

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
I Hear Everything
Dive deep into the ever-changing world of content and search engine marketing. Discover actionable strategies and learn ways to gain insights through data that will help you navigate the topsy-turvy world of SEO.
Episodes
Mentioned books

Jul 28, 2020 • 15min
How to source thousands of writers and only hire the top 1% -- Brad Smith // Codeless
Today we're going to talk about creating content at scale. Joining us is Brad Smith, the Founder and CEO of Codeless, a content production company whose content has been highlighted by the New York Times and Business Insider. In part 2 of our conversation, we discuss how to source thousands of writers and only hire the top 1%. Show NotesConnect With: Brad Smith: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jul 27, 2020 • 15min
A guide to producing hundreds of quality technical articles -- Brad Smith // Codeless
Today we're going to talk about creating content at scale. Joining us is Brad Smith, the Founder and CEO of Codeless, a content production company whose content has been highlighted by the New York Times and Business Insider. In part 1 of our conversation, we discuss how to produce hundreds of quality technical articles. Show NotesConnect With: Brad Smith: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jul 24, 2020 • 12min
Top Mistakes People Make When Producing Content for SEO Purposes -- Vincent D'Eletto // WordAgents
Today we talk about content marketing. Joining us is Vincent D'Eletto, the Owner of WordAgents, which is a premium content production service for small businesses, agencies, and webmasters that ghost writes blog posts, product reviews, website content, product descriptions, and press releases. In part 2 of our conversation, we discuss top mistakes people make when producing content for SEO purposes. Show NotesConnect With: Vincent D'Eletto: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jul 23, 2020 • 14min
How to Create Content That Satisfies Both User Intent and Google Ranking Factors -- Vincent D'Eletto // WordAgents
Today we talk about content marketing. Joining us is Vincent D'Eletto, the Owner of WordAgents, which is a premium content production service for small businesses, agencies, and webmasters that ghost writes blog posts, product reviews, website content, product descriptions, and press releases. In part 1 of our conversation, we discuss how to create content that satisfies both user intent and Google ranking factors. Show NotesConnect With: Vincent D'Eletto: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jul 22, 2020 • 11min
Industry Trends in Q2 -- Winners & Losers -- Tyson Stockton // Searchmetrics
Today we're going to preview Searchmetrics' Q2 in-review webinar. Joining us is Tyson Stockton, Vice President of Client Services and Account Management at Searchmetrics. In part 3 of our conversation we discuss industry trends in Q2. Show NotesConnect With: Tyson Stockton: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jul 21, 2020 • 11min
Technical changes in Q2 -- Winners & Losers -- Tyson Stockton // Searchmetrics
Today we're going to preview Searchmetrics' Q2 in-review webinar. Joining us is Tyson Stockton, Vice President of Client Services and Account Management at Searchmetrics. In part 2 of our conversation, we discuss technical changes in Q2. Show NotesConnect With: Tyson Stockton: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jul 20, 2020 • 11min
Google Updates in Q2 -- Winners & Losers
Today we're going to preview Searchmetrics' Q2 in-review webinar. Joining us is Tyson Stockton, Vice President of Client Services and Account Management at Searchmetrics. In part 1 of our conversation, we discuss the Google update changes in Q2. Show NotesConnect With: Tyson Stockton: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jul 17, 2020 • 11min
Statistical Significance of Correlations Between SEO & Eps?
This week we're going to publish an episode every day, discussing how and why your SEO efforts are correlated to your company's earnings per share. Joining us is Doug Bell, the CMO of Searchmetrics, which is an SEO and content marketing platform that helps enterprise scale businesses, monitor their online presence and make data driven decisions. In part 5 of our conversation, we discuss the statistical significance of correlations between SEO and EPS. Show NotesConnect With:Doug Bell: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jul 16, 2020 • 16min
Why SEO Matters More to eComm & Retail EPS
This week we're going to publish an episode every day, discussing how and why your SEO efforts are correlated to your company's earnings per share. Joining us is Doug Bell, the CMO of Searchmetrics, which is an SEO and content marketing platform that helps enterprise scale businesses, monitor their online presence and make data driven decisions. In part 4 of our conversation, we discuss why SEO matters more to eComm and Retail EPS. Show NotesConnect With:Doug Bell: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jul 15, 2020 • 15min
Does a CMO Tenure Impact EPS?
This week we're going to publish an episode every day, discussing how and why your SEO efforts are correlated to your company's earnings per share. Joining us is Doug Bell, the CMO of Searchmetrics, which is an SEO and content marketing platform that helps enterprise scale businesses, monitor their online presence and make data driven decisions. In part 3 of our conversation, we're going to discuss if a CMO tenure can impact EPS. Show NotesConnect With:Doug Bell: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


