How Anyone Can Develop The Mindset Of A Multi-Million Dollar Entrepreneur - Daniel Priestley
Deep Dive with Ali Abdaal
The Power of Emotion, Logic, and Urgency in Sales
Combining emotion, logic, and urgency is crucial in triggering sales. While some businesses are naturally good at generating emotion, logic, or urgency, great businesses understand the importance of all three and use them in the right doses. By providing the minimum effective dose of emotion, logic, and urgency, businesses can create excitement and build customer loyalty, as exemplified by companies like Apple.
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