William Milliken

William Milliken, the owner of Swoop Scoop, dives into his surprising transition from digital marketing to a thriving pet waste removal business. In just three months, he gained 350 clients with a $1,000 investment. He reveals how to identify market gaps and build a premium service model that ensures recurring revenue. William emphasizes effective marketing strategies, customer demographics, and shares insights on minimal startup costs. His story highlights the potential of ‘unsexy’ businesses for substantial wealth creation. A must-listen for aspiring entrepreneurs!