

The "Elevate" by MAPS Podcast
Medical Affairs Professional Society
This is the "Elevate" podcast by the Medical Affairs Professional Society (MAPS). MAPS is the premier non-profit global Medical Affairs organization FOR Medical Affairs professionals BY Medical Affairs professionals across all different levels of experience/specialty. Together with over 15,000+ Medical Affairs members from 280+ companies globally, MAPS is transforming the Medical Affairs profession to increase its value to patients, HCPs, industry and society. JOIN THE MOVEMENT!
Episodes
Mentioned books

Nov 18, 2025 • 11min
Navigating The Storm Episode 2: Building the Crisis Management Team (CMT)
This three-part podcast explores how Medical Affairs leaders can navigate and lead through disruption with clarity, structure, and resilience.We explore how to construct and lead an agile, cross-functional crisis team. From defining roles to ensuring aligned decision-making across Medical, Regulatory, and Commercial functions, this episode emphasizes rapid coordination, internal trust, and shared accountability under pressure.

Nov 11, 2025 • 10min
Leading in Times of Change: Part 1
In Part 1 of this 3-part series, experts from the MAPS Leadership and Management Domain discuss understanding change. How does it impact our teams, and how can our leaders guide their teams through change?Through this episode, leaders and independent contributors may gain a better understanding of why change feels so hard right now and learn about what we can do to support each other and really thrive during these times of uncertainty.

Oct 28, 2025 • 27min
Leadership: Tips on Leading an Intergenerational Med Affairs Workforce
As Medical Affairs leaders, we are tasked with optimizing MA operations and talent through an increasingly multi-generational workforce. Several authors have addressed this issue. This podcast will discuss some of the common issues we are noticing around this topic, and bring relevant applications and examples to the Medical Affairs world, with the aim of understanding and optimizing the skills and contributions of all MA professionals.References & ResourcesGentelligence: The Revolutionary Approach to Leading an Intergenerational Workforce by Megan GerhardtTEDx Talk: Why I Love Millennials (and Why You Should Too) by Megan Gerhardt Amy Edmonson on Psychological Safety Google’s re:Work – tools for psychological safety and team dynamicsTED Talk: Good Leaders Make People Feel Safe by Simon SinekTED Talk: The Danger of a Single Story by Chimamanda Ngozi AdichieOriginals: How Non-Conformists Move the World by Adam GrantBrené Brown — Brown, B. (2018). Dare to lead. Vermilion. https://brenebrown.com/hubs/dare-to-lead/Simon Sinek’s TED Talk: Good Leaders Make People Feel SafeGo to https://medicalaffairs.org/knowledge-center/ for every reference in today's episode!

Oct 14, 2025 • 19min
New Era of Leadership
In today’s rapidly evolving healthcare landscape, leadership in the pharmaceutical industry is entering a new era—one defined by innovation, agility, and purpose-driven impact. This transformation is especially visible in Medical Affairs, where the role is shifting from traditional scientific support to becoming a strategic driver of patient-centered value, cross-functional collaboration, and real-world evidence generation. In this special series, Bagrat Lalayan sits down with prominent industry leaders to explore how modern leaders are navigating global challenges, embracing digital transformation, and redefining success in a more complex and regulated environment. Together, they’ll discuss the skills, mindsets, and strategies required to lead with vision, foster trust, and accelerate innovation—while keeping patient outcomes at the heart of every decision.

Sep 9, 2025 • 15min
Piloting GenAI in Medical Information: Lessons from the Front Lines
What does it actually look like to implement a GenAI solution in a Medical Information department? What are the risks? The benefits? And what should others learn from those who’ve already tested the waters? In today's "Elevate" episode, our speaker panel, lead by Jennifer Riggins and Steve Casey of the MAPS Digital Strategy FAWG, dives into a topic at the cutting edge of medical information: the use of Generative AI for content creation.

Sep 2, 2025 • 21min
Work Smarter, Publish Stronger: Data-Driven Targeting
You’re not alone if a strong publication didn’t land. More often than not, the problem isn’t the paper - it’s the data behind your target selection. In this episode, scientific communication expert Mike Cashman (Mavens) and data expert Mike Taylor (Altmetric) share how publications teams are using smarter data to guide journal selection and improve impact.Learn how real-world signals like citations, clinical uptake, and policy mentions from Dimensions and Altmetric help teams prioritize journals, plan effectively, and track downstream influence. You’ll also hear how this data gets embedded directly into planning workflows, so teams can make confident decisions right where they work.This is a practical, clear look at how to simplify complex planning, cut through the noise, and make smarter, faster decisions. Whether you’re refining strategy or proving value post-publication, it’s time your tools work as hard as you do.

Aug 26, 2025 • 7min
Navigating The Storm Episode 1: Crisis Management – A Process
This three-part podcast explores how Medical Affairs leaders can navigate and lead through disruption with clarity, structure, and resilience.This episode defines crisis management as a structured, cyclical process: preparedness, response, recovery, and reflection. We discuss how Medical Affairs plays a unique role in translating uncertainty into strategy, maintaining scientific clarity, and protecting external trust through transparent communication.

Aug 19, 2025 • 44min
How to Navigate Privacy Regulations in Medical Affairs
The Learning Objectives for this podcast are to understand the scope and requirements of the main privacy laws and regulations, covering data types and processing activities including collection, usage, data retention, subjects’ rights and much more.This podcast also considers the risks and practical application of the regulations in the conduct of various Medical Affairs activities.

Aug 12, 2025 • 41min
Effective Risk Mitigation And Compliance At The Medical/Commercial Interface
This podcast looks at the identification and mitigation of risks in four examples of activities at the Medical/Commercial interface with the intent of strengthening your understanding of how to conduct these activities in a compliant manner. The examples include Medical/Commercial field interactions, patient support programs, advice seeking, and use of artificial intelligence.

Aug 5, 2025 • 24min
Scaling GenAI in Medical Affairs: From Pilot to Practice
From chatbots and content generation to insights mining and decision support, GenAI is moving from buzzword to backbone. In this "Elevate" episode, our hosts Jennifer Riggins & Steve Casey speak to a panel of experts on the frontlines of GenAI implementation to share their hard-won insights.


