
Doing Customer Experience Right with Stacy Sherman
The Doing CX Right Podcast is a resource for businesses striving to increase revenue, reduce costs, and achieve sustainable competitive differentiation. Companies often pursue these goals ineffectively. This podcast challenges conventional thinking through innovative customer experience (CX) strategies. Each episode offers expert advice, blending human-centric approaches with the latest technology to solve business challenges. The show emphasizes that everyone has a CX role, regardless of job title or function, and provides actionable tactics for a unified effort. Beyond business strategies, you’ll hear inspiring life lessons and personal triumphs, transforming organizations by capturing customer hearts and wallets. This approach results in a win-win-win: delighted customers, empowered employees, and a thriving business.
Latest episodes

Jun 17, 2023 • 33min
91. From Vision to Reality - Building a Customer Service Culture the Right Way with Ron Kaufman
Are you struggling with creating a customer-centric culture or measuring service effectiveness? This episode with customer service culture experts Stacy Sherman and featured guest, Ron Kauffman, share actionable strategies to break siloed thinking in teams, measure service performance the right way, and harness the power of 'Perception Points' for brand differentiation. Plus, you'll learn from a real-life case study of a toxic culture makeover that you can apply to your business and supercharge your customer service standards as a competitive advantage. Learn more at Access our FREE Customer Experience Audit Tool: Grow as a CX Professional with our numerous Book time with Stacy .

Jun 11, 2023 • 31min
90. The Zero-In Formula - Building A Customer-Centric Brand That People Crave with Dennis Geelen
How do top customer-centric brands gain and sustain a loyal following? What are they doing differently that you can replicate at your company? If you want answers to these questions, don't miss this episode of the "Doing CX Right" podcast. Host Stacy Sherman interviews author and solopreneur Dennis Geelen about his "Zero In" formula to grow a customer-centric brand that people love and crave. They discuss practical steps for improving customer experiences in innovative ways based on research and case studies that will help you take your business to the next level. Learn more at Access our FREE Customer Experience Audit Tool: Grow as a CX Professional with our numerous Book time with Stacy .

Jun 3, 2023 • 34min
89. Demystifying AI: How Humans and Machines Can Work Together with Kate Bradley Chernis
In the highly competitive business world, delivering exceptional customer experiences is critical. To help business leaders differentiate their brands, Stacy Sherman invites Kate Bradley Chernis, founder of Lately AI, to share insights on how artificial intelligence (AI) can complement human collaboration to exceed customer expectations. They dispel fears and misconceptions about AI, emphasizing that it cannot replace the human element of emotional intelligence. Kate also shares lessons learned from raising $3.4 million in funding for her AI platform and key lessons about business, leadership, and how to embrace AI and emerging technologies to boost results and brand loyalty. Learn more at Access our FREE Customer Experience Audit Tool: Grow as a CX Professional with our numerous Book time with Stacy .

May 21, 2023 • 29min
88. Digital Transformation and CX Innovation Lessons With Dr. Joerg Storm
Stacy Sherman and Dr. Joerg Storm, Digital Transformation Leader, discuss the power of digitalization on customer experiences. You'll hear the proven success strategies for setting clear goals, making informed technology investments, and truly understanding customer needs to enhance experiences. They dive deep into emerging tech trends, such as virtual and augmented reality, AI tools, and voice recognition, and provide real-world examples of how these innovations shape the customer experience landscape. Take notes as you'll learn a lot to advance your understanding of CX and its future possibilities. Learn more at Access our FREE Customer Experience Audit Tool: Grow as a CX Professional with our numerous Book time with Stacy .

May 14, 2023 • 33min
87. Building an Irresistible Brand: The Link Between Employee Engagement and Customer Service with Josh Bersin
Are you struggling to engage your employees to consistently deliver customer excellence? Are company silos getting in your way of aligning teams and exceeding business goals? If yes, this episode will be incredibly valuable to you as host Stacy Sherman and renowned HR industry expert and author Josh Bersin unveil the secrets of the world's most enduring employee-focused organizations. You'll gain insights to foster a work environment that attracts and retains top talent. Likewise, you'll learn practical strategies and tactics for building an irresistible brand that starts with creating enjoyable employee experiences that fuel exceptional customer outcomes. Learn more at Access our FREE Customer Experience Audit Tool: Grow as a CX Professional with our numerous Book time with Stacy .

May 7, 2023 • 34min
86. The Trifecta of Trust: A Blueprint for Customer Experience Success with Joe Folkman
Are you a business leader seeking better ways to retain customers fueled by trusted employees? Are you struggling to create a culture of trust in your business? Host Stacy Sherman and Joe Folkman, a leadership expert, explain how to achieve goals based on three pillars of the "Trust Trifecta." You'll hear helpful insights on cultivating strong relationships and repairing trust when it's been broken. Without trust, there's no way to build strong teams, meaningful communications, positive work environments, and healthy relationships. So, take notes and apply the many proven tactics to improve your trust-building skills for better outcomes in business and life. Learn more at Access our FREE Customer Experience Audit Tool: Grow as a CX Professional with our numerous Book time with Stacy .

Apr 28, 2023 • 33min
85. Doing Digital Transformation Right - The Merge of Humans and AI Bots with Marcell Vollmer
Digital transformation is affecting how we provide customer experiences in new ways. You may be wondering about how we co-exist with AI robots. Will there be more collaboration between the two in the future or competition? Will emerging technology lead to job displacement and/or new job opportunities?What is the future of work, or is the future now as we’re already using wearable devices, blockchain, Chat GPT, and more? Marcell Vollmer, a digital transformation executive who has worked at Boston Consultant Group and SAP, and I share about how to thrive and succeed in a rapidly changing world. Learn more at Access our FREE Customer Experience Audit Tool: Grow as a CX Professional with our numerous Book time with Stacy .

Apr 23, 2023 • 30min
84. 5 Essential Elements of Creating Loyal Advocates and Raving Fans with Brittany Hodak
Are you struggling to create loyal brand customer advocates? Seeking ways to turn your customers into raving fans? This episode will inform you exactly what to do. Customer experience expert, Stacy Sherman sits down with Brittany Hodak, award-winning entrepreneur, and author, to discuss the five essential elements of creating superfans. Drawing on her experience working with big brands like Walmart and Disney, as well as performers like Katy Perry and Dolly Parton, Brittany shares valuable insights and key lessons from her background in the entertainment industry that will help you get customers to buy again and continuously recommend your brand too. Learn more at Access our FREE Customer Experience Audit Tool: Grow as a CX Professional with our numerous Book time with Stacy .

Apr 16, 2023 • 32min
83. The Competitive Edge - How Disruptive Start-Up Is Winning with Customer Experience featuring Zach Picon
If you are looking for proven strategies to start an innovative business, grow and disrupt any industry, then this episode is for you. Host Stacy Sherman speaks to entrepreneur Zach Picon, co-owner of Crewfair, who is redefining the travel industry with customer experience at the forefront. Zach and his partners figured out a way to gain a competitive advantage, starting with discovering buyer needs and solving real gaps in the marketplace. Their success also comes from hiring the right customer-centric people, scaling in a methodical way, and personalizing experiences that you can do too. Learn more at Access our FREE Customer Experience Audit Tool: Grow as a CX Professional with our numerous Book time with Stacy .

Apr 9, 2023 • 31min
82. Unlock the Secrets of Starting a Thriving Customer-Centric Business or Side Hustle with Marcus Köhnlein
Are you struggling to build a successful, sustainable business that truly puts the customer first? Do you want to transform your business culture & deliver exceptional customer service experiences as a brand differentiator in today's competitive market? If yes, then you'll learn a lot from this episode. Stacy Sherman sits down with entrepreneur Marcus Kohnlein, who has built multiple successful customer-centric businesses from scratch. Marcus shares his insights and lessons, providing practical strategies to help you start or reinvent your company. Plus, useful customer experience tactics that apply to side hustles too. Learn more at Access our FREE Customer Experience Audit Tool: Grow as a CX Professional with our numerous Book time with Stacy .