iGaming Daily Ep 625: Allwyn…. A Hungry Giant, Weighs Its Next Move
Oct 15, 2025
Join Ted Menmuir, SBC Editor-at-Large with insights into gambling M&A, and Ted Orme-Claye, SBC News Editor, as they dive into Allwyn's transformative €16 billion merger with OPAP. They explore the strategic advantages this deal provides and how it positions Allwyn among the top five global gambling PLCs. The discussion includes the potential impacts on competitors, the significance of a future co-listing in London or the US, and the evolving landscape of the lottery market. Tune in for expert analysis on a major shift in gaming!
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Merger Reorders Global Gambling Hierarchy
- Allwyn's €16bn merger with OPAP pushes it into the top five global gambling PLCs and reshapes industry rankings.
- The deal signals a shift from legacy land-based leaders to digitally attuned, lottery-led conglomerates.
Lottery-Led Diversification Strategy
- Allwyn's growth model mixes minority stakes, lottery contracts and digital expansion to diversify revenue and attract investors.
- Its lottery-led approach gives stability while funding moves into online, games development and new verticals.
Athens Listing As Strategic Foothold
- Anchoring the public listing in Athens gives Allwyn a public foothold while keeping future co-listing options open.
- The Athens listing lets Allwyn study US and UK market dynamics before choosing a larger exchange like London or New York.