The Social Strategist

Have you noticed all the major changes from the social media platforms lately? It's crazy! I'm here for it all. But I know as a business owner, we rely a ton on these platforms to grow and advertise our businesses, so it can sometimes feel overwhelming as the changes keep happening. In this episode, I'll share with you the 3 questions I ask myself to help me stay calm in the midst of constant changes. These questions help me stay focused and prepared for what's up ahead, even if I don't know what's coming next. I know these questions will help you out too! And joining my Money Makers coaching group will help you even more. If you join right now (before Nov. 4) you can use code "INISDERS" to get $50 off the overall price. Listen to the episode to find out all the amazing things included in Money Makers. You'll at least want to hear the perks before you decide. Join Money Makers: https://iammichellegifford.com/moneymakers Text "instagram" to 951-309-7885 to get my free "Rock the Reels" challenge. Follow me on Instagram: https://instagram.com/iammichellegifford/ Get the full podcast show notes and transcript here: https://iammichellegifford.com/what-to-do-when-social-media-platforms-make-a-change/

I usually don't share a ton of detail on my journey to how I got to where I am now, but I think it's important for you to know in this episode! Tune in for this rare and special opportunity to feel all the feels with me in finding your place in life and pivoting and growing the business you were called to do. I believe women who know who they are and are brave enough to stand up and speak out about it change the world. Are you one of those women? Join me in my Money Makers coaching group that is opening on Oct. 27 (tomorrow)! You will get access to ALL of my training and courses: - Pinterest course - Blogging course - Content strategy - and SO much more You get all of this along with a community of women who are going through this phase of life with you, and coaching from me (I even add in special training when there's new updates and features to social media). You get access to all of this with one yearly fee of $297, if you purchase before November 4. If you purchase after the 4th, it will be available for $349. I want growing a business to be as easy, clear, and affordable as possible. I know when women gain confidence and show up as who they are called to be, the world changes. I am so passionate about teaching foundational principles in growing a business to women and if you want a part of that, join Money Makers. I can't wait to see you there! If you feel called, you won't regret joining. Promise. Join Money Makers: https://iammichellegifford.com/moneymakers Follow me on Instagram: https://instagram.com/iammichellegifford/ Visit my website: https://iammichellegifford.com/ Get the full podcast show notes and transcript here: https://iammichellegifford.com/how-to-become-who-you-are-called-to-be/

Pinterest is one of the best tools to making business built to last. I'm amazed at what it has done with helping spread my brand to people like you who are interested in my content! If you're thinking you use Pinterest all the time for saving decor ideas or dinner recipes, you are right! But you also can use it very strategically as a business owner to help spread your content and brand to more of your audience. Listen to this episode to find out the magic behind Pinterest and tips on using it for your business. If you have questions about Pinterest, pop over to Instagram and ask me your questions! I will be doing a live this week to answer them! Follow me @iammichellegifford Use code "BIRTHDAY" at checkout for my Pinterest course to get $100 off! This course will give you that jump start you need to incorporating Pinterest into your content and business strategy. It is one of the best things you can do to make your business built to last! Pinterest course link: https://iammichellegifford.com/pinterestjumpstart Tailwind app: https://www.tailwindapp.com/ Instagram: https://instagram.com/iammichellegifford/ Get the full podcast show notes and transcript here: https://iammichellegifford.com/how-to-use-pinterest-to-grow-your-business/

You're blogging. Now, what? Or maybe you aren't blogging yet and you're not sure where to start. First thing you need to know: Wordpress is the best site to use for blogging. It has the best tools in order to help your content get seen on multiple platforms. Along with that tip, I share 7 steps to getting your blog post seen and you don't want to miss these! It's time to spend a bit more time on things that last in order to create your built to last business--and blogging is one of those things that last forever. Go to https://iammichellegifford.com/courses and click on Blogging to get my blogging course! Enter "BIRTHDAY" at check out to get $100 off! This will last for this week only. Follow me on Instagram: https://instagram.com/iammichellegifford/ Get the full podcast show notes and transcript here: https://iammichellegifford.com/how-to-create-the-best-blog-post-in-7-steps/

Have you been feeling like you want to start a website, but aren't sure what next steps to take? This episode is all about why you should have a website and why you haven't created one for your business yet. There's plenty of doubts that run through your head when thinking about making your business legit with a website, but those doubts do not come from a place of strength or power. I know they're there, but you do not have to give them energy. Instead, show up as your best self and believe in what you are already offering to your audience. If you're ready to take this leap of faith, take this amazing opportunity to purchase my Showit templates! Go to https://iammichellegifford.com/showittemplates and use code "birthday" to get $200 off! If you have questions, send them over to me on Instagram: https://instagram.com/iammichellegifford/ Get the full podcast show notes and transcript here: https://iammichellegifford.com/why-not-having-a-website-is-losing-you-money/

What systems do you use to make your business run smoothly? I have 5 systems/tools that I can't live without. These 5 tools have helped put systems in place that keep my business organized and my bank account full! When you're a growing business, the more systems the better. There's so much to keep up on, and finding automated systems is the best thing you can do for yourself and your company. If you remember me for one thing, let it be this: Systems mean you're serious. Join my text party! Text "instagram" to 951.309.7885 Instagram: https://instagram.com/iammichellegifford/ Website: https://iammichellegifford.com/ Showit Templates: https://iammichellegifford.com/showittemplates Honeybook 50% off Coupon Code: http://share.honeybook.com/michelle48952 Get the full podcast show notes and transcript here: https://iammichellegifford.com/my-5-tools-that-run-my-business/

Have you listened to "The Facebook Files" by The Journal yet? WSJ put out 4 episodes where they deep dive into 4 different issues within Facebook and Instagram. Check out my thoughts on the episodes and what this means for your business. Putting all your eggs in the social media basket is not a wise choice. I've been saying this for a while now, so I wasn't surprised when I heard these 4 episodes released by WSJ. Don't worry, social media isn't going anywhere. However, there are a few actions you can take that will protect your business and help you sleep a bit better at night as a business owner. Check out my first 4 tips on how to protect your business in this episode. Instagram: https://instagram.com/iammichellegifford/ Website: https://iammichellegifford.com/ Join my text list: Text "Instagram" to 951.309.7885 Get the full podcast show notes and transcript here: https://iammichellegifford.com/what-the-wsj-facebook-files-mean-for-your-business/

How are you doing business mama? No matter where you are in your business, you are doing things your future self will thank you for. Lately, I've been reflecting on my business journey and what I would tell myself when I was first starting out. Here's my 7 lessons to little momma Michelle that you will want to hear too. Join my text list: Text "reels" to 951.309.7885 Website: https://iammichellegifford.com/ Instagram: https://instagram.com/iammichellegifford/ Get the full podcast show notes and transcript here: https://iammichellegifford.com/7-lessons-to-little-momma-michelle/

Are you not sure how to prioritize your time between motherhood and business? Then you are going to love this episode with Christy Wright. In this interview, Christy answers how to know what to put in your life, what to take out, how to build a business with God's help, and how to let things go. Christy recently wrote a book called Take Back Your Time - The Guilt-Free Guide to Life Balance. Through a step-by-step guide, her book helps you achieve your own version of balance. Christy is the creator of Business Boutique and loves helping women step into their God-given gifts and make money doing what they love! Christy's book Take Back Your Time can be found on Amazon. Follow Christy on Instagram: www.instagram.com/christybwright/ Follow me on Instagram: www.instagram.com/iammichellegifford Find Christy at www.ramseysolutions.com Get the full podcast show notes and transcript here: https://iammichellegifford.com/how-to-balance-your-life-as-a-mom-and-entrepreneur/

What mistakes are you making on Instagram? Here's 3 mistakes I realized I was making and tips on how you can avoid doing the same! Plus, I have my 3-step process on how to batch reels. These 3 steps will make you feel like making reels is a breeze! Text "Instagram" to 951.309.7885 to get on my text list and get lots of free content to help grow your business! Instagram: https://instagram.com/iammichellegifford/ Get the full podcast show notes and transcript here: https://iammichellegifford.com/3-mistakes-to-stop-making-on-instagram-how-to-batch-reels/