
5 Skills to Level Up Your Life - Season 6 Roundup
Deep Dive with Ali Abdaal
Writing for Profit: Understanding Your Audience and Serving Their Needs
To make money as a writer, you need to focus on serving the needs and desires of your audience. Instead of writing what you want and then hoping to find buyers, start by identifying what your audience wants and needs, and then provide it. Success in writing comes from thinking like an entrepreneur, not a hobbyist. Your niche should be about your reader, viewer, or listener, not about yourself. While you have the freedom to write about whatever you want, if you want to make money and achieve external success, you need to be clear about your intentions and take actions that align with those intentions. Writing with the goal of making money requires making decisions that will lead to that outcome. If you want to write for personal fulfillment, that's great too, but don't expect viral fame or financial success if you're not catering to your audience's needs. Make decisions that align with your desired outcome and consider what your audience truly needs in order to monetize your writing effectively.