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What I Learned Building A 7-Figure Digital Writing Course
Coffee With Cole: The Digital Writing Podcast
Sales Funnel 101
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A successful sales funnel begins with offering free value through educational content, such as an email course, which nurtures leads and builds trust. By shifting focus from directing traffic to a product landing page to an educational email course, collection of emails increases and conversion rates improve significantly. This nurturing process allows businesses to demonstrate their value and thoughts, enhancing customer relationships. Additionally, utilizing a structured sequence for newsletters using high-performing past content maximizes initial engagement, ensuring new subscribers receive the most valuable information upfront. Incorporating multiple channels, like YouTube, further amplifies reach and creates a cohesive flow of traffic. In essence, an effective funnel captures interest through educational content, nurtures relationships, and front-loads value to facilitate conversion while maintaining simplicity in initial strategies.
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highlights
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