Scent World

Inspiring children to “bake” the world a better place for decades, Strawberry Shortcake has long been an icon for her cheerful attitude, emphasizing that even the smallest efforts can make a huge difference. Scentbird's product development team worked to translate her sweet, joyful spirit into scent form, using the scented dolls and the sweet treat that shares her name as muses.Who better to share their first impressions than true gourmand girlies Marianne Mychaskiw and TikTok star Paul Fino, a.k.a. @paulreactss? In this episode of our “Having a Moment” series, they immerse you in the nostalgic (and delicious!) world of Strawberry Shortcake, exploring: What went into capturing the taste of a freshly-baked strawberry shortcake? And how does it activate neural pathways that evoke joyful memories?Shop the new Strawberry Shortcake fragrance starting Tuesday, October 1st, on Scentbird.com.

If Jurassic Park recreated dinosaurs, could we do the same for flowers? Scientist and founder Jasmina Aganovic thinks so, framing her work as “science possibility, not science fiction.” Her brand, Future Society, is bringing extinct flowers back to life—as fragrances. They’ve partnered with some of the world’s best perfumers, who used DNA sequencing data to let their imaginations run wild. Just like that, their Scent Surrection Collection was born—six fragrances, each inspired by flowers that vanished from around the world, including fan-favorites Solar Canopy and Floating Forest.In this episode, Jasmina sits down with Scentbird’s Marianne Mychaskiw. She takes us inside her creative process, opens up about the challenges of merging science and art, and reminds us that, just like these flowers, every human is capable of reinvention.Highlights:• Intro to Jasmina• Merging biology and beauty• The inspiration for Future Society• Invisible Woods• Solar Canopy• “Our fragrances are polarizing”• Did the flowers actually smell like this!?• The science behind the process• Grassland Opera• Reclaimed Flame• Floating Forest• Science vs. nature• “All things are interconnected”• Learning scent development• Scent Connection, Lost Beauties Edition• Rapid-fire round: scents inspired by extinct animals• “We can invent our tomorrow”Featured Fragrances:Solar Canopy by Future SocietyFloating Forest by Future SocietyHaunted Rose by Future SocietyDiscovery Set by Future SocietySoak in all of our audio and video content at https://podcast.scentbird.com.

Andre Drummond, a 2x NBA All-Star, recently made history with his 10,000th career rebound. Known for his precision and power on the court, Andre’s game is as much about mental strength as it is physical. And it turns out he’s quite the scent connoisseur. Inspired by his Jamaican roots, he partnered with Drift to create Bungalow, his own signature car scent.In this episode, Andre sits down with Brittney Jackson Moseley, who leads integrated marketing at Scentbird. He reveals the self-care rituals that fuel his success, his favorite scents (including a deep cut!), and, yes, confirms that he always wears cologne on the court. He goes on to share how he makes hotel rooms smell like home no matter where his next game takes him, and opens up about mental health, reminding men that "it's okay to not be okay."Highlights:• Scent layering: yay or nay?• Andre’s Scentbird collection• Andre wears this scent outdoors• The moment Andre fell in love with scent• “My mom introduced me to everything”• Andre wears this scent to fancy dinners• Andre tries new scents… on the court!?• A playful scent with a (secret) note• Making a hotel room feel like home• You’d be surprised to know Andre loves this scent• Andre’s self-care routines• Men’s mental health: “It’s okay to not be okay”• The scent that inspired Andre• Creating Bungalow, a car scent by Drift• Scent Connection, Breakthroughs Edition• What it smelled like: being drafted for the NBA• What it smelled like: first All-Star selection• Being part of Kobe Bryant’s last game• What it smelled like: hitting a career-high• Competing with Rudy Gobert• “Once you get a taste of success…”• What it smelled like: 10,000 career rebounds• How Andre wants to be knownShop Andre Drummond’s Drift car scent:https://drift.co/blogs/news/august-scent-of-the-month-bungalow-by-andre-drummond?srsltid=AfmBOorsdhgzb95w-nJOThe9KiBY6iGIugHyQbFmLDseatv6jcMQumoJ.Explore Andre Drummond’s Scentbird collection: https://www.scentbird.com/collections-men/andre-drummond.Soak in all of our audio and video content at https://podcast.scentbird.com.

Bee Shapiro, a beauty editor for The New York Times for over a decade, never imagined she’d start her own fragrance brand. But when she became pregnant with her daughter, Ellis, and began cleaning up her beauty routine, she noticed a lack of sophisticated, clean fragrance options. In 2015, she founded Ellis Brooklyn as a modern American brand that seamlessly integrates into everyday life. The result? Fan-favorites like Florist, Salt, Miami Nectar, and her newest release, Dear Sky—a tribute to the American West with a surprising fruity twist.In this episode, Bee sits down with Marianne Mychaskiw, who leads communications at Scentbird. She opens up about her nonlinear career journey from lawyer to founder, how motherhood has influenced her creative process, and why she has learned to appreciate, rather than mask, so-called "bad" smells.Highlights:• Introducing Bee, a pioneer in clean fragrance• Bee’s non-linear path: from lawyer to founder• The (real) life of a beauty editor• Representation in the beauty industry• The early Michelle Phan days• The Ellis Brooklyn origin story• Breaking into fragrance• Myth, the first fragrance• Finding beauty in “bad” smells• Motherhood superpowers• Body mists• What does “modern” mean?• Miami Nectar, a #1 bestseller• Bottles inspired by South Beach pools• Salt, a unisex scent• A life coach’s advice on managing stress• Sun Fruit, a Hamptons pool party scent• Florist, pretty but not “dainty”• Dear Sky, the newest release• What does beauty mean to you?• Scent Connection, Life Moments Edition• 3 ways to find your passion in lifeFeatured Fragrances:Miami Nectar by Ellis BrooklynSalt by Ellis BrooklynSun Fruit by Ellis BrooklynFlorist by Ellis BrooklynDear Sky by Ellis BrooklynSoak in all of our audio and video content at https://podcast.scentbird.com.

As the daughter of a Jamaican mother and an American father, Keta Burke-Williams often felt like the girl who never fit in. Fragrance became a powerful way for her to escape. In 2022, she founded Ourside with a collection of three scents, each inspired by a daydream: Dusk, Moon Dust, and Nostalgia. It's an invitation to explore a world where your senses are free to play and wander beyond the ordinary—a world where every fragrance is a gateway to a place that exists only in your mind, yet feels incredibly real.In this episode, Keta sits down with Marianne Mychaskiw, who leads communications at Scentbird. She discusses embracing community at the heart of Ourside as a truly New York brand (with every scent formulated and manufactured in the Bronx), fragrance rituals anyone can practice, and the Jasmine flower that led to her most personal scent yet.Highlights:• Introducing Ourside• How to "rewild" your spirit• NYC community roots• "I was always searching for belonging"• Diversity in fragrance• Daydreams as inspiration• Moon Dust (a witchy scent)• The Discovery Set• Dusk (a boozy scent)• Collaborating with perfumer Darryl Do• Nostalgia (a love-it-or-hate-it scent)• The smell of figure skating• What's next? Daydreams from Jamaica• Ourside's R&D Insiders• Keta crafts scents inspired by dreams from across the internet• Keta's dream for the worldFeatured Fragrances:Dusk by OursideMoon Dust by OursideNostalgia by OursideDiscovery Set by OursideSoak in all of our audio and video content at https://podcast.scentbird.com.

“You can travel anywhere in the world with a fantastic fragrance,” says John Molloy, who co-founded Memo Paris in 2007 with his wife, Clara Molloy. The duo has since captured over 92 unique global destinations into a range of irresistible scents. They’ve pioneered leather fragrances, creating 15 unique scents that capture the richness and complexity of this classic note. All in all, their brand is about helping you find your place of grace, creating a world of beauty that treats the journey as the destination.In this episode, John sits down with Benny Campa, who runs product design at Scentbird. They take you on a tour around the world: Kenya, India, Texas, Costa Rica, and Portugal, and explore each of the scents inspired by these places. John shares stories from his travels, how scent can deepen your memories throughout life, and ways to “give your nose a chance” as you explore various perfumes.Highlights:• Traveling to 100+ countries and living in Geneva• Finding your place of grace• Introducing Clara Molloy, Memo’s Creative Director• Travel to Kenya with African Leather• Working with Aliénor Massenet, the brand’s nose• Love leather? Memo has 15 leather scents for you to choose from• The magic behind Memo’s signature illustrations• Travel to India with Madurai• What’s the best way to wear fragrance?• Travel to Texas with Marfa• Bottling the smell of cactus• Travel to Costa Rica with Tamarindo• A peek into Memo’s creative process• Travel to Portugal with Sintra• A blend of musk, vanilla, and gourmand• How to treat good perfume like a stylist• What makes Irish and French leather so specialFeatured Fragrances:African Leather by Memo ParisMadurai by Memo ParisMarfa by Memo ParisTamarindo by Memo ParisSintra by Memo ParisExplore the Memo Paris collection at https://www.scentbird.com/brand/memo-paris.Soak in all of our audio and video content at https://podcast.scentbird.com.

Vanilla is having a big moment and it’s not hard to see why. This cozy, sweet note brings a sense of warmth and comfort that just hits differently. Think of the nostalgia of baked cookies or that first sip of a vanilla latte—pure bliss, right? Lately, it feels like every perfume brand is jumping on the vanilla bandwagon, releasing scents that elevate the note and showcase its versatile charm. Whether mixed with florals, spices, or woods, vanilla adds that soft, sophisticated touch that’s simply irresistible. The result? A burst of new, delicious scents celebrating vanilla’s timeless appeal.Our bonus “Having a Moment” series dives into what’s trending in the fragrance world. In this two-part episode, Scentbird’s Marianne Mychaskiw is back with TikTok star Paul Fino, a.k.a. @paulreactss. As true “gourmand girlies,” they share their favorite vanilla scents and reveal Jennifer Hudson’s iconic signature fragrance, now finally back on the market.Scents Mentioned:That Girl | Viral Vanilla by Oakcha x @paulreactssBianco Latte by Giardini di ToscanaVanilla Sex by Tom FordVanilla Vice by SnifVanilla Candy Rock Sugar | 42 by KayaliYum Pistachio Gelato | 33 by KayaliPistachio by D.S. & DurgaVanilla | 28 by KayaliDaisy Wild by Marc JacobsShop That Girl | Viral Vanilla at https://www.oakcha.com/products/that-girl-viral-vanilla.Soak in all of our audio and video content at https://podcast.scentbird.com.

Vanilla is having a big moment and it’s not hard to see why. This cozy, sweet note brings a sense of warmth and comfort that just hits differently. Think of the nostalgia of baked cookies or that first sip of a vanilla latte—pure bliss, right? Lately, it feels like every perfume brand is jumping on the vanilla bandwagon, releasing scents that elevate and showcase its versatile charm. Whether mixed with florals, spices, or woods, vanilla adds that soft, sophisticated touch that’s simply irresistible. The result? A burst of new, delicious scents celebrating vanilla’s timeless appeal.Our bonus “Having a Moment” series dives into what’s trending in the fragrance world. In this two-part episode, Scentbird’s Marianne Mychaskiw is back with TikTok star Paul Fino, a.k.a. @paulreactss. As true “gourmand girlies,” they share their favorite vanilla scents and reveal Jennifer Hudson’s iconic signature fragrance, now finally back on the market.Scents Mentioned:Vanilla Vibes by Juliette Has a GunCookie Butter by SkinpotionVanilla Skin by PhlurMissing Person by PhlurIsland Vanilla by PacificaViva Vanilla by Bath & Body WorksEilish by Billie EilishVanilla | 28 by KayaliWild Madagascar Vanilla by Bath & Body Works7 Summers by Dime BeautyCloud by Ariana GrandeDirty Coconut by HereticAri by Ariana GrandeSoak in all of our audio and video content at https://podcast.scentbird.com.

They say, “don’t quit your job after your first Burning Man,” but that’s exactly what Rob did. He left behind a successful career as a retail executive and went on a journey to reconnect with himself. It was during a plant ceremony that he gained clarity on a new life purpose: opening a gender-free shopping environment. Less than a year later, in 2018, he launched The Phluid Project, a queer-centric store in New York City, the first of its kind, blending fashion, community, and activism. More recently, this vision has expanded to fragrance with a collection of four scents that blend feminine and masculine notes and break down barriers to self-expression.In this episode, Rob sits down with Brittney Jackson Mosley, who runs integrated marketing at Scentbird. He talks about his most popular scents (including a bestseller that’s perfect for summer), opens up about his journey embracing his full self, and answers intimate questions from his TikTok community.Highlights:• A life-changing Burning Man experience• The plant-based ceremony that “birthed” Phluid• Dissolving artificial labels• The “third gender” in indigenous wisdom• Phluid’s gender-free NYC fashion store• Queer-centric vs. queer exclusive• How Rob learned to embrace his full self• Mixing traditionally masculine and feminine notes• Transcend: dragon fruit and palo santo• Balance: the strongest Phluid scent• Intention: the newest (and bestselling) scent• Humanity: a great summer vibe• A super collaborative way to develop scents• Rob answers questions from his TikTok community• “Will it be easier to accept that some family will never support me?”• “How do you find queer communities in real life?”• “How do I express my gender fluidity in the corporate world?”• “How do you find the energy to keep going?”Featured Fragrances:Intention by The Phluid ProjectHumanity by The Phluid ProjectTranscend by The Phluid ProjectBalance by The Phluid ProjectSoak in all of our audio and video content at https://podcast.scentbird.com.

“It was surprising to see a couple of beauty rookies do everything right,” says James Manso as he reflects on his first encounter with House of Bō. Over tacos and margaritas, co-founders Bernardo Möller and Giancarlo Pérez opened up about their vision for the brand: fusing Mexican artistry with slow, experiential perfumery. Since launching in 2021, they’ve created sophisticated takes on a rose (Rosario), an oud (Infinitoud), and, more recently, a gourmand (Bombón).In this episode, the duo sits down with James, Beauty Market Editor at WWD and Beauty Inc. They talk about collaborations with some of the world’s greatest perfumers, their approach to hand-sculpting every bottle top, and the story behind their newest collection. At the end, they play a game that challenges them to reveal each other’s go-to scents.Highlights:• Meeting over tacos and margaritas• An “a-ha!” moment on a Dominican Republic vacation• “My Dad’s passing changed the course of my life”• Collaborating with Rodrigo Flores-Roux• The name "House of Bō"• Hand-sculpting bottle tops• Introducing the new collection• Oro Verde, a green amber that takes you to the jungle• Sources of inspiration• The idea for Rosario• Casa Blanca, a woody/fruity scent by Frank Voelkl• Bombón, a fancy take on a gourmand by Honorine Blanc• What drew Bernardo to Crave by Calvin Klein• Cool Water by Davidoff• Black Orchid by Tom Ford• Scent Connection, Soulmate Edition• Espiritu, the most visceral House of Bō scent• Daily fragrance rituals• Fragrance primer• Fragrance as self-expressionFeatured Fragrances:Espiritu by House of BōInfinitoud by House of BōRosario by House of BōOro Verde by House of BōBombón by House of BōCasa Blanca by House of BōSoak in all of our audio and video content at https://podcast.scentbird.com.