iGaming Daily

SBC Media
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Dec 12, 2024 • 21min

Ep 411: The ‘Luke Littler Effect’, Paddy Power and the countdown to the World Darts Championship

Darts season is upon us, with the PDC World Darts Championship just days away from getting underway.Ahead of the tournament starting, Joe Streeter was joined on iGaming Daily, supported by Optimove, by the show’s darts expert and Senior Journalist for SBC News, Jessie Sale, and Christian Lee, Business Journalist for GamblingTV, to discuss how darts has capitalised on its meteoric rise in popularity in the wake of Luke Littler’s run to the final last year.The trio also talk about the role of Paddy Power as the events title sponsor, including the success of its big and bigger 180 campaigns and how the brand can look to build on the sport's popularity throughout the rest of the year, as well as why darts is such an attractive proposition for betting operators.  To read more about what was discussed in today's episode, click on the following links:- https://gamblingtv.com/featured/2024/11/26/paddy-power-to-pledge-180000-for-every-world-championship-nine-darter/Host: Joe StreeterGuests: Christian Lee & Jessie SaleProducer: Anaya McDonaldEditor: James RossRemember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service. 
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Dec 11, 2024 • 33min

Ep 410: Unpacking the legal complexities of sweepstakes casinos with Bill Gantz

In this episode of iGaming Daily, supported by Optimove, Jessica Welman, Editor of SBC Americas, is joined by Bill Gantz, Partner - Trials, Gaming, Intellectual Property at Duane Morris LLP, to unpack the legal complexities of the debate 'sweeping' the US.The duo discuss the legal framework surrounding sweepstakes, the freemium model and the ongoing debates and litigation affecting the industry. They also delve into the nuances of state regulations, the legitimacy of gold coins in social casinos and the implications of recent legal actions against the sweepstakes operators.The conversation also highlights the need for clarity and regulation in the rapidly evolving market due to the varying nature of regulations across different states in the US. To read more about what was discussed in today's episode, click on the following links:- https://sbcamericas.com/2024/11/04/vgw-financial-year-reports-taxes/- https://sbcamericas.com/2024/10/30/social-casinos-sweepstakes-spga/Host: Jessica WelmanGuest: Bill GantzProducer: Anaya McDonaldEditor: James RossRemember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service. 
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Dec 10, 2024 • 18min

Ep 409: Labour demands RET Levy accountability at GambleAware conference

In this episode of iGaming Daily, supported by Optimove, Joe Streeter, Editor of CasinoBeats, is joined by SBC’s Content Director, Ted Menmuir, to recap last week's annual GambleAware conference.The duo discuss the mood at the event given the latest updates to both the Statutory Levy and stake limits, as well as the reaction to the changes and the new NHS framework. They also talk about Labour’s Gambling Minister, Baroness Twycross, who made her first appearance at the event, and consider the implications of her speech which set out the need for accountability regarding the reforms. Towards the end of the episode, Joe and Ted look forward to what the UK gambling industry can expect from the UK government and Gambling Commission as it looks to negotiate the next steps in the country’s gambling reforms.  To read more about what was discussed in today's episode, click on the following links:- https://sbcnews.co.uk/featurednews/2024/12/04/labour-demands-gambleaware/- https://casinobeats.com/2024/12/10/gordon-moody-vital-new-framework-is-inclusive-of-wider-third-sector/- https://casinobeats.com/2024/12/05/uk-gambling-changes/Host: Joe StreeterGuest: Ted MenmuirProducer: Anaya McDonaldEditor: James RossRemember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service. 
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Dec 9, 2024 • 27min

Ep 408: Sports action and betting insights from 2024 with Optimove's Jonathan Collins

In this episode of iGaming Daily, supported by Optimove, SBC’s Multimedia Editor, James Ross, is joined by Jonathan Collins, Strategic Services Team Leader at Optimove,  to recap an action-packed year of sport which included events such as the European Championships, the Olympics and Copa America.As well as discussing their own personal highs and lows of the sporting year, John also shared some of the most interesting trends witnessed by Optimove across sports betting in 2024.Amongst the insight shared by Collins includes the importance of starting promotions early pre-event, the focus on cross-selling within an operator's platform and why operators are missing out by not focusing on retaining ‘mid-tier’ players.To read more about what was discussed in today's episode, click on the following links:- Optimove's iGaming Pulse - Optimove Host: James RossGuests: Jonathan CollinsProducer: Anaya McDonaldEditor: James RossRemember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service. 
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Dec 6, 2024 • 22min

Ep 407: FanDuel's bet on women's hockey and the future of media and sports betting

In this episode of iGaming Daily, supported by Optimove, Ted Orme-Claye, Editor of Insider Sport, is joined by SBC’s Media Manager, Charlie Horner, to explore the evolving relationship between betting and sports, focusing on the convergence of media and betting platforms, particularly in the US.The discussion highlights the rapid development of sports betting in the US and the approach key operators like FanDuel and DraftKings are taking with their own media strategies following FanDuel's partnership with the Professional Women's Hockey League.  The duo also talk about challenges operators face in the new media landscape, why influencers and content creators are an important part of an operator's marketing strategy and the regulatory challenges that may impact future betting and media collaborations.  To read more about what was discussed in today's episode, click on the following links:- https://sbcamericas.com/2024/12/03/fanduel-partners-with-pwhl/- https://sbcamericas.com/2024/12/02/michael-shiffman-fanduel-tv-hire/Host: Ted Orme-ClayeGuest: Charlie HornerProducer: Anaya McDonaldEditor: James RossRemember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service. 
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Dec 5, 2024 • 22min

Ep 406: How to work with PPC in order not to harm SEO, with Filip Janczak & Aline Oliveira

In the latest episode of iGaming Daily, supported by Optimove, Ivana Flynn returns once again to provide her expertise to the world of SEO within the gambling space. Joining her on today's episode is Aline Oliveira, Head of PCC at ComeOn, and Filip Janczak, Co-Founder & Head of Performance Marketing, to discuss the critical roles of PPC and SEO in the iGaming industry. They explore the importance of PPC in marketing strategies, the balance between PPC and SEO, and how to effectively use PPC for market entry and data gathering. The conversation also touches on localization, market dynamics, and the regulatory challenges faced in different regions, particularly in the US and Brazil. The episode concludes with key takeaways on the necessity of integrating PPC and SEO for successful marketing campaigns.Host: Ivana FlynnGuests: Aline Oliveira & Filip JanczakProducer: Anaya McDonaldEditor: James RossRemember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service. 
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Dec 4, 2024 • 27min

Ep 405: Kick update makes streamers 'Twitch' after KYC introduction

In the latest episode of iGaming Daily, supported by Optimove, Joe Streeter, Editor of CasinoBeats is joined by his Senior Journalist Danny Lee and SBC's Multimedia Editor, James Ross, to explore the streaming platform Kick and its latest updates. The three discuss the evolution of streaming in the iGaming industry, focusing on recent regulatory changes, particularly KYC requirements introduced by Kick. The conversation also highlighted the impact of Twitch's previous regulations on Kick's approach, the reactions from streamers, and the importance of player protection, especially for minors. The trio also expressed their views on future for streaming, emphasising the need for adaptation and collaboration within the industry to ensure responsible content creation.To read more on the discussion, click on the following link:- https://casinobeats.com/2024/12/02/kick-adds-kyc-safeguard-to-gambling-streams/Host: Joe StreeterGuests: James Ross & Danny LeeProducer: Anaya McDonaldEditor: James Ross
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Dec 3, 2024 • 18min

Ep 404: Government settles Levy design against RET sensitivities

Concluding a break-neck November, the UK government announced that it has determined the design of a Statutory Levy on problem gambling and introduced £2 and £5 stake limits on online slots. Recognised as the most sensitive matter to be resolved by the Gambling Review, the UK government unveiled the new structure of the Levy on research, education, and treatment (RET), to be led by the NHS as the chief commissioner.And on today's episode of iGaming Daily, supported by Optimove, Joe Streeter, Editor of CasinoBeats, is joined by SBC's Content Director, Ted Menmuir, to delve deeper into this latest development. The duo explore the implications of these changes, the structure of the levy and the industry's reaction, as well as the integration of the NHS in managing gambling harm treatment and prevention. The conversation also highlights the sensitivities surrounding the issue and the importance of effective funding allocation to support research, education, and treatment for problem gambling. To read more about what was discussed in today's episode, click on the following links:- https://sbcnews.co.uk/featurednews/2024/11/27/dcms-ret-slot-update/ - https://casinobeats.com/2024/11/28/industry-reacts-to-landmark-levy-changes/    Host: Joe StreeterGuests: Ted MenmuirProducer: Anaya McDonaldEditor: James RossRemember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service. 
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Dec 2, 2024 • 21min

Ep 403: Blanket ban on advertising in Argentina

Fernando Noodt is back in the host's chair on iGaming Daily, sponsored by Optimove, and he's joined by the La Jefa, SBC Noticias Editor Lucía Gando, for a discussion on yet another big piece of news in the last month of the year in their native Argentina. The SBC Noticias crew discuss a groundbreaking bill approved by La Cámara de Diputados (The Chamber of Deputies) that bans advertising in the online gambling sector, a move aimed at protecting minors from problem gambling. Fer & Lu chat about the impact this could have on the sector, the noted absence of industry experts in the debate by legislators, what this means for sports sponsorships, whether this could be a boon for the black market, and the next stages for the bill as it goes to the senate, and finally the government.Check out Fernando's coverage of this on SBC Noticias https://sbcnoticias.com/apuestas-argentina-diputados-prohibe-publicidad/ Host: Fernando NoodtGuest: Lucía GandoProducer: Anaya McDonaldEditor: James RossRemember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
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Nov 29, 2024 • 23min

Ep 402: The importance of brand protection in SEO, with Ivana Flynn & Marta Szmidt

In the latest episode of iGaming Daily, supported by Optimove, Ivana Flynn  is back once again to provide detailed insight and education on SEO within the gambling space. On today's episode, Ivana is joined by Marta Szmidt, Director of SEO at Rhino Entertainment. The duo discuss the importance of brand protection in SEO. They cover topics such as what brand protection is, why it is important, and how to protect your brand. The conversation also touches on the issue of brand jacking and PPC abuse, and provide strategies for ranking your brand position one in search results.Host: Ivana FlynnGuest: Marta SzmidtProducer: Anaya McDonald Editor: James RossRemember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

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