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Passion plays a crucial role in the success of any business venture as it helps entrepreneurs navigate through challenges and difficult times. It is not just about enjoying a particular activity but about aligning one's origin, mission, and vision. The origin story reflects one's background and experiences that have led to the current entrepreneurial journey. The vision focuses on the desired future outcome and how success will look like in the long term. The mission defines the high-value activities that need to be undertaken in alignment with the vision. When there is a strong alignment between origin, mission, and vision, entrepreneurs exude a different energy that attracts others to join their ventures. This deep-rooted passion based on alignment is what drives the magic of entrepreneurship, going beyond just surface-level interests or hobbies.
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