Collective Clicks: Digital Marketing for Real Estate Investors

Bateman Collective
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Dec 17, 2024 • 18min

Real Estate Success: Tommy Harr’s Guide to Social Media Deal Sourcing

If you want to turn your real estate investment into a scalable, sustainable success business, you’ll want to hear this. In this episode, Tommy Harr shares his proven roadmap for going from a handful of deals to 75 flips a year, all while freeing up time and building long-term wealth.This episode dives deep into the strategies and systems every real estate investor needs to build a predictable pipeline, attract high-quality leads, and close deals faster. If you’ve been asking how to scale your real estate business, this conversation holds the answers.✅What You’ll Learn:How to create systems that save time and eliminate bottlenecksThe importance of building a recognizable, trusted brandTurning cold leads into high-conversion opportunitiesHow to avoid common investor mistakes that cost money and timeThe power of trust in closing more dealsWhy scalable marketing systems are key to long-term success📖 Time Stamps: 0:00 - How Tommy Scaled to 75 Flips Annually 2:05 - The Hidden Reasons Investors Lose Deals 6:18 - Building a Brand That Brings Consistent Deals 10:42 - Time-Saving Systems for Scaling Your Business 15:10 - Social Media’s Role in Real Estate Success 20:05 - Turning Cold Leads into Lifelong Clients 25:30 - Creating a Business Model That Runs Itself 30:55 - Trust as the Cornerstone of Higher Closing Rates 37:12 - Avoiding Costly Investor Mistakes 42:28 - How to Scale Your Real Estate OperationStop guessing and start growing. Whether you're navigating your first deals or scaling a thriving operation, Tommy’s insights offer practical steps to build a sustainable real estate business.#realestateinvestingtips #scaleyourrealestatebusiness #realestatebrandingstrategy #flippinghousesprofitably #closingmoredeals #realestategrowthstrategy #leadgenerationinsights #realestatemarketingThanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.
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Dec 10, 2024 • 24min

Brandon Bateman's Exclusive Take - Using Data to Make Smarter Marketing Calls

Bonus episode! Usually this podcast features guests, but in this special episode we have an exclusive one-on-one interview with Brandon Bateman.Get ready for rare insight directly from the mind of our founder as we go deep on why most marketing decisions fail. Through colorful stories and analogies, Brandon breaks down core concepts like sample size, margin of error, and confidence intervals.You'll learn a simple yet powerful framework to test if your marketing data is statistically significant (protip: it probably isn't). The goal is to help you anchor your decisions in cold hard data, not emotions or gut feelings.If you like frank conversations about entrepreneurship and marketing, you'll dig this rare solo episode with exclusive access to our CEO.0:00 Intro - The value of understanding data1:30 Defining key terms - performance vs results4:30 Coin flipping analogy7:00 Marketing performance vs marketing results9:20 Margin of error and confidence intervals15:17 Don't let emotions drive marketing decisions19:27 Anchoring to the data - Being a truth warrior23:00 Concluding thoughts and call to actionThanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.
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Dec 4, 2024 • 45min

PPC Masterclass: 6 Signs You're Wasting Money on PPC

Are your PPC campaigns falling short? Location targeting is one of the most critical elements for real estate investors, and getting it wrong could cost you thousands. In this episode of the Collective Clicks podcast, Brandon Bateman and Garrett Cragun break down 6 major location targeting mistakes and how to fix them for better ROI.✅ What you’ll learn:How to optimize PPC ads for real estate investorsThe impact of location targeting on lead quality and cost-per-clickProven strategies like nightlight targeting and tiered location setupsThe power of hyper-local ad copy for higher conversionsWhether targeting local markets or running national PPC campaigns, this episode is packed with actionable insights to improve your results.🎯 Don’t miss these game-changing tips for real estate PPC success!📥 Grab our free PPC toolkit: https://get.batemancollective.com/toolkit/  💬 Let us know your thoughts or questions in the comments!Timestamps:00:00 Welcome and Intro03:12 Why Most PPC Marketers Fail 07:45 Mistake 1: Going Too Broad15:10 Mistake 2: Going Too Narrow22:30 Nightlights Targeting Explained28:45 Mistake 3: Ignoring Google Settings33:10 Mistake 4: Missing Negative Keywords38:15 Mistake 5: Generic Ad Copy42:10 Mistake 6: High vs. Low-Value Segmentation46:05 Final Thoughts and Toolkit OfferThanks for listening to Collective Clicks!Thanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.
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Dec 3, 2024 • 28min

PPC Masterclass: 7 Conversion Optimization Tactics

Get ready to boost your PPC conversion rates. In this episode, PPC experts Brandon Bateman and Garrett Cragen reveal 7 key conversion optimization techniques to maximize your return on investment (ROI) from paid search campaigns. If your PPC campaigns are struggling to convert, or if you’re looking to lower your cost per lead, this episode is packed with practical tips and insights to help you get better results.✅ What You’ll Learn:The most powerful lever to improve cost-per-lead and cost-per-dealEssential landing page optimization strategies to boost PPC conversionsHow Hick's Law affects decision-making and why it matters for your landing pagesLeveraging smart bid strategies and dynamic landing page content for better PPC performanceA/B testing tactics that really work and how to focus on quality over quantity of leadsWhether you’re running Google Ads for real estate or managing PPC campaigns across industries, these tips are designed to help you convert more and spend less.Don’t miss out on these conversion-boosting PPC tips that could save you thousands on your marketing budget.Grab our free PPC toolkit: https://get.batemancollective.com/toolkit/Have questions or thoughts? Drop them in the comments below!Timestamps: 00:00 Welcome and Intro 01:05 The Importance of Conversion in PPC 04:15 Understanding Hick’s Law for Better Landing Page Design 08:00 How Multiple Landing Pages Can Boost Conversions 11:40 Optimizing Form Structure to Capture More Leads 16:05 Page Speed – Why It Matters for PPC Conversions 20:45 The Impact of Bid Strategy on Conversion Rates 24:20 A/B Testing: The Key to Knowing What Really Works 28:10 Optimizing for Quality Leads vs. Quantity 30:50 Final Thoughts and PPC Toolkit Free OfferThanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.
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Nov 18, 2024 • 57min

TV Ads: The Game Changer Your Business Needs with Luke Winter

In this episode, Brandon and Luke deeply dive into the world of TV advertising for real estate investors, revealing why it’s more than just another marketing channel. Luke, a seasoned investor who now runs a specialized ad agency, shares his journey and hard-earned insights into how TV ads can elevate brand trust, drive high-quality leads, and create a solid foundation for long-term business growth. They unpack the real costs behind TV advertising, how to maximize ROI, and the importance of timing cash flow to keep a business profitable and resilient. This conversation goes beyond the basics, offering investors actionable strategies to build authority and make their marketing dollars work smarter.Timestamps 00:00 Meet Luke: From Real Estate Investor to TV Ad Specialist  05:10 The Unique Power of TV Ads for High-Quality Leads  12:35 Breaking Down the True Costs and ROI of TV Advertising  18:40 Building Lasting Brand Authority Through TV  24:55 Why TV is an Overlooked Asset for Investors  30:25 First-Party Marketing: How TV Reinforces Brand Ownership  38:15 Cash Conversion Cycles: A Critical Piece of the ROI Puzzle  46:20 Real Estate Marketing Myths Debunked  53:00 Final Takeaways and How to Connect with LukeThanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.
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Nov 12, 2024 • 33min

Using TV Ads to 10X Your Real Estate Business | Get Tony Javier’s Playbook

Learn how Tony Javier's TV advertising strategy transformed his real estate investor business, leading to an influx of inbound leads and increased marketing success. If you're looking to grow your real estate business, this video is a must-watch! In this episode, Brandon Bateman sits down with veteran real estate investor Tony Javier to unpack how a chance encounter at a poker game led him to pioneer a TV advertising approach that revolutionized his business. Forget the outdated notion that TV is just a branding play - Tony shares the concrete strategies he used to generate an avalanche of high-quality, inbound leads from television.Dive into the details of Tony's journey, from his early struggles with the wrong hires and marketing channels to his discovery of TV's unparalleled power to establish credibility and drive qualified prospects straight to his door. Explore the unique challenges of tracking and attributing TV leads, and why Tony views it as an essential part of his comprehensive marketing mix - even when the ROI doesn't always top his other channels.Listeners will walk away with a treasure trove of hard-won lessons Tony has accumulated over his 23 years in real estate. From hiring the right people to cultivating an abundance mindset, this episode offers a master class in building a scalable, sustainable investing business. Whether you're a seasoned pro or just starting your journey, prepare to have your assumptions about TV marketing completely upended.Timestamps:0:00 - Introduction 2:20 - Tony's backstory: From struggling real estate investor to TV advertising pioneer 10:00 - The poker game meeting that sparked Tony's TV advertising revolution 16:40 - Tackling the unique challenges of measuring TV lead attribution 23:30 - Tony's holistic marketing approach and the critical role of TV29:45 - Invaluable lessons from 23 years in real estate investing 32:50 - How to connect with Tony and learn more Thanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.
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Nov 4, 2024 • 45min

Radical Transparency, Extreme Ownership, and People Over Profits: Rafael Cortez's Secret to Building a Purpose-Driven Business

As a real estate investor, it’s easy to feel overwhelmed, stuck in the grind, and struggle to find balance. In this episode of the Collective Clicks Podcast, your host Brandon Bateman sits down with Rafael Cortez to dive deep into the journey from hustle to freedom. Rafael shares his story, from firefighting to launching successful businesses in real estate and organizational psychology, highlighting the pivotal role of systems and processes. You will learn how he turned chaos into consistency by focusing on extreme ownership, curiosity, and sustainable growth. These actionable insights are the recipe for creating a self-sustaining business, avoiding burnout, and scaling with purpose. Perfect for real estate investors and business owners looking to achieve more freedom in their lives and work. Tune in to uncover the real strategies for turning a high-stress hustle into a thriving business that works for you.Episodes ⬇️- 0:00 - Welcome and Introduction- 2:30 - Rafael’s Real Estate Beginnings- 6:15 - The Big Shift: From Firefighter to Founder- 10:02 - Starting in Real Estate: The First Flip- 15:18 - Building Pulse Capital- 18:45 - Real Estate Meets Organizational Psychology- 23:07 - The Cost of Burnout- 27:34 - Systems and Processes: Key to Freedom- 31:48 - The Power of Extreme Ownership- 35:22 - Why Curiosity Matters in Business- 39:10 - Balancing Success with Lifestyle- 42:30 - Final Thoughts and AdviceThanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.
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Oct 29, 2024 • 40min

Viktor Rybachuk’s Winning Formula | Building a Real Estate Empire

Learn how Victor Ravichuk went from a nurse to real estate millionaire! Discover proven strategies for real estate investing, wholesaling, and PPC lead generation as Victor shares his powerful journey in this episode. With insights on team building, mindset, and key industry tactics, this podcast is packed with actionable advice for aspiring investors and real estate pros alike.Tune in to discover:- Victor’s journey from zero to success- Game-changing insights into wholesaling, PPC, and cold calling- How to build a top-performing sales team🔔 Hit subscribe and don’t miss Victor’s inspiring and invaluable story Sections: - 0:00 - Victor Ravichuk’s Path from Nurse to Real Estate Mogul- 2:15 - The Immigrant Experience: Victor’s Fresh Start in the U.S.- 5:30 - From Pediatric Nurse to Real Estate Entrepreneur- 11:05 - Wholesaling Basics & Success Without Big Capital- 15:20 - Leaving Nursing to Pursue Real Estate Full-Time- 19:45 - Wholesaling Success: Victor’s Initial Wins- 22:30 - The Power of PPC: Quality vs. Quantity in Lead Generation- 26:15 - Cold Calling Challenges and the Importance of Focus- 29:50 - 2022 Real Estate Crash: Hard Lessons Learned- 33:15 - Building a Winning Team: Victor’s Strategy- 36:10 - Advice for New Investors: Key Takeaways- 38:05 - Final Thoughts & How to Connect with VictorThanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.
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Oct 23, 2024 • 21min

$0 to 7-Figure Land Investing | Pebble Co-Founders Tell All

Learn how these Land Investors went from $0 to 7 figures with their Pebble Co business. Discover their real estate investing secrets and how they reached millionaire status through strategic CRM use and real estate leadership. If you're looking to grow your real estate business, this video is a must-watch!Discover how Pebble CRM co-founders Jesse and Kevin transformed their land investing challenges into a revolutionary software solution that's reshaping the real estate tech landscape. From managing deals across continents to scaling a SaaS startup during the pandemic, this episode reveals the untold story behind one of real estate's fastest-growing CRM platforms.Perfect for land investors looking to scale, real estate tech entrepreneurs seeking inspiration, and business builders wanting to learn from those who've successfully navigated the SaaS startup journey. Get insider insights on automating land deals, building effective investment systems, and scaling real estate operations with modern technology.Timestamps:0:00 From Land Investors to Tech Founders3:42 Building Pebble During the Pandemic7:15 The Million-Dollar Decision8:53 Revolutionizing Real Estate CRM12:20 Building a Power-User Community14:38 The New Era of Land Investing17:55 Scaling Beyond the Founders20:13 Hard-Won Leadership Lessons22:10 Blueprint for Success23:46 Episode WrapThanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.
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Oct 8, 2024 • 51min

Scaling Real Estate Empires: How Benmont Locker scaled to 400+ deals a year

If you're frustrated by unpredictable deal flow or feel stuck trying to scale your real estate business, now is the time to take action. In this episode, Benmont Locker shares exactly how he took his company from 300 deals to over 400 deals a year by optimizing operations and aligning sales with marketing.Whether you're a seasoned investor or just starting in the world of real estate, this conversation dives deep into practical strategies for scaling a real estate business, building systems that work, and optimizing sales and marketing. Benmont shares his journey from working in family startups to becoming a key player in the real estate space, where he's helped transform a direct-to-seller business into a high-performing, scalable machine. Learn how to scale even in a small, competitive market and how operationalizing sales and marketing made it possible. This is what you will learn:00:00 - Meet Benmont Locker: Scaling Mastermind in Real Estate02:15 - Behind Every Great Entrepreneur is a Benmont Locker05:30 - Why Logic and Systems Matter More Than You Think09:38 - How to Build a Predictable, Repeatable Business13:11 - Benmont’s Journey: From Family Startup to Real Estate Powerhouse18:05 - Building Operational Expertise in Diverse Industries24:10 - Scaling in a Small Market: Lessons from York, Pennsylvania31:50 - Transitioning from Founder-Led to Operationally-Driven Business38:40 - The 3-Year Plan to Real Estate Growth45:20 - The Power of Operationalizing Sales and Marketing TogetherThanks for listening to Collective Clicks!We're always looking to improve the pod: drop us some feedback here.If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

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