SaaS Open Mic by ChartMogul

In this episode of SaaS Open Mic, I visited the headquarters of Blinkist - a consumer-focused SaaS business in Berlin, who have recently raised Series A investment and are pioneering in the learning app space.

This week I sat down for a chat with Murat, who left a career in design to grow his app prototyping platform, Marvel. Marvel began as a side project, but gained enough traction since launch to rapidly grow into a full-scale business.

This week I spoke to Bjoern - Founder of Ivyleads, a simple solution for managing and nurturing sales leads. We chatted about his early YCombinator experience, constant involvement in side projects and focus on design.

SaaS Open Mic 02: Vinay Seshadri - Director Product, ChartMogul by ChartMogul

I grabbed a 20-minute chat with Nikos (@moraitakis), to discuss a range of SaaS-related topics: - How Workable was started (in Greece) and eventually moved to Boston - SaaS Metrics and measurement in a high-growth environment - Customer Churn characteristics – Dealing with a high amount of “sleeper” accounts that eventually reactivate - Pausing vs. cancelling subscriptions, and the perceived difference for customers - The economics of a SaaS business past initial traction stage, and the difficulty of capturing/balancing other business costs - LTV, Payback Period and how to make them useful