Crawling Mondays by Aleyda - SEO News, Tips and Interviews cover image

Crawling Mondays by Aleyda - SEO News, Tips and Interviews

Latest episodes

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Dec 16, 2020 • 37min

How to Set A Winning SEO Strategy: Concepts, Steps, Do's & Dont's and Mistakes to Avoid

In this edition of Crawling Mondays we cover the main aspects and issues when setting a winning SEO Strategy with Kevin Indig (Previous VP of SEO at G2 and now SEO director at Shopify) and James Brockbank, MD at Digitaloft, with whom we go through the following topics:    1:20 Common mistakes when setting an SEO strategy   06:56 Steps to set a winning SEO strategy   16:05 Best and Worst SEO Strategies you've seen   31:27 A last tip for SEO struggling to set an SEO strategy   #seostrategy #seoguide #seo
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Nov 23, 2020 • 38min

Keyword Research for SEO in 2020: Guide, Steps, Tips, Tools, Mistakes and more!

How to develop an effective keyword research? Nick Eubanks and Judith Lewis join me in this Crawling Mondays edition to cover:    1:10 The most common mistakes in a keyword research process  9:32 Main steps for a successful keyword research   14:36 Keyword research tools to use and dealing with data inconsistencies  26:36 Overlooked keyword research tips
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Nov 10, 2020 • 26min

YouTube SEO: Video Optimization Tips & Advice for YouTube

How to optimize your videos for Youtube? Learn about YouTube SEO in this episode with Brian Dean (@Backlinko) and Itamar Blauer (@itamarblauer) covering:   00:47 What are the main areas/factors to optimize to rank better in YouTube?  04:51 What's the importance of search as a traffic drive in YouTube  09:00 How to optimize your videos retention and engagement?   13:53 Which are your favorite video optimization tools?   16:42 Video content vs. production quality   19:57 SEO Tools that you can leverage for YouTube  21:40 A last, usually overlooked Video SEO Tip     #YouTubeSEO #VideoSEO #SEOGuide
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Oct 26, 2020 • 40min

SEO for News Publications or Media Websites

How to do SEO for news websites? I asked John Shehata from Condé Naste and Barry Adams from Polemic Digital who have years of experience doing SEO for news publications!   01:19 What's different when you do SEO for a news Website?   09:29 Will publications move on from AMP once it's not a requirement?   15:33 What's the workflow to crawl, index and monitor results fast for news sites?   25:58 How you optimize for Google Discover   33:53 A last news SEO tip   #SEOforNews #newsseo #seoguide
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Oct 5, 2020 • 41min

Link Building & Outreach in an SEO Process: Common Mistakes & Tips for Success

Learn how to avoid the most common link building and outreach success! In this Crawling Mondays episode I interview experienced link builders, Carrie Rose (from Rise at Seven) and Gisele Navarro (from Neomam Studios) covering:    02:10 What does a link building process look like in 2020?   08:03 What are the top misunderstanding that you see in Link Building?   15:02 What are the most common errors that break link building processes?   22:45 What are the key for success of an outreach process?  34:22 A last link building tip    #linkbuilding #seo #backlinks
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Sep 17, 2020 • 21min

Edge SEO: Implementing Technical SEO Changes via CDN - How does it work and when to use it

This special edition of Crawling Mondays covers Edge SEO ( Implementing Technical SEO Changes via CDN), what it is, how it works, when to use it and more with Hamlet Batista (RankSense) and Dan Taylor (SALT):    0:44 How did you started with Edge SEO & What are its main advantages 07:19 Which are the best scenarios for Edge SEO & How do you Tackle Disadvantages  12:15 Which are not good scenarios for Edge SEO?   16:15 A last recommendation about Edge SEO?   #EdgeSEO #TechnicalSEO #SEO
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Aug 31, 2020 • 32min

Confidence & Resilience for Search Marketers

How can search marketers avoid suffering from confidence and resilience issues? In this special edition I interview Kirsty Hulse and Hannah Butcher who are coaches and have been or are SEOs too to cover:    01:05 Do Search Marketers suffer from more confidence and resilience issues?   04:39 Which are those issues you see SEOs suffer the most from and tips to avoid them?   14:54 Advice to SEOs who would like to start speaking but are afraid to do it so?   24:18 A last confidence tip for search marketers?    #coaching #confidence #resilience
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Aug 18, 2020 • 20min

SEO & Web Speed - How to Optimize Your Web Performance

How to optimize your website speed? In this episode with Jamie Alberico and Dave Smart we go through the main Web Speed & SEO areas:    00:45 What the most common Web Speed Issues?  04:30 What are your top recommendations to improve Web speed?   07:50 What are good Web speed metrics to have as a reference?   12:00 What to expect from Core Web Vitals?   13:45 What tools do you use when doing Web Speed Analysis?   17:21 A last Web Speed tip to the audience?   Remember, like the video if you enjoyed it, and subscribe to the channel :)    #WebSpeed #SEO #WebPerformance
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Aug 9, 2020 • 27min

How to Develop Successful SEO Audits: Avoiding Top Issues & Challenges

Learn how to make your SEO audits successful in this edition of Crawling Mondays with Stephen Kenwright (Founder and Director at Rise at Seven) and Chris Green (Head of Marketing Innovation at Footprint Digital), in which we cover:    01:22 Which are the main challenges and Issues with SEO Audits?  05:55 How have you tackled the most important SEO challenges?  11:38 What are the keys to get your SEO audits implemented?  18:25 How do you see the automation of SEO audits?   22:46 Last Tips to make SEO audits successful?    If you liked the video, remember to like it and subscribe to the channel 🙌   #SEOaudits #SEOrecommendations #SEO
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Jul 26, 2020 • 24min

SEO for Web Migrations - Most Common Issues and Top Tips & Tools to Fix Them

What are the main SEO challenges when doing Web Migrations? In this episode I invite Arsen Rabinovich from Top Hat SEO and Bartosz Góralewicz from Onely to go through them:    00:41 Which are the most common SEO issues happening during Web migrations?   03:51 What are the top configurations you prioritize to validate?   08:21 What are the craziest Web migrations you've worked at?   12:07 What are the top tools you use for Web migrations?   16:25 What tools you find useful but usually overlooked? #WebMigrations #SEOforWebMigrations #SEOTips

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