Indie Hackers cover image

#265 – From Full-Time Job to $30k/Month with Damon Chen of Testimonial

Indie Hackers

00:00

How to Find Your First Customers

Building a small community and leveraging connections from that community serves as a foundation for finding first customers. Engaging with a few hundred followers who are supportive and promoting each other's work is valuable. Sharing updates on platforms like Indie Hackers and using strategies like the Lifetime Deal launch on Twitter and Product Hunt can attract early adopters. Unexpected channels such as private smart tech groups on Facebook can also be valuable for customer acquisition. Collecting feedback from initial customers and implementing a flywheel marketing strategy by adding more features to the product and sharing on Twitter enables further customer growth.

Play episode from 20:16
Transcript

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app