3 Keys for Client Acquisition (Parable of the Dog vs. Chipmunk)

Last week while camping I saw a sheepdog stalking a chipmunk sitting on a log. The dog stared intently at the chipmunk while remaining perfectly still.

Every so often, the dog would take one small step forward. The chipmunk remained frozen ... perhaps wondering what was happening.

I didn't stay to watch the conclusion of the battle of the dog vs. chipmunk to see if the dog got her prize, but it made me think about the game of client acquisition in your architecture firm.

Just like a dog stalking a chipmunk, there is a skill to positioning your firm to attract and win your ideal clients and projects.

In today's ArchitectCEO Update, you'll discover three keys for client acquisition. Listen to today's episode and let me know what you think.

Want a shortcut to finding and winning your ideal clients?

That's exactly why I created the DREAM Practice Accelerator for architecture firm owners - to help firm owners create a practice built on consistency, freedom, fulfillment, and exceptional finances.

If you'd like to learn more, a good place to start is my upcoming LIVE Architect Masterclass on "4 Keys to Put Your Architecture Firm on Autopilot So You Can Focus on Serving Raving Fan Clients ... Instead of Dealing with Chaos (Even If You Have a Small Team and No Free Time)".

Register for this FREE live Architect Masterclass here: http://architectresources.org/dog-vs-chipmunk

Carpe diem!

Enoch