Business of Home Podcast

Business of Home, Dennis Scully
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Oct 21, 2019 • 52min

Elle Decor’s Whitney Robinson wants to solve design’s image problem

Whitney Robinson, the editor in chief of Elle Decor, is a young man, but he's already a veteran of the publishing industry. Having risen through the ranks at Hearst titles like House Beautiful and Town & Country, Robinson assumed the top spot at ED in 2017—and this month, he’s captained the book to its 30th anniversary. In this episode of the Business of Home podcast, he chats with host Dennis Scully about about how designers and developers can partner up, what it takes to be featured in the pages of his magazine, and why he publishes with an audience of 140 in mind. This episode is sponsored by Crypton and Chairish.
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Oct 14, 2019 • 50min

Rebecca Atwood is setting her own pace

Rebecca Atwood started small. The RISD-educated textile designer began by creating a line of pillows out of her own apartment, dyeing fabrics in a tiny kitchen. Over the past five years she's grown considerably, with a full line of textiles and wallpapers, a SOHO showroom, and two books to her name—but she's done it at her own pace. On this episode of the Business of Home podcast, Atwood tells host Dennis Scully about building her business step by step, why she opened up her accounting books to her employees, and why her showroom wouldn't fit in at the D&D Building—but that's a good thing. This episode is sponsored by Crypton and Chairish.
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Oct 7, 2019 • 43min

Christofle's new CEO is thinking big

Before coming to Christofle, Nathalie Remy was a McKinsey consultant for over two decades, advising luxury and fashion houses on corporate strategy. Now she's on the other side of the table, a year into a revitalization and rebranding project for the 190-year-old French tabletop company. In this episode of the Business of Home podcast, she spoke with host Dennis Scully about about teaching a heritage brand to think like a startup, why she's betting on sharing, and what Pharrell Williams has to do with her strategy. This episode is sponsored by Crypton and Chairish.
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Sep 30, 2019 • 49min

Cheryl Durst of IIDA: Design is more than just Instagrammable moments

Cheryl Durst, the CEO of the International Interior Design Association, has been a lifelong evangelist for the power of design—she even got married in a design center. In this episode of the Business of Home podcast, she chatted with host Dennis Scully about the need for a shared language around pricing, how residential designers can break into commercial projects, and the surprising reason why HGTV is a force for good. This episode is sponsored by High Point Market and Crypton.
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Sep 23, 2019 • 1h 6min

Havenly’s Lee Mayer wants to expand the audience for design

Lee Mayer began by trying to get other people to start her company. It was 2013 and she needed a quick, affordable design service to help with a new home in Denver—a reluctant entrepreneur, it took a push from Mayer’s sister to get her to found the company herself. Six years later, Havenly has outlasted many of its competitors in the world of online design, and Mayer continues to innovate the model. In this episode of the Business of Home podcast, she shares her startup journey, discusses the difficulties of scaling a high-touch business, and explains how her company is priming a whole new audience to the benefits of great design. This episode is sponsored by High Point Market and Crypton.
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Sep 16, 2019 • 35min

Ryan Korban: Designers should think more like brands

Interior designer Ryan Korban began his career creating stores for fashion brands like Aquazurra and Balenciaga. After moving into the residential world, the young designer's star rose rapidly—he now boasts a roster of celebrity clients and a growing sideline working with real estate developers. On the latest episode of the Business of Home Podcast, Korban chatted with host Dennis Scully in front of a lively crowd at the EJ Victor showroom in the New York Design Center—they spoke about the difference between fashion and design, the future of trade pricing, and why designers should think more like brands. This episode is sponsored by High Point Market.
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Sep 9, 2019 • 48min

Poshmark has built an audience of 40 million for fashion. What can it do in the home?

After nearly a decade of building a community of 40 million that buys, sells and shares fashion online, Poshmark co-founder Tracy Sun is moving the company into the home. On the latest episode of the Business of Home podcast, Sun chats with host Dennis Scully about why the power is in consumers' hands now, the overlap between fashion and interior design, and what being customer centric actually means. This episode is sponsored by High Point Market.
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Aug 26, 2019 • 54min

The Urban Electric Company's Dave Dawson is betting on good design

Dave Dawson started The Urban Electric Company as a small retail business in 2002—it’s since grown into a powerhouse of modern American craftsmanship, employing over 200 to make a wide array of custom lighting fixtures, all in a former navy yard in Charleston, South Carolina.​ In this episode of the Business of Home podcast, Dawson chats with host Dennis Scully a​bout the challenges of manufacturing in America, why he’s never sold ​in showrooms, and how time has become his company’s most valuable resource. This episode is sponsored by Universal Furniture.
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Aug 19, 2019 • 54min

Christopher Peacock's leaps of faith

After a picturesque childhood in England and a brief career as a drummer, Christopher Peacock chanced into the cabinetry business and he hasn't looked back since. The company he founded in 1992 has been through some twists and turns, but today it's stronger than ever, with nine showrooms and a booming commercial sideline. On this episode of the Business of Home podcast, Peacock shares the incredible story of how his company survived the 2008 recession, why he's been vertically integrated from day one, and how became known as the inventor of the white kitchen. This episode is sponsored by Universal Furniture.
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Aug 12, 2019 • 48min

From suburban castles to Hudson Yards: Tony Ingrao's epic career

Tony Ingrao's clients—a mix of celebrities, financiers and captains of industry—often make headline news, but he himself is more likely found just outside the limelight. "I'm chill," he tells Dennis Scully, with a laugh. Chill yes, boring no. In this week’s episode of the Business of Home podcast, the designer shares a rare in-depth look at an epic career—discussing his fashion-world childhood, the stories behind his most iconic projects, and why, after nearly 40 years in design, he's at the top of his game. This episode is sponsored by Universal Furniture.

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