

Business of Architecture Podcast
Enoch Sears & Rion Willard
Discover strategies, tips and secrets for running a fun, flexible and profitable architecture practice. The focus here is simple: discussion of ways for architects to create a dream architecture practice: design what you want, when you want, and get paid well for it.
Episodes
Mentioned books

Jul 21, 2025 • 55min
Digital Marketing Strategies for Architects: SEO, Branding, and Getting Found Online | EP644
End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework In this episode of Business of Architecture, we dive into a sharp, honest conversation with Elias Christeas, founder of Lighthouse Digital Marketing, about what really works—and what doesn’t—when architects try to grow their firms online. From digital visibility to long-term reputation, Elias pulls back the curtain on common traps and powerful strategies architects often overlook. Whether you're fighting to stand out in a crowded market or dreaming of building a lasting legacy, this episode offers an eye-opening perspective. Elias shares stories from the field, busts a few myths, and reveals how to pivot marketing tactics to match your goals—and your personality. Don’t be surprised if you start rethinking your entire website before the show ends. The surprising website mistake that’s costing you leads, without you realizing it. Why most SEO strategies fail before they even begin. What elite firms do after they stop chasing clients. To learn more about Elias, visit his website: https://lighthouse-digitalmarketing.com/

Jul 14, 2025 • 48min
How to Prepare Your Architecture Firm for a Successful Ownership Transition | EP643
End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework What really happens when it’s time to step back from your architecture firm? In this eye-opening episode, Enoch Sears and Ryan break down the hidden traps and quiet wins that make or break firm transitions. If you think a buyout or equity plan is all it takes, think again. This isn’t just about handing over the reins—it’s about what really drives a thriving business when you're no longer in the driver's seat. You'll hear behind-the-scenes stories of success, failure, and everything in between. Some will hit a little too close to home. Whether you're five years in or ready to exit, this episode will challenge how you think about leadership, trust, and legacy. The silent killer inside most transition plans (and how to see it coming) Why your identity might be the biggest threat to your firm’s future The one overlooked factor that separates firm freedom from firm failure

Jul 7, 2025 • 1h 1min
SmithGroup: Leading with Vision, Legacy, and Values | EP 642
End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework What does it take to lead one of the oldest architecture firms in America—and keep it thriving? In this episode, Troy Thompson and Roxanne Malek pull back the curtain on how legacy, leadership, and long-term thinking come together inside SmithGroup. But don’t expect the usual corporate jargon—this is a rare look into the mindset behind real, lasting success. From navigating ambiguity to balancing profit and purpose, they share lessons learned from decades of growth. You’ll hear how they make bold decisions without losing their soul—or their sanity. And why true leadership in architecture today means designing much more than buildings. Listen now to discover: The one trait no architecture school teaches—but every top leader needs Why "more money" isn’t the real goal (and what actually is) How to scale a firm without becoming a soulless machine This episode will challenge how you see success—and how you lead. To learn more about Roxanne & Troy, visit their: Website: www.smithgroup.com

Jun 30, 2025 • 28min
Leadership Lessons from the East | EP641
End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework What if the secret to running a thriving architecture firm wasn’t doing more, but actually doing less? In this episode, Enoch Sears and Rion Willard share a surprising insight from the East that changed how they think about leadership, creativity, and business growth. Rion’s recent travels sparked a deep realization that may flip your idea of “productivity” on its head. You’ll hear stories, metaphors, and one simple daily ritual that reveals a new way to think about time, decision-making, and the path to long-term success. Whether you're burned out, overwhelmed, or just looking for a fresh perspective, this conversation delivers. Listen now to discover: A strange habit from overseas that can shift your mindset in minutes Why you might be making your biggest decisions at the worst possible moment A forgotten rule for success used by top creators, leaders, and yes…even monks

Jun 23, 2025 • 22min
2025 Architecture Alert: Risks for Small Firms | EP640
Explore the current state of the architecture market and uncover key insights that many architects overlook. Discover the biggest mistakes small firms make during economic downturns and learn effective strategies to turn uncertainty into opportunity. Delve into the emotional challenges faced by leaders and the importance of self-awareness in overcoming them. Gain tips on balancing urgency with importance to enhance productivity and mental well-being, while also discovering collaborative opportunities and valuable resources for your practice.

Jun 16, 2025 • 42min
The Financial Wizard’s Playbook: Secrets From a 20-Year Financial Insider | EP639
Ryan Mayhugh, Senior project accountant at HOK, brings over two decades of financial expertise in architecture. He discusses the crucial balance between creative freedom and smart money management. Mayhugh reveals how common oversights can be detrimental to small firms and shares a pivotal budgeting shift that led a startup to a substantial exit. He emphasizes the necessity of financial transparency and the stealthy advantages larger firms hold, offering insights that can empower smaller practices to thrive without sacrificing their creative vision.

Jun 9, 2025 • 44min
Scaling Your Architecture Firm with a Repeatable, Profitable Product | EP638
Peter Markos, an architect and the innovative mind behind the Monocabin Project, shares his compelling journey from novice architect to successful developer. He reveals how he transformed a humble model into a thriving cabin business, garnering significant funding along the way. Peter discusses the power of creative leverage, navigates the complexities of lease agreements, and highlights the importance of sweat equity. His insights on building belief in possibilities and the balance between creativity and business acumen are both inspiring and practical.

7 snips
Jun 6, 2025 • 56min
Don’t Hire Until You Hear This: Architect Hiring Secrets Revealed | EP637
Explore the hidden costs of hiring missteps in architecture. Discover why a candidate's impressive résumé may not guarantee success. Learn about the importance of soft skills like communication and collaboration. Uncover how small adjustments in hiring practices can lead to significant improvements in team harmony and performance. Hear about unique strategies for evaluating character and cultural fit over traditional interview techniques. Plus, find out how competitive salaries can help attract top talent in today's challenging job market.

Jun 2, 2025 • 51min
Tired of Scraping By While Developers Get Rich? Listen to This | EP636
Kevin Hittle, an accomplished architect, real estate developer, and retired colonel, shares his transformative journey from laborer to firm owner. He reveals how he built a $1.8 million project with a mere $30K, leveraging strategic planning and unique zoning loopholes. Hittle emphasizes the value of hands-on experience in both architecture and construction, discussing how this dual perspective enhances design and decision-making. His practical insights encourage architects to embrace development for financial success and creativity.

May 26, 2025 • 23min
3 Weeks From Payroll Panic? Fixing a Cash Flow Crisis Fast | EP635
End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework When your pipeline dries up, clients vanish without paying, and payroll is looming with no cash in sight—what do you do? In this episode, we dive into a real-life scenario where an architecture firm faces a $52K quarterly loss, $215K in overdue invoices, and only three weeks of cash left. What happens when your firm hits a financial wall—hard—and you’ve got just weeks of cash left? This episode pulls back the curtain on a real architecture practice facing exactly that. You'll hear a raw, behind-the-scenes look at a business in crisis—and how smart billing, strategic thinking, and community insight begin to turn the tide. You'll meet an architect pushed to the brink—no new projects, massive unpaid invoices, and a crushing cash flow crunch. But within the pressure, unexpected strategies emerge. From ancient Roman wheels to outsourcing breakthroughs, this episode isn’t just theory—it’s a survival guide. In this episode, you’ll discover: The surprising mindset shift that instantly changes how cash flows into your firm A little-known outsourcing trick that could save your practice six figures Why one ancient invention still haunts your billing system—and how to break free Ready to uncover what you don’t even know is costing you?