Marketing Speak

Stephan Spencer
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Nov 8, 2023 • 58min

422. The Ironman Mindset with Ross Hamilton

If you don’t create marketing plans and strategies for your business, your growth and success may stagnate. Discover unconventional business and life wisdom from real estate mogul Ross Hamilton! In this episode of Marketing Speak, Ross goes beyond marketing tactics and dives deep into how to leverage intuition, stoicism, and journaling to program your reality and manifest the success you desire. Ross shares how to surround yourself with high achievers, use forcing functions, and communicate with your future self to accelerate your growth and interrupt limiting patterns. You’ll also get his top tips on how to get started in real estate investing and use it to build your wealth. Don't miss this jam-packed episode! The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/422.
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Nov 1, 2023 • 51min

421. More Traction, Less Distraction with Nir Eyal

Learn how to build powerful habits and become “indistractable.” In this week's Marketing Speak episode, we're thrilled to feature Nir Eyal, a true expert on the art of habit-forming products. Nir Eyal is the author of the bestsellers, Hooked: How to Build Habit-Forming Products, and, Indistractable: How to Control Your Attention and Choose Your Life. Not only has he lectured at Stanford Graduate School of Business and the Design School, but he's also a seasoned entrepreneur who has successfully sold two tech companies. In this episode, Nir shares invaluable insights on how to empower users to make conscious product choices and make them non-manipulable. His valuable ideas on how to build positive habits and regain control of your attention allow Nir’s lessons to transform lives. Tune in to discover secrets to help you create valuable products without trapping users!🎙️🎧 The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/421.
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Oct 25, 2023 • 56min

420. Resolving Complex SEO Issues with Kaspar Szymanski

Upward trajectory is the objective with SEO. 📈 In the latest episode of the Marketing Speak Podcast with our guest, Kaspar Szymanski, we explore how to resolve complex SEO issues. Kaspar is a renowned SEO expert and a former senior member of the famed Google Search team. As one of the few former Googlers with extensive experience in policy driving, webspam hunting, and webmaster outreach, Kaspar now dedicates his expertise to helping websites to recover from Google penalties and enhance their visibility in search engine results. If you're serious about SEO and want to navigate the ever-changing landscape of search engines successfully, this episode is a must-listen. Kaspar shares invaluable insights on complex SEO challenges, what makes disavow files truly effective, and how to prioritize your SEO strategies. Tune in now! ✨ The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/420.
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Oct 18, 2023 • 49min

419. AI Prompts Are the New Source Code with Christoph Cemper

Learn how to get the most from AI assistants like ChatGPT. In the latest episode of the Marketing Speak podcast, we interviewed link analysis and AI expert Christoph Cemper to discover valuable AI insights. 🎙️🤖  In 2003, Christoph C. Cemper's journey began in online marketing through providing SEO consulting and link-building services. Recognizing the need for reliable SEO software, he developed his first tools in 2006. His tools laid the foundation for the comprehensive LinkResearchTools (LRT), which launched in 2009. LRT provides a toolbox of 21 dynamic tools and continually adapts to Google's ever-evolving landscape.  In this episode, Christoph reveals how crafting precise prompts is the new "source code" for generative AI and why you should invest in perfecting your prompts. Discover the nuances of "prompt drift" as AI models evolve and how tools like AIPRM can help you stay on top of your game. Learn about the benefits of sharing and collaborating within AI communities too. Don't miss out on these game-changing insights! Tune in now to supercharge your AI strategy. 🎙️🌟 The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/419.
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Oct 11, 2023 • 42min

418. Winning at Local Marketing with Frank Demming

In order to experience local business success, we need to stay on top of digital trends. In the latest episode of the Marketing Speak podcast, Frank Demming shares his wisdom and valuable insights on local marketing.  Frank Demming owns and operates Local Business Marketing Solutions, a lead-generation digital marketing agency. Frank’s expertise allows him to help small law firms boost their revenue through proven online marketing practices.   Tune in to learn key strategies in niche marketing, targeted display ads, Google My Business profile optimization, and how to leverage AI tools.📈🚀 The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/418.
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Oct 4, 2023 • 50min

417: Creating a World-Class Culture with Dino Watt

Our greatest life gains grow from carefully-built relationships. 💪 In this week's Marketing Speak Podcast episode with the incredible Dino Watt, we explore how to create a thriving, productive, and world-class culture in your workplace🌟 Dino is a visionary who understands the importance of cultivating relationships and harnessing the power of strong teamwork. His years of experience in transforming businesses lend to his invaluable insights on how to elevate your company to new heights. 🚀 Don't miss out on these transformative lessons! Tune in now and take your business culture to the next level. 🎧 The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/417.
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Sep 27, 2023 • 50min

416. Systems that Simplify with James Brown

Build a highly effective team and systematize your business for success. In this week's Marketing Speak Podcast episode, we dive into the world of SYSTEMology with our incredible guest, James Brown!  James Brown is a seasoned business consultant with over 20 years of experience helping organizations implement systems and processes to improve team productivity, efficiency, and overall business performance. He's worked across diverse industries, from manufacturing and construction to professional services and tourism, and has developed a deep understanding of the challenges faced by small businesses. James has partnered with SYSTEMology to run their group training programs and has helped hundreds of people worldwide implement this simple yet powerful methodology. His broad industry background and profound understanding of business challenges allows him to offer innovative and effective solutions for businesses to simplify their operations and maximize team ownership. 💡 Tune in to discover the game-changing insights James shares in this episode! Learn how to simplify your business operations, empower your team, and achieve the success of your dreams. Tune in! 🌐 The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/416.
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Sep 20, 2023 • 1h

415. Preparing Kids for an AI Future with Dr. Sabba Quidwai

Innovation begins with empathy. In the latest episode of the Marketing Speak podcast, we're thrilled to feature a true trailblazer in education and AI -– Dr. Sabba Quidwai! Dr. Quidwai believes that innovative cultures are rooted in empathy. Her incredible journey has taken her from a position as a high school teacher on the front lines of education to a distinguished education executive at Apple. Today, Dr. Quidwai collaborates with organizations to redesign schools and instill young minds with the mindset and skills to thrive in an AI-driven future. She also hosts the thought-provoking Designing Schools podcast and has released a captivating documentary based on her research on design thinking in K-12 education. Join us as we dive deep into the world of education and AI. Discover how design thinking can revolutionize K-12 education and empower young learners with the tools they need to succeed. We also explore the implications of AI in schools, and discuss how we can foster creativity and preserve children's imagination in this rapidly evolving landscape. The future of education and innovation await  -– and Sabba offers remarkable insights you won't want to miss. Tune in! The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/415.
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Sep 13, 2023 • 54min

414. Link Building in an AI-Driven World with Gareth Simpson

It’s important to use “street smarts” to leverage AI in effective link-building and SEO practices. 🤖 In our latest Marketing Speak podcast episode with our guest, Gareth Simpson, we dive into the fascinating world of link-building, SEO, and AI’s role in both. Gareth is the visionary founder of Seeker Digital—an SEO and outreach agency renowned for its work with e-commerce, enterprise, and SaaS brands. Gareth’s impressive 15-year journey in the world of SEO has gifted him with unrivaled expertise. He has long stood at the forefront of the AI revolution, and harnesses AI’s potential to drive exceptional results for his clients. 🚀 In this episode, you'll gain priceless insights into the dynamic world of link-building, supercharged by the unstoppable force of AI. The landscape is changing, and we're here to guide you through it. Tune in! The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/414.
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7 snips
Sep 6, 2023 • 52min

413: Secrets to Consulting Success with Michael Zipursky

Michael Zipursky, CEO of Consulting Success®, shares insights on consulting success, importance of relationships in business, organic growth strategies, 10X thinking, increasing reach and impact, becoming less dependent on referrals, navigating imposter syndrome, and turning challenges into opportunities.

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