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How to sell more domains – DNW Podcast #453
Domain Name Wire Podcast
An Early Payoff Discount: Eliminating Cancellation Risk and Increasing Sell-through Rates
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Sellers are now able to offer an early payoff discount to buyers who have purchased a domain on a payment plan. This offer allows the buyer to pay the remaining balance in full with a discount. Testing has shown that approximately 60% of buyers who were offered this early payoff discount accepted it. By offering this option, sellers not only eliminate the risk of cancellation but also benefit from increased sell-through rates. This feature expands the potential buyer base and allows sellers to convert many buyers into outright purchases.
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