Rocky Mountain Marketing- Digital Marketing for Entrepreneurs

Katie Brinkley
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Dec 27, 2022 • 24min

Overcome Working Mom Guilt And Still Be A Successful Entrepreneur with Samantha Pillay

Do you find yourself overwhelmed by the amount of work you have to do and the pressure you're under to succeed? Are you stuck in a rut, not sure what to do or where to turn to get the help and guidance you need? Then this episode is for you! Samantha Pillay is joining Rocky Mountain Marketing today to talk about overcoming working mom guilt. She has become South Australia's first female urological surgeon and is an author of two books, The No Recipe Cookbook, and When I'm a Surgeon. She is also one of the four finalists nominated for South Australia Women of the Year and Australian of the Year.It was a fantastic conversation with Samantha as we discussed the following points:How Samantha Pillay put up a urology centerOvercoming working mom guilt by balancing career and family lifeStrategies to get your kids involved in what you do in businessThe importance of building self-belief and entrepreneurial skills in childrenLike the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyVisit Samantha Pillay’s:Website: https://samanthapillay.com LinkedIn: https://www.linkedin.com/in/samanthapillay/ Facebook: https://www.facebook.com/drsamanthapillay Twitter: https://twitter.com/drsamantha_p Instagram: https://www.instagram.com/drsamanthapillay/ Read her children’s picture books: The No Recipe Cookbook, When I'm a Surgeon, and When I’m An AstronautLearn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.
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Dec 20, 2022 • 35min

The Power of Relationship Marketing with Jessika Phillips

In today's episode of Rocky Mountain Marketing, we are joined by Jessika Phillips, the founder of NOW Marketing Group, a Forbes-recognized agency partner that has been rated as one of the best places to work in 2022. Jessika is known as the queen of Relationship Marketing and has been helping business owners, consultants, and coaches with their digital marketing for nearly two decades.Discover how to grow by repeat referral business in this amazing conversation where we talked about the following points:What exactly is Relationship Marketing The difference between a sales funnel and a flywheel approach to marketingCARE approach and the importance of focusing on repeat and referral businessThe power of relationship marketing to turn word of mouth into the world of mouthLike the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyVisit Jessika Phillips’ social media pages:Website: https://jessikaphillips.com/Learn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.
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Dec 13, 2022 • 33min

Relaunching Your Life with Hilary DeCesare

In today's episode of Rocky Mountain Marketing, I am joined by an award-winning business expert, international bestselling author, and the host of the relaunch podcast and radio show. She wrote a book to help people understand the power of relaunching and the importance of small decisions that can make a big impact.It was an amazing conversation as we discussed with Hilary the following points:Hilary’s experience of growing up in Silicon Valley as a pioneer woman in techWhat a relaunch is, and how it can grow your businessHiIlary’s Three HQ Strategy in navigating transitions in lifeLike the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyhttps://katiebrinkley.com/Visit Hilary DeCesare’s social media pages:LinkedIn: https://www.linkedin.com/in/hilarydecesare/Website: https://therelaunchco.com Instagram: https://www.instagram.com/therelaunchco/?hl=en Twitter: https://twitter.com/hilarydecesare Other websites, books, and links that was mentioned:RELAUNCH!: Spark Your Heart to Ignite Your LifeLearn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.
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Dec 6, 2022 • 30min

Grow Your Business using Social Media Organically with Katie Brinkley

In today's episode of Rocky Mountain Marketing, I talk about how you can grow your business using social media organically. There’s a lot to say about posting on every social media platform and posting three times a day to be successful, but I’m here to tell you that you can be successful with a social media strategy that only takes up 1 hour a week. The key is to be strategic about which platforms you're on and how you're posting. Here are the following points covered in this episode:Finding a social media strategy that works specifically for your businessHow to use each social media platform to promote your businessFinding your target audience and knowing how to engage them Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyhttps://katiebrinkley.com/Learn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.
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Nov 29, 2022 • 37min

Self-Care for Entrepreneurs: How Important Is It? With JoAnne Pavin

In today's episode of Rocky Mountain Marketing, I am  joined by JoAnne Pavin, a wellness consultant, speaker, entrepreneur, founder and the author of the Meal magazine. She is also a former Second City star and will be discussing the value of self-care for entrepreneurs. It was an amazing conversation as we discussed with JoAnne Pavin the following points:1. The importance of self-care for entrepreneurs, and how to prevent creative burnout 2. The 'quiet quitting' that is happening with employees across the country 3. The importance of having a positive mindset and surrounding yourself with positive peopleLike the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyhttps://katiebrinkley.com/Visit JoAnne Pavin’s social media pages:LinkedIn: https://www.linkedin.com/in/joannepavin Instagram: https://www.instagram.com/joanne.pavin/?hl=en Twitter: https://twitter.com/jopavin Facebook: https://www.facebook.com/joanne.carver.528 Website: https://www.joannepavin.com/ Other websites, books, and links that was mentioned:TheMeal: https://www.themeal.net/joanne-pavin.html Deepwork by Kelly Newport : https://www.amazon.ca/Deep-Work-Focused-Success-Distracted/dp/1455586676 Optimized by Brian Johnson: https://www.heroic.us/optimize Learn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.
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Nov 22, 2022 • 32min

How to Create a Compelling Brand Story with Stephanie Gunther

In today's episode of Rocky Mountain Marketing, we are joined by Stephanie Gunther, a Colorado native and startup entrepreneur who brings her vast repertoire of expertise in branding and culture. She is the CEO of Wax Creek, a brand marketing agency that maximizes the competencies of their clients and enhances the brands’ client relationships.Discover how to find your brand story and live it to attract your ideal customers in this amazing conversation where we talked about the following points:The importance of having a brand story, and how it can help you connect with different customers and clients.How to use brand archetypes to help you understand your brand, and how to make it stand out from the crowd.The importance of understanding your audience, and how to make sure your brand is appealing to them.Like the show? Keep Katie’s show running and show her your support!https://www.buymeacoffee.com/katiebrinkleyVisit Stephanie Gunther’s social media pages:Website: https://waxcreek.com/LinkedIn: https://www.linkedin.com/in/stephaniegunther/Learn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.
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Nov 15, 2022 • 30min

Making your Personal Brand Stand Out with Annette Richmond

In this week's episode, we are joined by Annette Richmond. She is a professional resume writer and LinkedIn educator who used to work for a magazine. She also started a career site for women. She has been a recruiter for a few years and she taught Communications at the College. On top of that, she likes to work directly with clients.It was an amazing conversation with Annette as we covered the following points:Having a personal brand vs growing your business brandNavigate the world of entrepreneurship and digital marketingWhat makes a successful personal brand?Personal branding on LinkedIn - how does it work?The power of videosSo if you want to learn more about personal branding, tune in to this week’s episode because Annette Richmond shared a lot of valuable insights you shouldn’t miss!Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyVisit Annette’s website: https://careerintelligenceresumewriting.com/LinkedIn: https://www.linkedin.com/in/annetterichmond/Tiktok: https://www.tiktok.com/@smartercareermovesYouTube: https://www.youtube.com/channel/UCw7L2jtuuwEULjoYDNy4mDALearn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley Hosted on Acast. See acast.com/privacy for more information.
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Nov 8, 2022 • 33min

Repurpose your Podcast and Build Your Community with Jeff Sieh

In today's episode of Rocky Mountain Marketing, Katie Brinkley is joined by Jeff Sieh, an international speaker and visual marketing consultant, to discuss how to repurpose content across multiple platforms while building your community.It was an amazing conversation as we discussed with Jeff the following points:How Jeff Sieh went from working in web design to becoming an international speaker and digital marketing consultantHow Pinterest can be a great platform for men as well as womenHow Descript can be used to repurpose content from live videos and podcasts into blog posts, social media posts, and even edited audio and video clipsLike the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyVisit Jeff Sieh’s social media pages:LinkedIn: https://www.linkedin.com/in/jeffsiehInstagram: https://www.instagram.com/jeffsieh/?hl=enTwitter: https://twitter.com/jeffsiehPinterest: https://www.pinterest.com/jeffsieh/Facebook: https://www.facebook.com/TheRealJeffSieh/Website: https://jeffsieh.com/Podcast: https://podcasts.apple.com/ng/podcast/social-media-news-live/id1549411455Learn more about Katie and Next Step Social Communications:https://www.clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comhttps://www.linkedin.com/in/katiebrinkleyWatch on YouTube Hosted on Acast. See acast.com/privacy for more information.
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Nov 1, 2022 • 31min

Top 5 Places to Get Content Inspiration From with the Business Besties

In today's episode of the Business Besties podcast, Kendra and I answered the most common question people ask - What should I talk about today?. We go deep on the top 5 places we get our content inspiration from. As digital creators, our content helps us attract our ideal clients therefore running out of ideas can be a nightmare. It is also so easy to get overwhelmed with the metrics but every small business owner should know that it should always be quality over quantity. Definitely a conversation you shouldn’t miss as we discussed the following points:Create content consistently to get betterWays how to ask your audience what they wantFacebook groups as a gold mine of content inspirationHow to maximize Instagram Explorer feed and trends for content generationThe benefits of using the right hashtags for your contentBest online databases to check in what other people are talking aboutMy bonus tip for content generation You’re in for a treat! Make sure to listen from beginning to end of this episode of the Business Besties. Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyhttps://katiebrinkley.com/Business Besties InstagramVisit Kendra’s social media pages:LinkedIn: https://www.linkedin.com/in/kendra-swalls-74b602104/ Website: https://girlmeansbusiness.com Podcast: Girl Means BusinessLearn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.
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Oct 25, 2022 • 31min

How To Get Viral on YouTube with Liz H. Kelly

In this week’s episode, we have Liz Kelly of Goody PR. The agency partners with clients to magnify brands, experts and causes through Marketing, PR, Social Media Marketing Campaigns through the power of YouTube videos. She’s also the author of 8-Second PR and on top of that, she teaches digital marketing at UCLA. It was an amazing conversation with Liz H. Kelly as we discussed the following points:Important reminder: Youtube is a search engineKeywords are the magic sauce3 tips on YouTube keyword marketingInclude keywords on your file names!Funny = moneyApply the Miniskirt Rule to videosSo if you’re a brand who wants to hack your way to success on YouTube, tune in to this week’s episode because Liz H. Kelly shared a lot of valuable insights you shouldn’t miss!Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyConnect with Liz H. Kelly: LinkedIn: https://www.linkedin.com/in/lizheuisler/Twitter: https://twitter.com/lizhkellyInstagram: https://www.instagram.com/lizhkelly/?hl=enYouTube: https://www.youtube.com/c/GoodyPR/featuredWebsite: https://goodypr.com/Learn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

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