Highly effective people harness the Pygmalion effect by setting up positive expectations for themselves and others through the power of labels, thus bringing those expectations to life. They also focus on eliminating ambivalence in relationships and tasks. Moreover, the power of liking plays a significant role in likability, as individuals who are liked tend to have a longer list of people they like, thereby increasing their own likability. Being assertive in showing appreciation and liking towards others is key to enhancing likability, as it starts with actively spreading likability. Contrary to popular belief, being likable is not about others but about oneself, and it involves acknowledging and appreciating individuals through small gestures. Highly effective people are charismatic because they actively pursue relationships with individuals they genuinely like and openly express their admiration towards them, contributing to a positive and influential environment.

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