

Winning With Shopify
Winning With Shopify
The one stop Shopify Podcast. Weekly information for people looking to start, grow and accelerate and Win with their Shopify store without being too techy. Nick Trueman has over 15 years experience and started hosting this Shopify Podcast in 2020. Nick's been in the digital arena since 2008, lives all things Shopify and will be sharing his knowledge. Most weeks we interview successful brands, partner with the top tech platforms and talk to some of the world's leading ecommerce experts.
Episodes
Mentioned books

Sep 2, 2025 • 18min
Tuesday Tea Break Talks Ep7: Shopify News & Ideas for Growing Smarter
Pop the kettle on and join us for this week’s brew of insights and inspiration! On the menu:- A thought-provoking quote to stir your imagination- Fresh Shopify news served hot - Partner updates with a splash of flavour- Lessons steeped in experience from inside our agency - And, of course, our weekly quivier - a quick shot of fun to keep things funWhether you’re sipping for the wisdom, the stories, or just the vibes, this week’s episode is a perfect blend to brighten your break.

Aug 29, 2025 • 45min
From Chaotic Shopify Loss To Profitable Lean Machine - Harnessing Your Store Finances For Growth!
In this episode of Winning With Shopify, we sit down with Jason, the CEO of Bookkeep, to dive deep into the financial foundations every Shopify merchant needs to master. From single-location shops to multi-store, multi-currency operations, Jason shares expert insights on how to keep your books clean, accurate, and ready for growth.We’ll cover:0:00 In today’s episode1:34 Introducing Jason from Bookkeep3:45 Why you need real time information10:29 How to set the right targets & KPIs15:43 How to reconcile payments from a single POS location18:14 Multiple Locations, Multi-currency26:28 Taxation on Shopify29:06 The importance of looking after your books38:11 What business buyers look for41:32 How to get in touch with JasonIf you’re a Shopify merchant aiming to scale, attract buyers, or simply sleep better at night knowing your finances are in order, this episode is packed with practical advice you can act on right away.Check out Bookkeep for free here: https://apps.shopify.com/bookkeep-com-daily-summary-e-commerce Join the bootcamp and elevate your inventory game: https://info.brightpearl.com/winning-with-shopify-holiday-planning-bootcamp To get 50% off a product sample order & fast-track the waiting list, use code WINNING and this link: https://www.cavela.com/signup?affiliate=WINNING Get a short, tactical session with insights on things like tax reconciliation, returns, compliance, and more — all led by experts from the tools top brands rely on. Sign up now at taxcloud.com/summerCheck out Yoast and get 15% off ALL monthly Shopify purchases for the first 6 months using code WWS15! https://yoast.com/winningwithshopify-exclusive/ If you want to get your email strategy ready for BFCM, learn more here! seguno.com/winningwithshopify

Aug 22, 2025 • 44min
From Day Job to Luxury Global Footwear Brand. The Maguire Shoe's Story
In this episode of Winning With Shopify, we sit down with Myriam, the inspiring co-founder of Maguire Shoes, who quit the 9-5 and followed her passion to build a thriving footwear brand on Shopify.She spills the secrets behind her journey - from crowdfunding success and expanding her product range, to cracking the code on customer acquisition and nailing the perfect fit for her shoppers.We’ll also dive into how Maguire Shoes keeps customer service stress-free, their smart strategy for selling in Europe, and the moment they knew it was time to rebuild their website for the next stage of growth.Whether you’re dreaming of starting your own store or scaling to international markets, this episode is packed with real, actionable advice with a lot of fun along the way!Get in touch with Myriam here: https://maguireshoes.com/Timestamps:0:00 In today’s episode1:45 How Myriam Quit Her Job & Started a Business on Shopify6:19 How To Successfully Crowdfund on Shopify13:20 Evolving The Product Range19:58 How to Acquire New Customers25:58 How To Get The Right Size Of Products28:20 How To Manage Customer Service 34:36 The Strategy For Launching In Europe38:26 When To Rebuild Your Website If you want to get your email strategy ready for BFCM, learn more here! seguno.com/winningwithshopify Join the bootcamp and elevate your inventory game: https://info.brightpearl.com/winning-with-shopify-holiday-planning-bootcamp To get 50% off a product sample order & fast-track the waiting list, use code WINNING and this link: https://www.cavela.com/signup?affiliate=WINNING Get a short, tactical session with insights on things like tax reconciliation, returns, compliance, and more — all led by experts from the tools top brands rely on. Sign up now at taxcloud.com/summerCheck out Yoast and get 15% off ALL monthly Shopify purchases for the first 6 months using code WWS15! https://yoast.com/winningwithshopify-exclusive/

Aug 19, 2025 • 23min
Tuesday Tea Break Talks Ep6: From Brand Voice to Big Wins!
Pour yourself a cuppa and get comfy - this week we’re serving up:Freshly brewed Shopify updatesStirring up your brand’s tone of voicePiping-hot marketing lessons from our agencyA splash of partner newsWhether you’re here to spill the tea, sip on insights, or just dunk a few biscuits, this week’s talk is steeped with flavour, fun, and a dash of wisdom. ☕✨Check out JudgeMe here: https://apps.shopify.com/judgeme?mref=gfpseubo

Aug 15, 2025 • 49min
Purpose-Driven Marketing & Ecommerce Brand Growth with Conscious Skincare
Dive into the world of purpose-driven business with Rebecca from Conscious Skincare! In this episode, we uncover the secrets behind building a thriving plant-based skincare brand in today’s competitive market. Rebecca shares her journey of blending science, creativity, and heart into every product, plus actionable strategies for standing out, marketing with authenticity, and navigating the #1 challenge facing purpose-driven brands today. Curious about how much to reveal about your ingredients? Rebecca’s got surprising insights you won’t want to miss!🌿 Connect with Rebecca: Visit Conscious Skincare🎧 Listen now on Spotify and follow for more game-changing business tips!Timestamps:0:00 Intro1:35 Meet Rebecca & Conscious Skincare9:00 Do Business Plans Really Work?13:28 Crafting Plant-Based Skincare Products27:44 Marketing with a Personal Touch31:12 Strategies to Stand Out36:01 How Much to Share About Ingredients41:29 The #1 Challenge for Purpose-Driven Brands45:21 Connect with RebeccaExclusive Offers from Our Sponsors:Yoast: Get 15% off ALL monthly Shopify plans for 6 months with code WWS15 at yoast.comSeguno: Prep your email strategy for BFCM at seguno.comBrightpearl: Join the holiday planning bootcamp at info.brightpearl.comCavela: Use code WINNING for 50% off a product sample order at cavela.comTaxCloud: Book a tactical session on tax, returns, and compliance at taxcloud.com/summerThis podcast is bought to you by https://wwspodcast.com/ which is powered by https://spec.digital/

Aug 12, 2025 • 19min
Tuesday Tea Break Talks #005 From The Cotswolds: Shopify News & Marketing Insights!
Grab your mug and settle in - this week’s episode comes with a scenic twist as Nick takes his tea time straight from the charming Cotswolds.On the menu:☕ Tea of the Week – find out what’s brewing in Nick’s cup.🛒 Shopify News – the freshest updates from the world of e-commerce.🤝 Partner Updates – the latest from our friends and collaborators.📚 Agency Learnings – real-world insights from our day-to-day work.❓ Nick’s Quivia – a quiz-meets-trivia challenge to test your brainpower.Whether you’re here for the tea, the tips, or the trivia, this week’s talk is steeped in flavour and insight.

Aug 8, 2025 • 48min
AI in Ecommerce: The Good, the Bad & the Game-Changing! Ft Look Fabulous Forever
Today we’re taking all about AI. How brand are using it, how brands aren’t using it, and how AI is changing!We are joined by the brilliant Managing Director of Look Fabulous Forever, Janis Thomas.Janis share her philosophy towards AI and how her forward thinking team is utilising it and not using it.From content marketing tips to the truth about AI search credibility, this episode is packed with insights for any brand trying to keep up (or get ahead). 💡 Timestamps:0:00 Introduction 5:53 How Look Fabulous Forever is using AI for content (and where they draw the line)9:59 Why what you post is more important than ever17:24 How brands can get feedback from their customers22:44 How much AI is too much in your content?27:17 AI for customer service – what works, what doesn’t30:04 The biggest AI opportunity Janis sees for the future35:38 Brand Credibility in AI Search38:08 Tips to optimise for AI-driven search44:39 What’s next for AICheck out our awesome sponsors!Get a short, tactical session with insights on things like tax reconciliation, returns, compliance, and more — all led by experts from the tools top brands rely on. Sign up now at https://taxcloud.com/summer/Check out Yoast and get 15% off ALL monthly Shopify purchases for the first 6 months using code WWS15! https://yoast.com/winningwithshopify-exclusive/If you use Shopify and Canva, this app will save you time! https://www.seguno.com/canva-shopify-connectJoin the bootcamp and elevate your inventory game: https://info.brightpearl.com/winning-with-shopify-holiday-planning-bootcampTo get 50% off a product sample order & fast-track the waiting list, use code WINNING and this link: https://www.cavela.com/signup?affiliate=WINNING

Aug 5, 2025 • 14min
Tuesday Tea Break Talks: Facts, Truths, and Big PPC Mistakes
In our forth installment of Tuesday Tea Break Talks, Nick is sipping on a refreshing peppermint tea as we dive into a community-sourced Quote of the Week, share the latest updates from Shopify, highlight exciting partner news, and share learnings from his team.Plus, Nick introduces his very first 'Quivia'– a trivia fact presented as a question!These short and snappy episodes are designed to bring you extra value between our main shows – helping you stay inspired and keep growing.Tune in, top up your cup, and take a break with us.

Aug 1, 2025 • 31min
Top Moments You Can’t Miss From The Past 3 Months!
This week, we're bringing you a special highlight reel of the most insightful, inspiring, and actionable moments from the past three months of the podcast!Whether you're new to the show or a long-time listener, this episode is packed with value from industry-leading guests, successful brand founders, and expert marketers who’ve shared their best strategies for growing and scaling Shopify brands.You’ll hear snippets covering:0:00 Introduction0:38 How To Validate Successful Products with Zik Analytics5:10 How to make Sales Tax manageable with Taxcloud11:33 How AI is transforming customer service with Tidio16:33 How to choose the right apps? With Rebel Cheese23:11 How To Leverage Product Reviews with XXL Scrunchie25:30 How To Introduce A New Brand to Your Email List with SegunoIt’s the perfect episode to get inspired, catch up on anything you missed, and double down on what works in eCommerce today.👉 Don’t forget to subscribe, leave a review, and share with a fellow ecom founder or marketer!Check out our awesome sponsors!To get 50% off a product sample order & fast-track the waiting list, use code WINNING and this link: https://www.cavela.com/signup?affiliate=WINNINGGet a short, tactical session with insights on things like tax reconciliation, returns, compliance, and more — all led by experts from the tools top brands rely on. Sign up now at https://taxcloud.com/summerCheck out Yoast and get 15% off ALL monthly Shopify purchases for the first 6 months using code WWS15! https://yoast.com/winningwithshopify-exclusive/If you use Shopify and Canva, this app will save you time! https://www.seguno.com/canva-shopify-connectJoin the bootcamp and elevate your inventory game: https://info.brightpearl.com/winning-with-shopify-holiday-planning-bootcamp

Jul 29, 2025 • 18min
Tuesday Tea Break Talks Ep 3: Shopify News, Partner Perks & Marketing Insights!
Welcome to the third edition of our Tuesday Tea Break Talks - your mid-weekly pick me up packed with goodness!In this week’s episode we cover:- What’s new with Shopify- Partner perks and discounts- Marketing insights from our expert team- A quote to keep you inspiredThese bite-sized episodes are crafted to add extra value to the podcast and help you keep growing.Share your biggest takeaway in the comments, what challenge you would like help with right now - and don’t forget to tell us how you take your tea. We’d love to hear it!