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Business of Architecture Podcast

Latest episodes

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Sep 4, 2019 • 5min

Is Self-Promotion Unethical?

Is self-promotion unethical? In today's ArchitectCEO update, we address this critical question and dive into some 'architect mindset.' Let me know what you think. If you're looking to build your DREAM Practice, and want to figure out how to promote in a way that aligns with your values and vision - that's exactly why I created the DREAM Practice Accelerator - to help firm owners like you create a practice built on consistency, freedom, fulfillment, and exceptional finances. If you'd like to learn more, a good place to start is my upcoming LIVE Architect Masterclass on "4 Keys to Put Your Architecture Firm on Autopilot So You Can Focus on Serving Raving Fan Clients ... Instead of Dealing with Chaos (Even If You Have a Small Team and No Free Time)". Register for this FREE live Architect Masterclass here: http://architectresources.org/ry8b2 Carpe diem! Enoch
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Sep 3, 2019 • 3min

The Extra Large Soda

Recently at a restaurant I bought a soda fountain for each of my kids - a special treat that doesn't happen very often. My daughter asked me a very interesting question - why would anyone buy an extra large soda when they can get free refills. Good question.
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Sep 2, 2019 • 31min

294: Should Architects Podcast? Part 2 with Enoch Sears and Rion Willard

Once again, we’re joined by Rion Willard, the host of Business of Architecture UK, as we get right into the nitty-gritty of the interviewing process.   Some of us like to fancy ourselves great conversationalists but even professionals, in their excitement, sometimes forget the most important element of an interview: the guest.   For part 2, Rion and I discuss our interviewing techniques, making connections through stories and how developing your interviewing skills can help you have those powerful client conversations for your business.    ► Subscribe to my YouTube Channel for updates: https://www.youtube.com/c/BusinessofArchitecture ******* For more free tools and resources for running a profitable, impactful and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/enoch.sears/ Website: https://www.businessofarchitecture.com/ Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/podcast/ iTunes: https://itunes.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast ******* Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com Download the FREE Architecture Firm Marketing Process Flowchart video here: http://freearchitectgift.com Come to my next live, in-person event: https://www.businessofarchitecture.com/live
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Aug 30, 2019 • 5min

Building a Team Beyond Yourself (Burger Shack Lesson)

ArchitectCEO Update: Lessons from the Burger Shack Recently we went out for dinner for my son's 12th birthday. He wanted to get burgers at Five Guys, a popular burger spot. As we were ordering, I noticed a number of certificates on the call above the cash register. In today's update, you'll discover one critical key for building a 'Class A' team. If you're looking to build a team so your business can grow beyond you, that's exactly why I created the DREAM Practice Accelerator - to help firm owners like you create a practice built on consistency, freedom, fulfillment, and exceptional finances. If you'd like to learn more, a good place to start is my upcoming LIVE Architect Masterclass on "4 Keys to Put Your Architecture Firm on Autopilot So You Can Focus on Serving Raving Fan Clients ... Instead of Dealing with Chaos (Even If You Have a Small Team and No Free Time)". Register for this FREE live Architect Masterclass here: http://architectresources.org/9nsg6 Carpe diem! Enoch
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Aug 29, 2019 • 5min

Hamburger and Spread

Recently I took my kids to the burger shack for my son's 12th birthday dinner. My wife was out of town and this was his special request. While there, I was reminded of an important lesson about getting what you want out of life. Helping you get what you want is why I created the DREAM Practice Accelerator - to help you build a practice built on consistency, freedom, fulfillment, and exceptional finances. If you'd like to learn more, a good place to start is my upcoming LIVE Architect Masterclass on "4 Keys to Put Your Architecture Firm on Autopilot So You Can Focus on Serving Raving Fan Clients ... Instead of Dealing with Chaos (Even If You Have a Small Team and No Free Time)". Register for this FREE live Architect Masterclass here: http://architectresources.org/9n7w2 Carpe diem! Enoch
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Aug 26, 2019 • 32min

293: Should Architects Podcast? Part 1 with Enoch Sears and Rion Willard

Today, I’m joined by Rion Willard, the host of Business of Architecture UK, as we look back on our experience in running our individual podcasts. Opening up and sharing your process to an audience can be quite daunting - the anxiety, the shaky first few steps, the very loud, very annoying, hesitant inner voice. What do you even talk about? Why? For part 1, we start off with how podcasting not only helps you in showcasing and refining your brand but how a change in perspective can shape how we think and run our businesses. We also get into some basics from figuring out which podcasting style works for you, equipment and some set-up tips to help you get started.   ► Subscribe to my YouTube Channel for updates: https://www.youtube.com/c/BusinessofArchitecture ******* For more free tools and resources for running a profitable, impactful and fulfilling practice, connect with me on: Facebook: https://www.facebook.com/groups/businessofarchitecture Instagram: https://www.instagram.com/enoch.sears/ Website: https://www.businessofarchitecture.com/ Twitter: https://twitter.com/BusinessofArch Podcast: http://www.businessofarchitecture.com/podcast/ iTunes: https://itunes.apple.com/us/podcast/business-architecture-podcast/id588987926 Android Podcast Feed: http://feeds.feedburner.com/BusinessofArchitecture-podcast ******* Access the FREE Architecture Firm Profit Map video here: http://freearchitectgift.com Download the FREE Architecture Firm Marketing Process Flowchart video here: http://freearchitectgift.com Come to my next live, in-person event: https://www.businessofarchitecture.com/live Carpe Diem!
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Aug 22, 2019 • 6min

Time to Listen, Time to Speak

ArchitectCEO Update: A Time to Speak, A Time to Listen Have you ever done or something really stupid that makes you cringe when you think on it? Back when I was a newly minted architect I did such a thing. Listen to today's episode to discover my dirty little secret. Many firm owners want to get to the next level in their practice, or set up their firm to transition. That's exactly why I created the DREAM Practice Accelerator - to help firm owners create a practice built on consistency, freedom, fulfillment, and exceptional finances. If you'd like to learn more, a good place to start is my upcoming LIVE Architect Masterclass on "4 Keys to Put Your Architecture Firm on Autopilot So You Can Focus on Serving Raving Fan Clients ... Instead of Dealing with Chaos (Even If You Have a Small Team and No Free Time)". Register for this FREE live Architect Masterclass here: http://architectresources.org/listen Carpe diem! Enoch
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Aug 21, 2019 • 6min

3 Keys for Client Acquisition (Parable of the Dog vs. Chipmunk)

Last week while camping I saw a sheepdog stalking a chipmunk sitting on a log. The dog stared intently at the chipmunk while remaining perfectly still. Every so often, the dog would take one small step forward. The chipmunk remained frozen ... perhaps wondering what was happening. I didn't stay to watch the conclusion of the battle of the dog vs. chipmunk to see if the dog got her prize, but it made me think about the game of client acquisition in your architecture firm. Just like a dog stalking a chipmunk, there is a skill to positioning your firm to attract and win your ideal clients and projects. In today's ArchitectCEO Update, you'll discover three keys for client acquisition. Listen to today's episode and let me know what you think. Want a shortcut to finding and winning your ideal clients? That's exactly why I created the DREAM Practice Accelerator for architecture firm owners - to help firm owners create a practice built on consistency, freedom, fulfillment, and exceptional finances. If you'd like to learn more, a good place to start is my upcoming LIVE Architect Masterclass on "4 Keys to Put Your Architecture Firm on Autopilot So You Can Focus on Serving Raving Fan Clients ... Instead of Dealing with Chaos (Even If You Have a Small Team and No Free Time)". Register for this FREE live Architect Masterclass here: http://architectresources.org/dog-vs-chipmunk Carpe diem! Enoch
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Aug 20, 2019 • 7min

Manufacture Lack of Competition and Dominate Your Market (Marshmallow Marketing Lesson)

ArchitectCEO Update: Manufacture Lack of Competition and Dominate Your Market - the parable of Marshmallow Marketing. This past weekend we camped at Huntington Lake in the Sierra Nevada mountains - sailing and getting dirty. Upon arrival (a 2 1/2 hour drive), we discovered that we'd forgotten a critical camping item ... the marshmallows. The kids were in an uproar. Oh no! What to do? Fortunately, there's a general store at the lake where I found the beloved marshmallows. Because we were in the high Sierras, I paid USD 4 for a bag of marshmallows that would normally cost $2.50 at the local grocery store. That's a monopoly - the general store can charge what they want for marshmallows because there's no place else to get them. If I want to buy marshmallows, I need to spend $4. Did I feel ripped off? Nope - $4 is a small price to pay to entertain six children for an hour. This got me to thinking about how one of the keys to being in demand and charging higher prices is to create your virtual monopoly by manufacturing lack of competition. Watch today's video to discover three ways to manufacture lack of competition in your market. Want a shortcut to manufacturing lack of competition in your market? That's exactly why I created the DREAM Practice Accelerator for architecture firm owners - to help firm owners create a practice built on freedom, fulfillment, and exceptional finances. If you'd like to learn more, a good place to start is my upcoming LIVE Architect Masterclass on "4 Keys to Put Your Architecture Firm on Autopilot So You Can Focus on Serving Raving Fan Clients ... Instead of Dealing with Chaos (Even If You Have a Small Team and No Free Time)". Register for this FREE live Architect Masterclass here: http://architectresources.org/j8n47 Carpe diem. Enoch
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Aug 15, 2019 • 6min

Are Referrals a Death Knell?

ArchitectCEO Update: why referrals can be your firm's death knell. I know today's post will be controversial - you'll discover why depending on word-of-mouth alone can be a death knell for your architecture firm. To discover how to escape the referral / death knell cycle, register for my next FREE Architect Masterclass on the 4 keys to building your DREAM Practice: http://architectresources.org/9mj74g7 Enoch

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