Willem Avé

Head of Product at Square (part of Block), responsible for Square's product strategy and roadmap, and a lead voice on the company's AI, hardware, and payments initiatives.

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Dec 8, 2025 • 1h 14min

Square's product chief on the death of the penny and the future of money

Willem Avé, Head of Product at Square, dives into the future of money and technology. He discusses Square's evolution from a simple card reader to a multifaceted financial services giant under Block. Willem highlights the exciting integration of AI in automating business processes and enhancing decision-making for small sellers. He also shares insights on Bitcoin's potential and the impact of discontinuing the penny, arguing for adaptability in payment options to suit diverse seller needs.

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