

The MadTech Podcast
ExchangeWire
All your MadTech podcasts from ExchangeWire in one feed:
The MadTech Podcast: our weekly news wrap-up with a special guest
The MadTech Daily: your media and marketing news in minutes each morning
Podcast Specials: interviews with industry leaders on their specialist subjects
The MadTech Podcast: our weekly news wrap-up with a special guest
The MadTech Daily: your media and marketing news in minutes each morning
Podcast Specials: interviews with industry leaders on their specialist subjects
Episodes
Mentioned books

Jun 13, 2025 • 3min
MadTech Daily: Disney and Universal Sue Midjourney for Copyright Infringement; WhatsApp Backs Apple in Data Battle Against UK
In today’s MadTech Daily, we discuss Disney and Universal suing Midjourney over AI copyright infringement and WhatsApp joining the legal action against the UK’s demand for Apple’s ‘back door’ data. We also look at DoorDash acquiring Symbiosys for $175M, PMG acquiring Momentum Commerce, and FERMÀT raising $45M to advance AI-powered commerce.

Jun 12, 2025 • 3min
MadTech Daily: Publishers Hit by Drop in Traffic from Google’s AI Tools; Mars Shifts its $1.7bn Global Media Account from WPP to Publicis
Today’s MadTech Daily looks at publishers seeing a drop in traffic as a result of Google’s AI tools, Mars’ $1.7bn global media account being pulled from WPP and given to Publicis, as well as Meta’s plans to acquire a stake in Scale AI for $14.8bn.

Jun 11, 2025 • 23min
The Independent’s Andy Morley on The New Era of Audience Engagement
In this MadTech Podcast Special, ExchangeWire editor Aimee Newell Tarín is joined by Andy Morley, chief revenue officer at The Independent. They discuss the launch of the publisher’s new content studio, announced at Advertising Week Europe on 2nd April.
Morley expands on:
The importance of engagement in today’s landscape
The strategic vision behind the content studio’s launch
The unique opportunities for brands offered by the studio
How publishers can leverage the studio’s data and insights to shape content strategies for advertisers
How the studio ensures branded content delivers reach and resonance to audiences

Jun 11, 2025 • 2min
MadTech Daily: Warner Bros Discovery to Split Streaming and TV Units; UK Gov Considers Social Media Time Limits for Children
In today’s MadTech Daily, we discuss media giants grappling with costs, the UK government considering social media time limits for children, and a global study comparing the impact of skippable and non-skippable ads.

Jun 10, 2025 • 3min
MadTech Daily: WPP CEO Read to Step Down; Prime Video Adds Private Auctions
Today, Dot discusses WPP CEO Mark Read planning to step down amid AI disruption and market strain, findings from WPP Media’s latest report, Amazon adding private auctions to Prime Video, as well as YouTube loosening moderation.

Jun 9, 2025 • 3min
MadTech Daily: Nearly Half of Publishers See Rise in Social Referral Traffic; ABC Updates Standards for Digital-First Publishing
In today’s MadTech Daily, nearly half of publishers are seeing a rise in social traffic referrals, ABC updates the standards for digital-first publishing, and the UK unveils an AI adoption framework.

Jun 6, 2025 • 30min
Gather’s Christophe Jammet on Meta’s Ad Automation Plans, NYT’s Content Licensing Agreement with Amazon, and YouTube’s Dominance
In this MadTech Podcast episode, ExchangeWire editor Aimee Newell Tarín is joined by research lead Mat Broughton and Christophe Jammet, managing director at Gather to discuss the latest in the media and marketing industries.
They look at Meta's plans to fully automate ad creation by the end of 2026, the New York Times' content licensing agreement with Amazon, and YouTube's dominance in the TV landscape.

Jun 6, 2025 • 3min
MadTech Daily: AI-Powered Search Ads Set to Soar to $26B by 2029; Apple Fails to Stall App Store Shake-Up
In today’s Madtech Daily, we cover the projected surge in AI-driven search ad spend, Apple's failure to stall App Store shake up , and Reddit’s lawsuit against Anthropic over alleged unpaid use of training data.

Jun 5, 2025 • 3min
MadTech Daily: WPP Media Unveils Open Intelligence; Paramount Reshapes Strategy
Today’s MadTech Daily discusses WPP Media unveiling Open Intelligence, Paramount reshaping its strategy, as well as Disney and Microsoft announcing further layoffs amid AI restructuring.

Jun 4, 2025 • 3min
MadTech Daily: Meta to Fully Automate Ad Creation; Big Tech Under Legal Pressure
Today’s MadTech Daily covers Meta doubling down on AI automation, Big Tech facing legal pressure with Google settling and Apple pushing back, as well as digital video and audio surging in Australia as broadcast spend declines.