growth among Christian entrepreneurs in real estate. Learn how this faith-driven approach not only connects business goals with community building but also supports charitable causes like Tim Tebow's foundation through strategic partnerships.Experience the power of authenticity and strategic event planning as Nick explores successful virtual events and influencer marketing. From securing notable speakers to enhancing engagement through creative incentives, Nick and his wife Megan showcase the importance of passion and mission alignment. By embracing transparency and the law of reciprocity, they have created an impactful high-ticket coaching program and community events that resonate with their audience, ensuring long-term success and meaningful client relationships. Listen in for actionable insights and connect with Nick for more inspiration on living your own life on fire.Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki
undefined
Oct 16, 2024 • 39min

SPS 281 Selling, Prospecting, And Growing Your Income As An Authorpreneur with Wendy Weiss

Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki
undefined
Oct 9, 2024 • 38min

SPS 280 Reclaiming Time: From Struggles to Success, Building a Business You Love with Dan Martell

What if you could reclaim hours of your day to focus on what truly energizes you? Join us for an enlightening conversation with Dan Martell, celebrated SaaS visionary and author of "Buy Back Your Time." Dan shares his journey from a challenging past to becoming a successful entrepreneur dedicated to empowering others to create businesses they love. We explore the serendipitous events that shaped his path, including a life-changing snowboarding trip and a transformative conference encounter.Uncover the secrets behind Dan’s innovative "buyback principle," a game-changer for entrepreneurs facing the complexities and pressures of business growth. Discover how conducting time and energy audits can help you identify and delegate low-value tasks, paving the way for a more fulfilling and sustainable business environment. You'll hear compelling stories and actionable strategies that highlight the importance of reclaiming your time, preventing burnout, and focusing on high-value activities that truly inspire.Dan reveals practical approaches to efficient calendar management and delegation, drawing inspiration from successful figures like Richard Branson. Learn about the "replacement ladder" strategy and the powerful "camcorder method" for seamless training and process documentation. Plus, Dan offers access to his exclusive 42-page Executive Assistant playbook, a valuable resource for enhancing productivity. Tune in to discover how you can build a thriving business without losing your passion or sacrificing your well-being.Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki
undefined
Oct 2, 2024 • 44min

SPS 279 From Disney Photographer to Inspirational Leader: Harnessing Positivity with Jess Ekstrom

Ever wondered how a simple act of kindness can spark a movement? Join us as we welcome the inspiring Jess Ekstrom, entrepreneur and author, who shares her journey from a Disney World photographer to an impactful motivational speaker. Jess's story begins with a heartfelt experience at the Make-A-Wish Foundation, where she witnessed the power of storytelling through a young girl named Renee. This pivotal moment fueled Jess's passion for helping children with cancer, leading her to establish Headbands of Hope, a business that thrives on spreading joy through small, meaningful actions.Discover how Jess turns every challenge into an opportunity by embracing the power of optimism and action. By shifting her approach to public speaking, Jess has moved from seeking the spotlight to becoming a lighthouse of inspiration, guiding audiences to new insights and perspectives. Her approach to storytelling is not just about entertainment; it's a transformative tool that can reshape lives and drive positive change. With her book, "Chasing the Bright Side," Jess encourages others to harness positivity and turn their dreams into reality.Our conversation doesn't stop there. Jess shares her insights into the evolving landscape of book publishing and the strategic advantages of self-publishing. We explore the art of scaling speaking engagements, from leveraging referral networks to crafting compelling marketing materials. As we celebrate upcoming collaborations, Jess reminds us of the power of teamwork and shared goals, leaving us with practical tips and a renewed appreciation for the stories we all carry within us. Tune in for an episode brimming with inspiration and actionable insights.Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki
undefined
Sep 25, 2024 • 34min

SPS 278 Building a Business Empire: From Wine Enthusiast to Marketing Maverick with Gary Vee

Ever wondered how a wine enthusiast could transform into a global business mogul? Join us as Gary Vee, the trailblazing entrepreneur and marketing genius, shares his incredible journey from the "wine guy" to a powerhouse in the business world. Discover the pivotal role his book "Crush it" played in this transformation and learn why integrating book publishing with social media is a game-changer. Gary’s expertise in spotting trends and adopting emerging platforms promises a treasure trove of insights for anyone looking to stay ahead in the ever-evolving marketing landscape.Managing successful ventures is no easy feat, but Gary makes it sound almost effortless. Dive into his unique leadership style at VaynerX, where he balances roles across VaynerMedia, The Sasha Group, and more. Learn how Gary prioritizes personal happiness over financial gain, ensuring that each business under his umbrella receives the attention it needs. His passion for fostering deep relationships within his organizations and maintaining his roots at Wine Library offer a masterclass in balancing professional and personal commitments.For those aiming to scale their businesses to new heights, Gary’s strategies are invaluable. Discover why having a reliable right-hand person and a tenacious attitude are essential for growth. Gary shares his wisdom on the importance of patience, innovation, and mastering organic social media to scale from millions to even greater financial success. He also emphasizes the importance of focusing on your supporters rather than skeptics, drawing from his own experiences to inspire resilience and conviction. Tune in for practical advice and timeless insights from one of the most influential voices in business today.Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki
undefined
Sep 19, 2024 • 52min

SPS 277: Speaker 201 Masterclass: Building An 8 Figure Speaking Business with Josh Shipp

Ready to unlock the secrets of building an eight-figure speaking business? Join us as we sit down with Josh Shipp, an inspiring former at-risk foster kid turned celebrated youth advocate and speaker. With his incredible journey from adversity to success, Josh shares his expert insights on everything from booking speaking gigs and refining your presentation skills to scaling your business to monumental heights. You'll hear about his career milestones, including viral video success and major media appearances, and learn why some common myths, like the necessity of media kits, might not hold you back as much as you think.Ever wondered what makes a demo video truly stand out? We'll guide you through the process of crafting the perfect demo video, spotlighting its crucial structure and elements. Discover why a strong introduction with a credibility montage, showcasing your best content, and authoritative testimonials are essential. Plus, we'll provide valuable advice on creating a compelling speech with a clear, impactful message, perfect for authors and speakers aiming to book more gigs and refine their presentations. This episode is packed with practical tools to help you elevate your speaking business.Scaling your speaking business is no small feat, but Josh breaks it down with advanced strategies for securing referrals, rebooking engagements, and engaging with decision-makers effectively. Learn the importance of audience reactions, client feedback, and post-event surveys in measuring success and maximizing opportunities. We'll also discuss the benefits of partnering with reputable speaker bureaus and the significance of building an internal team for managing leads. Plus, elevate your speech presentation skills by drawing inspiration from renowned preachers. Tune in for actionable advice and inspiration from Josh Shipp to transform your speaking career.Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki
undefined
Sep 15, 2024 • 44min

SPS 276: Building A Writing Empire: From Struggling Entrepreneur To Bestselling Author with Dean Graziozi

Unlock the secrets to turning your writing into a flourishing business with our special guest, Dean Graziosi, a seasoned entrepreneur and bestselling author. Dean reveals invaluable insights on how to harness your personal experiences and passions to create transformative content, including books, courses, and workshops. He underscores the essential elements of belief, perseverance, and strategic mentorship, all while juggling multiple companies, family life, and his collaboration with Tony Robbins at Mastermind.com.Dean's journey from a collision shop owner to a successful information products seller is nothing short of inspiring. He shares the pivotal moment that changed his life – discovering Tony Robbins and investing heavily in his dreams despite the financial risks and skepticism from others. This chapter delves into the power of determination, how adversity can help you find your true calling, and the profound impact a mentor can have on your life.If you’ve ever doubted your ability to write a book, Dean’s personal anecdotes will inspire you to push through. From overcoming dyslexia and editor feedback to mastering strategic marketing and building revenue through value ladders, Dean provides a roadmap to success. His story of turning "Millionaire Success Habits" into a revenue-generating powerhouse is a testament to the importance of leveraging your unique voice and experiences. Tune in to learn how to transform your writing into a thriving business and make a lasting impact with your story.Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki
undefined
Sep 5, 2024 • 37min

SPS 275 No Guilt Mom: Publishing A Book & Creating A Business You Love with JoAnn Crohn

Ever wondered how to balance the demands of motherhood with running a successful business? Joanne Krohn, founder of No Guilt Mom, shares her extraordinary journey from starting a mom blog during maternity leave to building a thriving online platform and becoming a published author. Discover how Joanne leveraged her background in behavior and psychology to create meaningful content for parents, and learn about the strategies she used to promote her first book, "Drama-Free Homework," alongside her popular course, Homework 911.Listen as Joanne opens up about the persistence and resilience it takes to grow a business, including overcoming failures and harnessing personal strengths identified through the StrengthsFinder test. Joanne offers invaluable advice on writing for different audiences, stressing the importance of clear, simple communication, especially when engaging with children and parents. She also provides a behind-the-scenes look at the lengthy process of crafting her "No-Guilt Mom" book and the lessons learned along the way.In this conversation, we explore Joanne's transition from a fashion-oriented blog to creating impactful online courses for parents. Learn how she identified and addressed real pain points, leading to the successful launch of products like her Homework 911 course. Joanne shares innovative marketing strategies that helped build a strong membership community, including the annual Happy Mom Summit, which has proven to be a key driver of member acquisition and retention. Tune in for a treasure trove of insights on blending motherhood with entrepreneurial success, and the importance of starting imperfectly but with genuine passion.Watch the free training: https://selfpublishing.com/freetrainingSchedule a no-cost call with our team: https://selfpublishing.com/schedule Here are some links that might come in handy: Apply for a free book consultation Register for our free on-demand training Must-watch episodes: SPS 044: Using A Free + Shipping Book Funnel with Anik Singal SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner