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Product thinking: More than just ‘product’
Pragmatism in Practice
The Importance of Treating Data as a Product
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Data is the lifeblood of businesses and should be treated as a valuable product. Organizations that treat data as a valuable product experience a huge transformation in their capabilities. Data fuels additional revenue streams for retailers and is essential for successful media propositions. Retail media, a significant business opportunity, relies heavily on data to ensure high return on advertisements. Successful stories are often founded on using data in a different or powerful way.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode