

The Pro Church Tools Show with Brady Shearer
Pro Church Tools
Helping your church navigate the biggest communication shift in 500 years. Hosted by Brady Shearer and Alexander Mills.
Episodes
Mentioned books

Oct 5, 2022 • 39min
The New Realities Of Social Media, Subsplash's Pricing Model, & Reels CTAs
Send in your question via text to 1-800-485-3139. Question #1 (01:21): Where are we supposed to post content to be seen by our own church people if EVERY platform is so focused on showing content from people you don’t follow?! I feel like it makes no sense to post church specific content anymore. If it’s not relatable to the masses, it gets buried. Question #2 (12:32): Hey, I saw Subsplash promote their new giving model. Thoughts on it? Question #3 (18:42): What's the best CTA (call-to-action) for sermon Reels and TikToks? Or should they be self-contained snippets? Question #4 (28:41): What is the strangest food you've eaten while travelling?

Sep 28, 2022 • 46min
TikTok Now, Texting Troubles, & Mixing Personal With Professional
Send in your question via text to 1-800-485-3139. Question #1 (02:36): Do you have any thoughts on TikTok introducing the "Now" feature? Is that a signal of them trying to capitalize on the growing attention of Be Real, similar to FB/IG? Question #2 (14:20): I'm thinking of starting a "midweek question" thing to post on stories every Wednesday as a way to hopefully have more engagement from followers on social media. Is this a good idea? If so, should I come up with a catchy name to make it more interesting? Question #3 (20:11): Trying to figure out how to create a text hotline for my student ministry. Do you know of any resources? Question #4 (28:59): Any tips for involving friends or family in your church or business?

Sep 21, 2022 • 41min
The Rise Of BeReal, YouTube Video Ideas, & Changing Church Service Times
The hosts dive into the rising trend of BeReal, exploring its potential for authentic ministry engagement among Gen Z. They discuss innovative YouTube ideas, particularly a pastor's reaction show on cultural issues, weighing the pros and cons of existing channels versus new ones. Finally, they provide strategies for effectively communicating upcoming changes in church service times, ensuring the congregation remains informed and engaged during the transition.

Sep 14, 2022 • 52min
Online Prayer Tools, Expressions Of Church, & Starting A Media Team
Send in your question via text to 1-800-485-3139. Question #1 (07:18): Given the way church tends to be slow to change and often operates ineffectively in the west, do you think "church" is still a meaningful expression of the gospel or is there a more effective expression Christians should be doing? What gives you hope/keeps you rooting for the church? Question #2 (21:32): When starting a production/media team, what is your main focus? Developing talent or full proof systems? Question #3 (25:15): I’m part of a charismatic church, what’s the best way to handle prayer for the online part of the Sunday gathering? Question #4 (40:52): You are clearly an avid sports fan. What moment solidified your fandom and what was your favorite game of any sport?

Sep 7, 2022 • 39min
Why The Church Falls Behind, Thanking Church Donors, & Posting Through Lulls
Send in your question via text to 1-800-485-3139. Question #1 (01:44): People within The Church use social media, the internet, and email outside of the church. But The Church in general is still 10 years behind on the communication front. Why is The Church behind? Question #2 (10:54): Should you personally thank large ticket donors? My leadership feels that is wrong, as giving is between them and God and personal thanks in this way shows favoritism and meddling in their giving. Question #3 (21:57): Should you just post all your videos on all the platforms even if some don't do well, because they might at some point? Question #4 (30:09): Most embarrassing high school moment?

Aug 31, 2022 • 39min
The Central Hub, Facebook Groups, & Handing Out Pamphlets
Send in your question via text to 1-800-485-3139. Question #1 (03:00): In your opinion, what is the best way to be in communication with your church? Text, social media, emails, apps, your own website. etc.? Is there any way to simplify communication? Question #2 (14:33): Our church has a main Facebook page, but we are multi-site and so we also have a Facebook group for each campus. I've not heard any conversations on if you would differentiate the communication coming out in the different groups or if you would make them similar. Thoughts? Question #3 (19:48): Any thoughts on items to hand out at a town fair type of event? Something that people will not be quick to throw away and even fun for kids? Question #4 (25:38): What is the best hot dog?

Aug 24, 2022 • 41min
Website Banners, Church Volunteer Challenges, & The Sting Of Criticism
Send in your question via text to 1-800-485-3139. Question #1 (01:49): I'd love to know if you have any tips for how to address a pastor leaving on your church website and throughout your social media content. Question #2 (16:42): I am a volunteer photographer at my church and I don't feel like I'm being engaged creatively. How do I communicate that I don't like how I'm being used without seeming rude or ungrateful for the opportunity to serve a church I otherwise love? Question #3 (23:25): If a church has 10K members how many social media team should there be? Question #4 (26:27): How much does criticism sting you?

Aug 17, 2022 • 35min
The End Of Legacy Social Platforms & How Churches Should Adjust
Send in your question via text to 1-800-485-3139. Question #1 (01:13): Do you plan to talk about the upcoming changes with Facebook? Will the intention to show us more viral/ad content and less from friends and people we follow severely restrict Facebook’s usefulness as a platform for engagement? Should we look for alternatives? Question #2 (17:48): Wanted to get your opinion on a possible engagement post for our church’s FB. The question is, "if you could solve one of the world's problems, what would it be?" Should churches shy away from questions like these online and leave them for a more intimate small group setting? Question #3 (26:01): How important do you feel an intro video before services is? When I say intro video in our context, I mean a 60 second video played every week before each service, showing different ministries, people, etc., from our church. Question #4 (29:14): What are your favourite sneakers under $100 - not Air Force 1s?

Aug 10, 2022 • 41min
My Best Advice For New Church Plants & Church Creative Freelancers
Send in your question via text to 1-800-485-3139. Question #1 (02:51): Any advice for a new church plant? Question #2 (20:21): What would be your greatest advice for someone starting freelance church media work? Question #3 (24:37): Do you ever think you're wrong about church practices or trends that you teach us? Question #4 (26:48): Do you feel old yet around teenagers?

Aug 3, 2022 • 46min
What Worries Me About The Future Of The Church
Send in your question via text to 1-800-485-3139. Question #1 (01:46): What worries you most about the future of the church? Question #2 (21:26): Is an automated follow up text from the pastor an appropriate way to stay in contact with new visitors? Question #3 (25:57): What's the WHY behind what you do? And why do you think it's important for most people to know their WHY? Question #4 (37:08): What's a secret you kept from your parents?