

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
I Hear Everything
Dive deep into the ever-changing world of content and search engine marketing. Discover actionable strategies and learn ways to gain insights through data that will help you navigate the topsy-turvy world of SEO.
Episodes
Mentioned books

Apr 20, 2020 • 13min
Why Bother With a Site Migration? -- Doug Bell // Searchmetrics
This week we're going to publish an episode every day covering a case study that walks you through the steps of an enterprise great site migration. Joining us is Doug Bell, the Chief Marketing Officer at Searchmetrics, which is an SEO and content marketing platform that helps enterprise scale businesses monitor their online presence and make data driven decisions. In part 1 of our conversation, we are going to walk through Searchmetrics' site migration, design, and planning. Show NotesConnect With:Doug Bell: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Apr 17, 2020 • 14min
The Everything Is Data Philosophy -- Michelle Robbins // Aimclear
This week we're going to publish an episode every day talking about how you can think about how your brand is impacted by SEO and how SEO impacts your brand. Joining us is Michelle Robbins, the VP of Product Innovation at Aimclear, which is an integrated digital marketing agency that focuses on elevating brands to beloved status, and are reaching everyone ranging from Uber-focused audiences to mass market branding. In part 5 of our conversation, we are going to talk about Michelle's philosophy about how everything is data. Show ContentConnect With:Michelle Robbins: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Apr 16, 2020 • 13min
How SEO and Engineering Can Co-Exist -- Michelle Robbins // Aimclear
This week we're going to publish an episode every day talking about how you can think about how your brand is impacted by SEO and how SEO impacts your brand. Joining us is Michelle Robbins, the VP of Product Innovation at Aimclear, which is an integrated digital marketing agency that focuses on elevating brands to beloved status, and are reaching everyone ranging from Uber-focused audiences to mass market branding. In part 4 of our conversation, we are going to talk a little bit more about how SEOs and engineers can co-exist peacefully. Show ContentConnect With:Michelle Robbins: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Apr 15, 2020 • 13min
Incorporating SEO Into Your Integrated Marketing Efforts -- Michelle Robbins // Aimclear
This week we're going to publish an episode every day talking about how you can think about how your brand is impacted by SEO and how SEO impacts your brand. Joining us is Michelle Robbins, the VP of Product Innovation at Aimclear, which is an integrated digital marketing agency that focuses on elevating brands to beloved status, and are reaching everyone ranging from Uber-focused audiences to mass market branding. In part 3 of our conversation, we're going to talk about incorporating SEO into your integrated marketing efforts. Show ContentConnect With:Michelle Robbins: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Apr 14, 2020 • 13min
What SEOs Can Learn from Brand Marketers -- Michelle Robbins // Aimclear
This week we're going to publish an episode every day talking about how you can think about how your brand is impacted by SEO and how SEO impacts your brand. Joining us is Michelle Robbins, the VP of Product Innovation at Aimclear, which is an integrated digital marketing agency that focuses on elevating brands to beloved status, and are reaching everyone ranging from Uber-focused audiences to mass market branding. In part 2 of our conversation, we are going to discuss what SEOs can learn from brand marketers. Show ContentConnect With:Michelle Robbins: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Apr 13, 2020 • 15min
Why Brand Marketers Think Everything Is Content -- Michelle Robbins // Aimclear
This week we're going to publish an episode every day talking about how you can think about how your brand is impacted by SEO and how SEO impacts your brand. Joining us is Michelle Robbins, the VP of Product Innovation at Aimclear, which is an integrated digital marketing agency that focuses on elevating brands to beloved status, and are reaching everyone ranging from Uber-focused audiences to mass market branding. In today's episode, we discuss why brand marketers think everything is content. Show ContentConnect With:Michelle Robbins: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Apr 10, 2020 • 15min
How SEO Fits Into Your CMO's Marketing Mix After the Corona Virus -- Doug Bell // Searchmetrics
Today we're going to publish an episode telling you what you need to know about the landscape of digital marketing and specifically SEO after the outbreak of Covid19. Joining us is Doug Bell, the CMO of Searchmetrics, which is an SEO and content marketing platform that helps enterprise scale businesses monitor their online presence and make data-driven decision. In today's episode, we are going to talk about some of the digital marketing tactics and how SEO is impacting CMOs marketing decisions today. Connect With:Doug Bell: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // Twitter See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Apr 9, 2020 • 16min
CMO's Guide to Post-Covid19 World Segmentation -- Doug Bell // Searchmetrics
Today we're going to publish an episode telling you what you need to know about the landscape of digital marketing and specifically SEO after the outbreak of Covid19. Joining us is Doug Bell, the CMO of Searchmetrics, which is an SEO and content marketing platform that helps enterprise scale businesses monitor their online presence and make data-driven decision. In today's episode, we are going to discuss what Searchmetrics is seeing in terms of the digital marketing and the SEO landscape.Connect With:Doug Bell: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Apr 8, 2020 • 17min
Is Covid19 a Plague for CMO’s or an Opportunity for SEOs? -- Matt Colebourne // Searchmetrics
Today is a special edition of Voices of Search podcast. Joining us is Matt Colebourn, who's the Global Chief Executive Officer at Searchmetrics, which is both the Voices of Search podcast's primary sponsor, and an SEO and content marketing platform that helps enterprise scale businesses monitor their online presence and make data-driven decisions. In part 3 of our conversation, we are going to talk about how the outbreak of the Corona virus and the economic impact it has created is affecting marketing and the SEO community.Connect With: Matt Colebourne: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Apr 7, 2020 • 19min
Searchmetrics CEO's View of the Evolving SEO Landscape -- Matt Colebourne // Searchmetrics
Today is a special edition of Voices of Search podcast. Joining us is Matt Colebourn, who's the Global Chief Executive Officer at Searchmetrics, which is both the Voices of Search podcast's primary sponsor, and an SEO and content marketing platform that helps enterprise scale businesses monitor their online presence and make data-driven decisions. In today's episode, we're going to dive into Matt's view on the global SEO landscape as it exists today. Connect With: Matt Colebourne: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


