iGaming Daily

Matti Pekkanen, Founder and Director of Winlandia, shares his expertise on the shifting landscape of operator-affiliate relationships in the iGaming sector. He discusses the evolving trust dynamics fueled by data-driven transparency and the impacts of AI on collaboration. The dialogue includes insights on performance-based models, emphasizing the need for long-term partnerships and continuous content engagement. Pekkanen advocates for a move towards stronger, more transparent affiliations, hinting that the industry may be on the brink of a transformative overhaul.

In this intriguing conversation, SEO expert Daniel Lux, founder of Linxact.com, shares his deep knowledge of black hat SEO techniques. He explores why some marketers embrace these risky strategies for quick wins and discusses the controversial roles of cloaking and PBNs. Lux also delves into the effectiveness of link insertion and parasite SEO, showcasing how they often outperform traditional methods. He emphasizes the importance of understanding regulations and adapting to Google's evolving algorithms for sustained success in the digital marketing landscape.

iGaming Daily’s Road to Lisbon series continues!SBC Notícias Brasil Business Journalist Ana Maria Menezes is joined by Lois Bright, Co-Founder of Initiate International and Founder of Women in Gaming Africa, for an inspiring conversation covering visibility, empowerment, and the future of women in Africa’s iGaming market.Tune in to here:How Women in Gaming Africa is driving structural change and empowering women across the continent.Lois Bright’s vision for greater visibility and equality in the global gaming industry.Why the African stage at SBC Summit Lisbon is a must-watch for anyone interested in emerging markets.The challenges and opportunities in engaging African women as both players and industry leaders.What’s in store from Women in Gaming Africa at SBC Summit Lisbon, and how you can get involved.Want to know more? Book your tickets now at sbcevents.comHost: Ana Maria MenezesGuest: Lois BrightProducer: Anaya McDonaldEditor: Anaya McDonaldiGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

In today’s episode of iGaming Daily, SBC Media Manager Charlie Horner is joined by Managing Editor Jessica Welman to unpack the Missouri Gaming Commission’s shock decision to pass over FanDuel for a sports betting licence, selecting DraftKings and Circa instead. The pair also dive into Kalshi’s latest moves ahead of football season and explore new developments in the ongoing 1-800-GAMBLER story.Tune into today's episode to find out:Why Missouri shocked the industry by awarding untethered licences to DraftKings and Circa, leaving FanDuel out.How Circa’s $10 minimum bet policy is shaking up its “sharp bettor” strategy.What Kalshi is doing to gear up for football season with sportsbook-style markets.The latest on Brian Quintenz’s stalled CFTC nomination and the crypto world’s backlash.Why the future of the 1-800-GAMBLER hotline is suddenly uncertain.Links to articles:https://sbcamericas.com/2025/08/15/missouri-licenses-circa-sports/https://sbcamericas.com/2025/08/15/1-800-gambler-dispute-ccgnj-ncpg/https://sbcamericas.com/2025/08/18/kalshi-player-props-new-markets-cftc/https://sbcamericas.com/2025/08/18/circa-sports-minimum-bet-illinois/Host: Charlie HornerGuest: Jessica WelmanProducer: Anaya McDonaldEditor: Anaya McDonaldiGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

In today's episode of iGaming Daily, SBC Media Manager Charlie Horner is joined by SBC Noticias Business Journalist Damián Martínez and SBC Noticias Brazil Business Journalist Ana Maria Menezes. They discuss Brazil's proposed tax rises on the betting and gaming industry. But it's not all bad news, as Peru goes against the global grain with proposed tax cuts, while legislative efforts are also underway in Ecuador and Chile.Tune in to today's episode to find out:Why Brazils finance minister is seeking to raise taxes, and the industry's reactionWhether higher taxes could spook operators and slow down investment in Brazil.How Peru’s decision to roll back controversial tax hikes stacks up against Brazil’s approach.What Chile’s Senate approval for online casino gaming could mean for the size of its future market.And the big picture: is Latin America still iGaming’s fastest-growing playground, or are the rules starting to change?Links to articles:https://sbcnoticias.com/impuestos-juego-peru-reducir-drasticamente/https://sbcnoticias.com/senado-aprobo-proyecto-ley-regular-juego-online/ https://sbcnoticias.com/casinos-volver-ecuador-consulta-daniel-noboa/https://sbcnoticias.com/br/ibjr-posicionamento-aumento-impostos-apostas/Host: Charlie HornerGuests: Damián Martínez & Ana Maria MenezesProducer: Anaya McDonaldEditor: Anaya McDonaldiGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

iGaming Daily's "Road to Lisbon" series continues today, with SBC Media Manager and host Charlie Horner joined by Pedro Romero, Chief of Safer Gambling Partnerships at Betblocker. They explore Pedro's research into psychedelic drug treatment for gambling addiction, as well as exploring ways to prevent gambling harm. Listen to this episode to find out:Who should take responsibility for protecting players from gambling-related harm?Do regulators do enough to support responsible gambling initiatives?What role Betblocker plays in preventing gambling harm.What Pedro's background is in supporting people through their gambling addictions.Can psychedelic drugs be the answer to all gambling addictions?To hear more from Pedro, you can catch him at the SBC Summit Lisbon. He'll be participating in a panel on September 17th titled, "Debate: Who's really responsible for gaming?" on Stage 5 - Player Protection - Research.Panel DetailsTime: 14:40 - 15:20Topic: Debate: Who's really responsible for gaming?Location: Stage 5 - Player Protection - ResearchHost: Charlie HornerGuest: Pedro RomeroProducer: Anaya McDonaldEditor: Anaya McDonaldiGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

In today's episode of iGaming Daily, SBC Media Manager Charlie Horner is joined by SBC News Editor Ted Orme-Claye and SBC Editor-at-Large Ted Menmuir. The trio unpack Entain's H1 financial results and discuss whether the company is on track to hit its £1bn EBITDA target this year.Tune in to find out:Whether Entain's H1 results are a positive start to the year.If vulnerabilities in accounts will impact profitability going into H2.How Entain will mitigate tax burdens on its ample portfolio of British brands.If we'll see a more harmonised joint venture between Entain and MGM Resorts.Is Stella Davis doing a 'StellAR 'job when it comes to leadership?Host: Charlie HornerGuests: Ted Menmuir & Ted Orme-ClayeProducer: Anaya McDonaldEditor: Anaya McDonaldiGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

In today's episode of iGaming Daily, SBC Media Manager Fernando Noodt is joined by Joe Streeter, Editor of iGaming Expert, and Ana Maria Menezes, Business Journalist for SBC Noticias, to discuss the industry's latest crackdown on influencer marketing.Tune in to find out:How Brazil is tackling influencer promotions for illegal gambling websites.What The Swedish Gambling Authority (Spelinspektionen) is doing to crack down on gaming influencers who have been marketing illegal gambling through Twitch.Kenya's response to the use of influencers and content creators to promote gambling.Why Argentina ordered 15 influencers to record a campaign against illegal gambling.Could these influencers learn a thing or two from Kim Kardashian?Host: Fernando Noodt Guests: Joe Streeter & Ana Maria MenezesProducer: Anaya McDonaldEditor: Anaya McDonaldiGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

In todays episode of iGaming Daily, SBC Media Manager, Charlie Horner is joined by Optimove's Director of Sales, Jeff Laniado to talk about the new NFL season and how to treat your loyal customers as VIP's.Tune in to find out:How operators can engage and re-engage casual bettors to enhance the overall LTV.What steps should sportsbooks take to ensure that they have a more profitable NFL campaign.What role AI plays in re-engaging players to increase their LTVWhy you shouldn't back the Jets to win the Super BowlWhat's all this got to do with GF pizza?Host:  Charlie HornerGuest: Jeff Laniado Producer: Anaya McDonaldEditor: Anaya McDonaldiGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

In today’s episode of iGaming Daily, SBC’s Media Manager Charlie Horner is joined by SBC’s Editor-at-Large Ted Menmuir and Canadian Gaming Business/SBC Americas Senior Journalist Tom Nightingale. Together, the trio analyse Flutter Entertainment’s Q2 financial results and explore its future outlook amid a challenging global gaming market.The discussion also delves into the company’s ambitious full-year guidance increase, with a particular focus on its reliance on FanDuel’s growth in the US.They examine rising tax liabilities in markets such as Illinois, the strategic responses being considered, and the influence of Fox Corporation and Boyd Gaming’s stakes on FanDuel’s valuation.Finally, the episode considers the wider implications for the iGaming industry should Flutter, the sector’s leading PLC, encounter significant setbacks.Links to articles:https://sbcnews.co.uk/featurednews/2025/08/08/flutter-ceo-quaterly-report/https://sbcamericas.com/2025/07/25/boyd-gaming-plays-down-m-and-a-talk/https://sbcamericas.com/2025/07/10/flutter-fanduel-boyd-stake-buyout/https://sbcamericas.com/2025/08/08/fanduel-flutter-per-wager-tax-illinois/Host:  Charlie HornerGuests: Ted Menmuir & Tom NightingaleProducer: Anaya McDonaldEditor: Anaya McDonaldiGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.