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Yasmin Rufo
BBC culture reporter who researches workplace communication and writing; in this episode she explains how email tone, punctuation and cultural differences affect professional perception.
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Dec 22, 2025
• 11min
Just checking in…are my emails holding me back at work?! xx
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Yasmin Rufo, a BBC culture reporter specializing in workplace communication, shares insights on how email tone and punctuation can shape professional perception. She reveals that excessive politeness and emojis may undermine your credibility. Joining her is William Lee Adams from the BBC World Service, who discusses global differences in email styles. They explore how cultural context influences communication, with tips on being direct and authentic while navigating diverse email practices. Discover how to refine your emails for a more confident workplace presence!
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