Wendy De La Rosa, an Assistant Professor at The Wharton School, dives into the psychology of money and how upbringing influences adult financial behaviors. She shares practical strategies for improving financial security, like the importance of open conversations around finances to combat shame. Exploring the G.I. Joe Fallacy, she explains why knowledge alone isn't enough for effective financial management. With insights on small purchases and a guide to crucial financial discussions for couples, she empowers listeners to take control of their financial narratives.

Resolutions are easy to make, even easier to break. But what if a story or idea can motivate us in a whole new way? This hour, TED speakers offer different perspectives on our most common resolutions. Guests include neuroscientists Wendy Suzuki and Sandra Aamodt, science journalist Catherine Price, behavioral scientist Wendy De La Rosa, and authors Pico Iyer and A.J. Jacobs.Learn more about sponsor message choices: podcastchoices.com/adchoicesNPR Privacy Policy

We hardly ever talk openly about our money. Today’s guest Wendy De La Rosa thinks that’s a costly mistake. She is a behavioral scientist who helps people understand and rewire their relationship with money. A former private equity investor at Goldman Sachs, Wendy is now an Assistant Professor of Marketing at the Wharton School and the co-founder of Common Cents Lab, which works to improve financial well-being for low- to moderate-income people. In this episode, Wendy shares actionable insights on how to prepare and invest in your financial future, explains why the emotional aspect of decision-making impacts how we spend or save, and breaks down why financial insecurity should not be a source of shame -- and why the issue of wealth inequality cannot be solved merely by budgeting. Hosted on Acast. See acast.com/privacy for more information.