
The Social Strategist
This podcast is closing. Come find me at the Michelle Gifford Podcast.
The Social Strategist is your marketing podcast to keep you up to date with all of the changes, trends, and best marketing strategy for social media. If you are using Instagram, blogging, TikTok, email marketing, Pinterest, or other social platforms, then this is the podcast for you.
Latest episodes

Oct 10, 2024 • 17min
Ep 5 Attraction Content For Black Friday
It's time for Black Friday Bootcamp day 4! Today is about more than just Instagram, it's about how you can have a successful Black Friday using all sorts of platforms like Pinterest, email, and ads. And also, why's it so important to have an email list anyway? Get a content plan for every day from now through Black Friday + so much more goodness HERE for only $97!! Sign up and get a discount for Later Media HERE. Get one month of ManyChat Pro on me HERE! Or use code MICHELLE at checkout. Follow me on Instagram for daily Instagram tips. Sign up for my FREE weekly trending audio emails HERE. Get my FREE B-Roll guide HERE and my 131 Hooks Guide HERE. And finally, please leave a rating and review and share with a friend!

Oct 9, 2024 • 14min
Ep 4 Black Friday Blueprint to 10X Your Sales
It's Black Friday Bootcamp day 3! This episode is EVERYTHING you need to know about content planning for Black Friday. I give you a timeline of what to post when AND how you can maximize your time and relationship-building as we get ready for the season. Get a content plan for every day from now through Black Friday + so much more goodness HERE for only $97!! Follow me on Instagram for daily Instagram tips. Sign up for my FREE weekly trending audio emails HERE. Get my FREE B-Roll guide HERE and my 131 Hooks Guide HERE. And finally, please leave a rating and review and share with a friend! I'll be giving away $100 giftcards to some of you that leave a review this week!!

Oct 8, 2024 • 17min
Ep 3 Sexy Systems for No-Stress Black Friday
Welcome to Black Friday Bootcamp day two! In this episode, I chat with my friend Mackenna Rowley who knows about all things SYSTEMS. This episode has everything you need to know to set yourself and your operations up for the best. Black Friday. YET! To make things even EASIER for you, get my Black Friday Blueprint! It has everything you need to launch a successful Black Friday; email templates, marketing strategy & timeline, Instagram posts, and so much more. Get it HERE for only $97!! Follow me on Instagram for daily Instagram tips. Sign up for my FREE weekly trending audio emails HERE. Get my FREE B-Roll guide HERE and my 131 Hooks Guide HERE. And finally, please leave a rating and review and share with a friend! I'll be giving away $100 giftcards to some of you that leave a review this week!!

Oct 7, 2024 • 13min
Ep 2 Black Friday Bootcamp Checklist
It's Black Friday Bootcamp day one! Today is all about the Black Friday Checklist to help you maximize your sales and minimize your stress. To make things even EASIER for you, get my Black Friday Blueprint! It has everything you need to launch a successful Black Friday; email templates, marketing strategy & timeline, Instagram posts, and so much more. Get it HERE for only $97!!! Follow me on Instagram for daily Instagram tips. Sign up for my FREE weekly trending audio emails HERE. Get my FREE B-Roll guide HERE and my 131 Hooks Guide HERE. And finally, please leave a rating and review and share with a friend! I'll be giving away $100 giftcards to some of you that leave a review this week!!

Oct 6, 2024 • 10min
We Are Back, Baby!
Hi my Podcast Friends, we are BACK and I've missed you! After taking a break this summer, I'm ready to jump back in with both feet, and I hope you are, too. This week is a special bootcamp all about Black Friday. Now, I know what you're thinking: "it's only October, Michelle!" And you're absolutely right. Which makes this the perfect time to start planning and preparing so this can be your most successful Black Friday yet. Stay tuned for a NEW episode every day this week! Follow me on Instagram for daily Instagram tips. Sign up for my FREE weekly trending audio emails HERE. Get my FREE B-Roll guide HERE and my 131 Hooks Guide HERE. And finally, please leave a rating and review and share with a friend! I'll be giving away $100 giftcards to some of you that leave a review this week!!

Jul 23, 2024 • 43min
Ep 317 3 Secrets To Getting More Sales w/ Brooke Casanovas
Hi Podcast Friends! This week we're revisiting one of my favorite interviews with Brooke Casanovas where we TACKLE the fear of sales and how to get so much better at it. Get your first month of Insta Social Society for $1 TODAY in time for my BIG masterclass on July 31st HERE! You'll get 10-12 trending audios a week along with monthly content planning outlines, Canva templates, master classes led by me, and more! Check out my Instagram @iammichellegifford for daily Instagram tips. Subscribe to my YouTube channel HERE! And sign up for my FREE weekly trending audio emails HERE. And get my free B-Roll guide HERE! Download my FREE 131 Hooks Guide HERE! And finally, please leave a rating and review and share with a friend so others can grow their businesses on Instagram, too! Find Brooke on LinkedIn HERE.

6 snips
Jul 16, 2024 • 17min
Ep 316 Steal My Instagram Content Plan Blueprint
How far in advance should you plan your Instagram content? And what content should you be creating anyway? In this episode, I give you my Content Plan Blueprint and a content schedule with SIX different types of content that you can use and reuse weekly. Join Insta Social Society today and get your first month for $1! You'll get 10-12 trending audios a week along with monthly content planning outlines, Canva templates, master classes led by me, and more! Check out my Instagram @iammichellegifford for daily Instagram tips. Subscribe to my YouTube channel HERE! And sign up for my FREE weekly trending audio emails HERE. And get my free B-Roll guide HERE! Download my FREE 131 Hooks Guide HERE! And finally, please leave a rating and review and share with a friend so others can grow their businesses on Instagram, too!

7 snips
Jul 9, 2024 • 24min
Ep 315 "I Used to Hate You" and Other Things People Have Said to Me
Have you ever felt misunderstood or isolated while running your business? In this episode, I talk about the emotional and mental challenges of building a unique online business and offer strategies to fortify yourself against the negativity. Join Insta Social Society today and get your first month for $1! You'll get 10-12 trending audios a week along with monthly content planning outlines, Canva templates, master classes led by me, and more! Check out my Instagram @iammichellegifford for daily Instagram tips. Subscribe to my YouTube channel HERE! And sign up for my FREE weekly trending audio emails HERE. And get my free B-Roll guide HERE! Leave a rating and review and share with a friend so others can grow their businesses on Instagram, too!

Jun 25, 2024 • 14min
Ep 314 Insta Social Society Q&A
Have you ever wanted to get your BURNING questions about Instagram answered? In this episode, you'll get a SNEAK PEEK into what you get when you join us in Insta Social Society: a Q&A session! Join Insta Social Society for $1 for your first month! You'll get 10-12 trending audios a week along with monthly content planning outlines, Canva templates, master classes led by me, and more! Check out my Instagram @iammichellegifford for daily Instagram tips. Subscribe to my YouTube channel HERE! And sign up for my FREE weekly trending audio emails HERE. And get my free B-Roll guide HERE! Leave a rating and review and share with a friend so others can grow their businesses on Instagram, too!

6 snips
Jun 18, 2024 • 13min
Ep 313 Creating Scroll-Stopping Content
How do you make your Instagram content STOP the scroll? In this episode, I'm diving into how you can make your content more fun, interesting, AND increase your engagement. Join Insta Social Society for $1 for your first month! You'll get 10-12 trending audios a week along with monthly content planning outlines, Canva templates, master classes led by me, and more! Check out my Instagram @iammichellegifford for daily Instagram tips. Subscribe to my YouTube channel HERE! And sign up for my FREE weekly trending audio emails HERE. And get my free B-Roll guide HERE! Leave a rating and review and share with a friend so others can grow their businesses on Instagram, too!